Nielsen is extending coverage of its national TV out-of-home (OOH) panel this year, which the measurement company says will account for 100% of U.S. TV households. Top line The company's OOH reporting system currently monitors 44 markets, and Nielsen's expansion will now cover all of the continental U.S., excluding Alaska and Hawaii. The data is... Continue reading at 'AdWeek'
[ AdWeek | 2024-02-01 20:46:18 UTC ]
News tagged with:
#measurement company
#household coverage
#extending coverage
#tv households
#top line
#excluding alaska
#nielsen
Léonie Bischoff's 'Anaïs Nin: A Sea of Lies' is an elegantly comprehensive, sometimes mystic, graphic biography of Nin. An 11-page excerpt. The book is out now from Fanatagraphics Books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-21 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#anas nin
#graphic biography
#11-page excerpt
Disney, Warner Bros. Discovery and Mediahub among early users of the integrated data from Nielsen and EDO. Continue reading at Advertising Age
[ Advertising Age | 2023-06-20 09:00:00 UTC ]
More news stories like this | News stories tagged with:
#warner bros
#nielsen
The French media company has received approval to acquire Lagardère following Vivendi's agreement to sell its existing book publisher, Editis. Lagardère is the parent company of Hachette Livre, whose subsidiaries include Hachette Book Group. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-12 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#acquire lagardre
#hachette livre
#hachette
#lagardère
Dolly Parton's Imagination Library will expand its program to send children free books across all 58 California counties, Gov. Gavin Newsom announces. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-06-07 15:51:03 UTC ]
More news stories like this | News stories tagged with:
#dolly parton
#imagination library
#free books
#free book
Darrin Bell’s new graphic memoir ‘The Talk’ is an absorbing, creative examination of the life of a biracial kid told with great honesty, emotional candor, and humor. A nine-page excerpt. The book is out now from Henry Holt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-06-07 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#nine-page excerpt
#henry holt
#graphic memoir
Agency expects more trading on new currencies this year after disappointment in last year's upfront. Continue reading at Advertising Age
[ Advertising Age | 2023-05-24 13:00:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen
The non-profit organization that mails millions of books a year to families with connections to Judaism, has relaunched and added online seminars to a program that takes 20 authors and illustrators for eight days in Israel. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-23 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#non-profit organization
The independent bookselling community continues to grow, with membership in the American Booksellers Association reaching its highest levels in more than 20 years Continue reading at ABC News
[ ABC News | 2023-05-22 13:34:43 UTC ]
More news stories like this | News stories tagged with:
#highest levels
#american booksellers association
The independent bookselling community continues to grow, with membership in the American Booksellers Association reaching its highest levels in more than 20 years Continue reading at ABC News
[ ABC News | 2023-05-22 13:32:22 UTC ]
More news stories like this | News stories tagged with:
#highest levels
#american booksellers association
A cornerstone of the Reimagining Bookstores campaign is encouraging booksellers to rethink “outdated” frameworks for maximizing profits and instead emphasizing bookstores’ social value—and now, organizers say, is the time to double down on that. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-19 04:00:00 UTC ]
More news stories like this |
'Grand Slam Romance' by Ollie Hicks and Emma Oosterhous is a very funny graphic novel capturing the outrageous antics–romantic and athletic–of a queer and very magical softball rivalry. An 11-page excerpt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-17 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#11-page excerpt
#graphic novel
PW adult and children’s reviews editors will moderate a day of panels in which the editors of big fall titles showcase their books. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-12 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#picks panels
#pw editors
#reviews editors
Digiday's survey found that Comscore and Nielsen will be the dominant measurement providers during this year's NewFronts and upfronts. More than half of publishers said they will accommodate Comscore this year, and nearly half said they will accommodate Nielsen. Continue reading at Digiday
[ Digiday | 2023-05-05 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#digiday+ research
#survey found
#nielsen
The digital media company Cond? Nast unveiled a slate of new video offerings, ad products and experiential franchises at its NewFronts presentation this morning in The Spiral at Hudson Yards, furthering its embrace of business lines that extend beyond its core editorial product. Speaking to a... Continue reading at AdWeek
[ AdWeek | 2023-05-04 14:15:00 UTC ]
More news stories like this | News stories tagged with:
#newfronts presentation
#ad products
#business lines
#digital media
The arrangement will bring some 21 free Literati book fairs to Minneapolis schools in 2023 and will fund free books for kids in need. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-05-03 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#start reading
#free books
We all have our favorite TV shows, and it seems every year there's a new hit series to add to our watchlist. What do these trends mean, especially to marketers? For decades, Nielsen was the place where advertisers and marketers could turn to better connect with their audiences by understanding... Continue reading at AdWeek
[ AdWeek | 2023-05-02 20:53:41 UTC ]
More news stories like this | News stories tagged with:
#tv measurement
#hit series
#nielsen
Measurement's biggest player will not participate in the industry's latest effort to enable multiple currencies. The Joint Industry Committee (JIC)--formed earlier this year by OpenAP, along with a working committee of media agencies, premium video programmers, streaming platforms and trade... Continue reading at AdWeek
[ AdWeek | 2023-04-25 14:14:53 UTC ]
More news stories like this | News stories tagged with:
#cross-platform measurement
#latest effort
#media agencies
#streaming platforms
#nielsen
In her first big move as president of Random House Publishing Group, Sanyu Dillon announced promotions to expand the leadership team of Harmony and Rodale, naming Theresa Zoro president of the two imprints. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#big move
#leadership team
#random house
The new graphic novel ‘The Last Count of Monte Cristo’ by Ayize Jama-Everett and Tristan Roach transforms Alexandre Dumas’s epic novel of betrayal and revenge into an imaginative afrofuturist adventure set 200 years in the future. An eight-page excerpt. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-04-19 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#eight-page excerpt
#graphic novel
Just a few short weeks after Nielsen CEO David Kenny told Adweek the company was "making real progress" on earning back its accreditation status, the Media Rating Council lifted its suspension imposed in 2021. Top line The MRC first stripped Nielsen's accreditation of its national ratings in... Continue reading at AdWeek
[ AdWeek | 2023-04-17 15:00:00 UTC ]
More news stories like this | News stories tagged with:
#top line
#nielsen