Pop-up restaurants and gourmet food trucks have become ubiquitous in many American cities, drawing in customers who follow trends, enjoy food, and don't mind waiting outside in extreme temperatures for schnitzel, grilled cheese, or fancy slushies (and actually might tweet about the whole experience to all their followers). So it's no wonder cookbook authors and publishers are using pop-ups and food trucks to promote their books, either by actively selling the books via those venues, or in more subtle ways. Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2011-04-04 00:00:00 UTC ]
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The conference looks to explore many of the issues surrounding the past, present and future of cookbooks and recipe content. Continue reading at Publishers Weekly
[ Publishers Weekly | 2013-01-22 00:00:00 UTC ]
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Newspaper and magazine publishing company Advance Publications Inc. has acquired Seattle-based digital advertising agency Pop, the companies announced this week. Pop will operate as an independent division of Advance Publications. Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-18 00:00:00 UTC ]
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Orion has promoted Jane Sturrock to the role of editorial director, non-fiction. She will... Continue reading at The Bookseller
[ The Bookseller | 2012-12-12 00:00:00 UTC ]
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Sure, it's probably not going to convince you to pick up a new device if you weren't already in the market for one, but that's not really the point, right? Barnes & Noble's kicking off the season of giving with its "Buy a Nook, We'll Give a Book" promotion, which finds the company donating a... Continue reading at Engadget
[ Engadget | 2012-12-11 00:00:00 UTC ]
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#book charity
#bn launches
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Random House imprint Square Peg is hosting a Christmas pop-up bookshop, running for two days over... Continue reading at The Bookseller
[ The Bookseller | 2012-12-04 00:00:00 UTC ]
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#square peg
Headline's UK and international sales director Aslan Byrne is moving to Random House as sales... Continue reading at The Bookseller
[ The Bookseller | 2012-11-29 00:00:00 UTC ]
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#random house
Foyles has today (12th November) opened a pop-up bookshop at Central Saint Martins in London to... Continue reading at The Bookseller
[ The Bookseller | 2012-11-12 00:00:00 UTC ]
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Palgrave Macmillan has made two changes to its senior management as the company is “poised... Continue reading at The Bookseller
[ The Bookseller | 2012-10-31 00:00:00 UTC ]
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Headline has promoted two editorial staff members, with Vicki Mellor moving up to become deputy... Continue reading at The Bookseller
[ The Bookseller | 2012-10-30 00:00:00 UTC ]
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Waterstones has begun promoting the Amazon Kindle devices that will be on sale in stores from... Continue reading at The Bookseller
[ The Bookseller | 2012-10-22 00:00:00 UTC ]
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Octopus company Mitchell Beazley has acquired The Bowler's Meatball Cookbook by Jez Felwick,... Continue reading at The Bookseller
[ The Bookseller | 2012-10-17 00:00:00 UTC ]
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Mitchell Beazley is joining forces with Simon Cowell for a book tying in to his production... Continue reading at The Bookseller
[ The Bookseller | 2012-10-12 00:00:00 UTC ]
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Complex Media, a trend-spotting network of style, sports and entertainment media aimed at 18-34 year old males, has now entered the food space with the launch of FirstWeFeast.com. Continue reading at Folio Magazine
[ Folio Magazine | 2012-10-11 00:00:00 UTC ]
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Some bookshops are invoking the name of Super Thursday for promotions and marketing. Chapter... Continue reading at The Bookseller
[ The Bookseller | 2012-10-02 00:00:00 UTC ]
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Amazon and Sony are continuing to offer ebooks at 20p, with further titles added to their... Continue reading at The Bookseller
[ The Bookseller | 2012-09-27 00:00:00 UTC ]
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HarperCollins has promoted Sam Hancock to digital product development manager. In his new role... Continue reading at The Bookseller
[ The Bookseller | 2012-09-21 00:00:00 UTC ]
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Sony and Amazon’s 20p ebook offer shows no sign of coming to an end, with a Faber novel... Continue reading at The Bookseller
[ The Bookseller | 2012-09-04 00:00:00 UTC ]
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Kobo is to up the level of royalties self-published authors earn on its Writing Life platform by... Continue reading at The Bookseller
[ The Bookseller | 2012-08-24 00:00:00 UTC ]
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HarperCollins has created a new business role to improve its pricing strategies. Eloy Sasot,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-23 00:00:00 UTC ]
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#pricing strategies