New Releases Struggle to Find an Audience

Last week, six new adult fiction titles were among NPD BookScan's top 50 print bestsellers. Three weeks ago, 15 new releases made the top 50 list. The situation was similar for new adult nonfiction titles. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-04-03 04:00:00 UTC ]
News tagged with: #fiction titles

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Teen Vogue Summit Delivers A New Audience to Advertisers

[caption id="attachment_139031" align="alignright" width="450"] Credit: Andrew Noel for Teen Vogue[/caption] Last year, Teen Vogue launched its first two-day Teen Vogue Summit in December. Its success led to the brand renewing and expanding the program into two events for 2018—the first in June... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-18 00:00:00 UTC ]
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Why brands wanted in on NY Comic Con's 'rabid' audience

New York Comic Con's audience is "rabid," and not just in the zombie comic book kind of way. That's according to Lance Fensterman, global president of event producer ReedPop, which was behind New York Comic Con this month."They're kind of bleeding-edge around technology, they're huge consumers... Continue reading at Advertising Age

[ Advertising Age | 2018-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lance fensterman #general mills


Diverse Louisville teens come together to publish book on shared struggles

As part of the Louisville Story Program, Iroquois High School students in Louisville, Ky., hailing from Cuba, Pakistan, Iraq, Africa, and the United States collaborated on a book of personal essays. The result? A book filled with stories of love, fear, and triumph.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2018-10-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publish book #book filled #personal essays


Why do publishers still release books in hardback, months before the paperback?

The long-running series in which readers answer other readers’ questions on subjects ranging from trivial flights of fancy to profound scientific conceptsWhy do publishers still insist on releasing books in hardback, sometimes alongside the electronic version, but always months before the... Continue reading at The Guardian

[ The Guardian | 2018-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #readers answer #release books #subjects ranging #releasing books #electronic version


California's candidates for governor to meet for lone one-on-one debate as voters find few face-offs in top races

California’s candidates for governor and U.S. Senate are infiltrating television, Facebook feeds and mailboxes with campaign ads and slick mailers, but there’s one place voters aren’t likely to see them — the debate stage. On Monday, a San Francisco public radio studio will be the venue for the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook feeds #campaign ads


How publishers inflate audience numbers

One of the core promises of digital media and advertising has always been its measurability. The post How publishers inflate audience numbers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-09-26 00:00:00 UTC ]
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BookNet Survey Finds Facebook is Favorite in Canada

Facebook is the top social media platform used by book buyers in Canada, according to a new report on social media use by book buyers from BookNet Canada. YouTube is second. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #booknet canada #book buyers


Publishers Haven’t Fully Embraced Data, and It’s Deterring Potential Audiences

According to eMarketer, audience data is still underleveraged by publishers, with few having created new or meaningful revenue lines from it. This needs to change. Audience data is the key to helping publishers compete with the Facebook and Google duopoly for ad dollars, while fending off... Continue reading at AdWeek

[ AdWeek | 2018-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audience data #ad dollars


More than 2 million U.S. middle and high school students have vaped marijuana, study finds

Japanese author Haruki Murakami has said said he doesn't want to be considered for the New Academy Prize, a Swedish literary award established as an alternative to the Nobel Prize for literature. Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #study finds #academy prize #nobel prize


DHH Literary goes north to find 'distinctive and diverse' talent

DHH Literary Agency is travelling to York - agency founder David Headley's home city - in a concerted effort to find "distinctive and diverse" voices outside of the M25. Continue reading at The Bookseller

[ The Bookseller | 2018-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #concerted effort


Canadian Publishing 2018: Simon Fraser Finds Partnership in Practice

Simon Fraser University’s publishing program strengthens publishing with collaboration. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-14 00:00:00 UTC ]
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NEA Study Finds Small Dip in Adult Reading

The newest NEA survey of public participation in the arts found that adults reading novels fell between 2012 and 2017, but that reading poetry rose. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-09-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adult reading


Bob Woodward's book Fear: Trump in the White House released on Kindle

Bob Woodward's book Fear: Trump in the White House may not be in bookshops just yet, but with the book in high demand one million copies have been printed in advance.  Continue reading at Stuff

[ Stuff | 2018-09-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bob woodward #white house #high demand #million copies


As Traditional Publishing Fades Away, Publishers Need to Find New Means of Distribution and Monetization

Recently, I did some revenue forecasting for a client who is considering entering the digital news/content space. The product offering is pretty unique, but it will be entering a very saturated market with large, established competitors, traditional competitors like The New York Times and Wall... Continue reading at AdWeek

[ AdWeek | 2018-09-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #niche publishers


Digiday Research: European publishers use distributed video for audience generation over revenue

Forty-six percent of European publishers say the benefit of distributing videos to social platforms is building larger audiences. The post Digiday Research: European publishers use distributed video for audience generation over revenue appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-09-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digiday research #revenue appeared #european publishers #social platforms


Simon & Schuster’s Woodward Book on Trump Racks Up Rights Sales Ahead of Its Release

Days before it goes on sale, Bob Woodward's new book from Simon & Schuster tops retail listings, buoyed by an op-ed from inside an embattled Trump White House, and making robust foreign rights sales. The post Simon & Schuster’s Woodward Book on Trump Racks Up Rights Sales Ahead of Its... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #simon schuster #bob woodward


Graffeg releases artwork for Wells’ picture book

Welsh independent publisher Graffeg has released artwork for There’s Only One of Me, a picture book about losing a parent, by cancer patient Lisa Wells and picture book author Michelle Robinson. Continue reading at The Bookseller

[ The Bookseller | 2018-08-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #picture book


Fall Regionals 2018: Indies Find Their Groove

With strong programming and increased membership, regional bookselling associations continue to grow their fall trade shows. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-31 00:00:00 UTC ]
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Jamie Oliver to release Friday Night Feast tie-in

Michael Joseph is publishing Jamie’s Friday Night Feast Cookbook, the first recipe book to accompany the Channel 4 TV series "Jamie & Jimmy’s Friday Night Feast". Continue reading at The Bookseller

[ The Bookseller | 2018-08-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jamie oliver #michael joseph #recipe book


Black Light Printing in "Find Monsters"

Black light (or ultraviolet-reactive) printing, while not new, is usually done on inkjet printers with its application often limited to posters or high-end brochures. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
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