Nerdist has turned from a being pet project of Chris Hardwick into a podcast maker, multi-channel network and online publisher that's expanding into TV and live events. Under the direction of president Adam Rymer, the Legendary Entertainment-owned brand has added an ad sales team and hopes to become a multi-platform force. Rymer explains why MCNs are the new talent factories and how Weird Al's "Tacky" video came about. Where do you see Nerdist right now? We look at ourselves as a modern cable network. If you're SyFy, you're stuck on your linear platform. You're broadcasting, you're programming and you're getting shows, but your ability to interact with your community is primitive. For us, we're built around that interaction. We can do lots of things that they can't do. It feels like the evolution of television, the evolution of media. Before people only knew Nerdist for Chris Hardwick. Now there's podcasts, shows, web series. And we want to expand across all of it. Right now, it feels like there's a racetrack that's being built for this audience. How you deliver the content is the racetrack. It's not finished yet, but at some point it's going to be finished, and you'll know exactly how to drive on it. Whoever has got the car already built will have an advantage in that situation. If you're starting from scratch, once you see the track, it's already too late. You also seem to have redefined multi-channel networks. I look at the MCNs more like talent discovery... Continue reading at 'AdWeek'
[ AdWeek | 2014-08-14 00:00:00 UTC ]
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Two academics with a background in bookselling are launching the Bookselling Research Network, an organisation bringing booksellers, researchers and associations together to celebrate and explore bookselling past, present and future. Continue reading at The Bookseller
[ The Bookseller | 2020-05-20 14:48:13 UTC ]
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The coronavirus is causing many publishers to experience of bifurcation of their ad sales that’s led to an evaporation of the mid-sized deal. Many large digital publishers are finding the bulk of their deal flow is smaller deals. There are still the big fish to land with wide-ranging campaigns,... Continue reading at Digiday
[ Digiday | 2020-05-18 04:00:00 UTC ]
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A group of crime writers have collaborated to produce a short story collection during the UK lockdown, with all proceeds to go to NHS Charities Together. Continue reading at The Bookseller
[ The Bookseller | 2020-05-16 04:47:00 UTC ]
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Harlequin is introducing a new size for its mass market paperbacks, the Mass Market Paperback Max. All Max titles will have a larger trim size than standard mass market and premium mass market formats, and will be priced at $9.99. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-05-01 04:00:00 UTC ]
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Yale University Press London has appointed Stuart Weir in the newly created role of production director, overseeing editorial, production and design for all London-originated titles. Continue reading at The Bookseller
[ The Bookseller | 2020-04-28 02:25:36 UTC ]
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This bigger mass market paperback will make “for a more comfortable reading experience," said Kensington CEO Steve Zacharius, who noted that, with sales of the traditional format in steady decline, he believes the larger size could revitalize the format. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-04-23 04:00:00 UTC ]
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The Artemis Fowl family adventure film, based on Eoin Colfer's books, was supposed to premiere in UK theatres in May, but has been moved online amid the coronavirus pandemic. Continue reading at The Bookseller
[ The Bookseller | 2020-04-20 16:37:28 UTC ]
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Hearst UK knows readers are longing for positive and uplifting content, akin to another version of Italians singing on balconies. Over Continue reading at Editor & Publisher
[ Editor & Publisher | 2020-04-16 16:15:52 UTC ]
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The magazine group has been publishing more positive, feel-good content based on audience research. The post ‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-04-16 04:00:00 UTC ]
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Complex Networks bills itself as one of the most diversified digital media companies in the business, so it’s counting on diversification to protect its business. The post Complex Networks plans to diversify its way through the pandemic appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-04-02 04:01:00 UTC ]
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The University of South Florida has created a coronavirus-tracking map that shows users both the cases and deaths that occur from the virus spreading across the world. The tool was created by USF Libraries and the GIS unit of the digital heritage and humanities collections. It came to be after... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-03-26 11:30:43 UTC ]
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Scholastic UK has created a pre-order campaign for Suzanne Collins' Hunger Games prequel that it says could drive trade to indie bookshops during the coronavirus outbreak. Continue reading at The Bookseller
[ The Bookseller | 2020-03-19 08:56:22 UTC ]
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[caption id="attachment_162389" align="alignright" width="270"] John Yedinak[/caption] John Yedinak, CEO of Aging Media Network, jokingly refers to himself as a college dropout who went to work with his “really smart brother,” George, to try and make his own business work. Yet the company the... Continue reading at Folio Magazine
[ Folio Magazine | 2020-03-10 15:10:55 UTC ]
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After a big deal earlier this month, the two companies discuss their strategies for the children’s market. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-02-21 05:00:00 UTC ]
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HarperCollins Ireland, a new standalone publishing division, is being launched with Conor Nagle from Gill Books as its publisher. Continue reading at The Bookseller
[ The Bookseller | 2020-02-14 08:38:59 UTC ]
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'The Resisters,' Gish Jen's first novel in nine years, imagines a class-based dystopian United States. Continue reading at Los Angeles Times
[ Los Angeles Times | 2020-02-06 15:00:56 UTC ]
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There have been some ambitious Minecraft projects before, but this one may win for sheer sophistication. The modding team Floo Network is creating Minecraft School of Witchcraft and Wizardry, a Harry Potter-themed role-playing experience inside a Mi... Continue reading at Engadget
[ Engadget | 2020-01-13 18:43:00 UTC ]
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Audience Network, which has been on shaky ground since parent company AT&T bought Time Warner (now called WarnerMedia) in 2018, will soon be no more. AT&T said on Wednesday that it is pulling the plug on Audience Network, and will "transition" it this spring to a preview channel for HBO... Continue reading at AdWeek
[ AdWeek | 2020-01-09 00:45:55 UTC ]
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Multimedia news publisher Reuters teamed up with the Facebook Journalism Project on an e-learning course aimed at helping newsrooms more easily detect deepfakes and manipulated media. Identifying and Tackling Manipulated Media contains tips on identifying and rejecting manipulated video, images... Continue reading at AdWeek
[ AdWeek | 2019-12-17 19:35:26 UTC ]
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