NBCU adds Nielsen rival VideoAmp as currency, expands iSpot role

New measurement and data initiatives include retail media deal with Publicis Groupe's CitrusAd and a metric counterweight to creator content. Continue reading at 'Advertising Age'

[ Advertising Age | 2023-02-08 19:00:34 UTC ]
News tagged with: #publicis groupe #nielsen

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Finding the Right Role for Trade Paperbacks

The trade paperback format lost some ground to ebooks through the first nine months of 2011, according to Bowker Market Research, but it remained the most popular print category. Still, the question being asked is what consumer segment the trade paperback is serving in a time when ebooks often... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-04-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade paperbacks #trade paperback #capture readers

CourseSmart may expand into trade books

E-textbook rental specialist Coursesmart is considering expanding its offer to trade titles, the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #trade books #trade titles

Kindle Touch update adds Europe-friendly languages, landscape mode

April 27th is nearly upon us, heralding the arrival of the Kindle Touch in Europe. Before that happens, Amazon's pushed out a software update packed with language support for the continent, landscape mode and text-to-speech, amongst others. You can manually download version 5.1.0 now or wait for... Continue reading at Engadget

[ Engadget | 2012-04-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #kindle touch #permalinkthe verge

Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #yale publishing

AOP: Two Thirds of Online Publishers Plan to Grow Digital Roles

Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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Not Just for Kids: 'The False Prince' by Jennifer A. Nielsen

In the first book in the 'Ascendance Trilogy,' a medieval con man trains orphan boys to impersonate a missing prince.The False Prince Continue reading at Los Angeles Times

[ Los Angeles Times | 2012-03-25 00:00:00 UTC ]
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PSA: Nook Tablet can be repartitioned in-store, Android app adds comic support

Did you take umbrage with Barnes & Noble's efforts to hoard all your Nook Tablet storage for its own content? Well, the book seller has made good on its promise to reassign a portion of your 16GB hard drive, opening up 8GB for personal content and leaving 5.5GB for Nook Shop content. As we... Continue reading at Engadget

[ Engadget | 2012-03-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nook tablet #barnes noble #book seller #made good #mortar outlets

Group Commerce Adds CBS to Its Offer Roster

Group Commerce, the year-old start-up that operates "white label" e-commerce services for big media companies, has another notch in its belt. The New York-based company is now powering offers for 29 CBS radio stations, bringing its roster total to 15 clients, including the New York Times and... Continue reading at AllThingsD

[ AllThingsD | 2012-03-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york-based company #meredith corp #company plans #smaller publishers

With FUSION, Zinio Adds DIY Digital Publishing

Zinio is positioning itself to be more than just a digital newsstand service—the company is rolling out a new suite of publishing tools that are designed to easily include interactivity for almost any digital magazine. Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing tools #digital magazine

Chalke Valley Festival expands for 2012

Chalke Valley History Festival is to return in 2012 with a five-fold expanded programme and... Continue reading at The Bookseller

[ The Bookseller | 2012-02-28 00:00:00 UTC ]
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Bonnier to expand into India

Children's publisher Bonnier is planning to expand into India, with its trading operation in... Continue reading at The Bookseller

[ The Bookseller | 2012-02-27 00:00:00 UTC ]
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The Knot Expands Partnership with Teleflora Through Advertising, Custom Content

Bridal publication The Knot renewed its bridal program with floral delivery service Teleflora after a successful campaign debut in 2011. Continue reading at Folio Magazine

[ Folio Magazine | 2012-02-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #custom content

The Evolving Role of the Sales Rep

In the past few years everything about the book business has changed, and with it the role of the rep, or district manager, as many are now known. In part that’s a reflection of how ordering has changed, especially with the increasing adoption of Edelweiss, the interactive publishers’ catalogue... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sales rep #book business

Lupton hails self-published authors, wins Nielsen Gold

Bestselling author Rosamund Lupton has hailed self-published authors at an event to mark half a... Continue reading at The Bookseller

[ The Bookseller | 2012-02-15 00:00:00 UTC ]
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Publishers need to expand digital backlist, says Bilbary founder

Publishers need to place a greater emphasis in getting their backlist titles published digitally... Continue reading at The Bookseller

[ The Bookseller | 2012-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #greater emphasis

Test our rivals' tablet claims, says Future as it publishes T3 data

Future is encouraging media agencies to probe the numbers its magazine publishing rivals are claiming for their tablet editions, as part of an "educational" initiative to grow the tablet advertising market. Continue reading at Media Week

[ Media Week | 2012-02-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet editions

Amazon Adds to Prime

In a deal with Viacom, Amazon Prime members will be able to stream TV shows from MTV, Comedy Central, Nickelodeon, TV Land, Spike, VH1, BET, CMT and Logo. Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-02-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon adds #comedy central #tv land