NBC Leads C3 Ratings Race as Networks Bed Down for Winter Break

With a third of the 2013-14 TV season on the books and the networks having settled down for a long winter’s nap, NBC retains a comfortable lead over the rest of the broadcast pack. According to Nielsen C3 ratings for the period spanning Sept. 23-Dec. 1 (the most up-to-date figures available, given the three weeks required to process the data), NBC is averaging a 3.0 in the adults 18-49 demo, putting it a few lengths ahead of Fox (2.2), CBS (2.1) and ABC (2.0). The currency against which nearly all ratings guarantees are made, C3 is a blend of average live commercial ratings and three days of time-shifted deliveries. Boosted by Sunday Night Football, The Voice and its new hit drama series The Blacklist, NBC thus far has enjoyed remarkable consistency in a season otherwise marked by ratings eccentricities. Compared to the first 10 weeks of the 2012-13 campaign, when NBC carved out a similarly large lead over its rivals, the Peacock is flat in C3. The network is also getting the most mileage out of the metric, improving three-tenths of a ratings point from an average 2.7 live-plus-same-day delivery. Runner-up Fox is also the season’s most improved network, growing 10 percent in the demo from its year-ago 2.0 C3 average. Upon conversion to the currency, Fox also tacked two-tenths of a ratings point onto its 10-week L+SD average. Both CBS and ABC slipped one-tenth of a point from their respective year-ago averages. On a percentile basis, the CW laid claim to the biggest... Continue reading at 'AdWeek'

[ AdWeek | 2013-12-20 00:00:00 UTC ]
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Facebook eyes making local connections with mesh networks

Facebook has designed a system that would allow individuals and advertisers to make direct connections to those physically nearby that share similar interests or are open to receiving certain advertisements. The company’s work was outlined in a U.S. patent filing for a “wireless social... Continue reading at PC World

[ PC World | 2013-08-17 00:00:00 UTC ]
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Hanson Leads S&S Canada into Publishing

After finally winning permission in May from the Canadian government to publish Canadian books, rather than just marketing titles from the U.S. and U.K., Simon & Schuster Canada is gearing up to release its first domestic list under the direction of Kevin Hanson. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
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Police investigate Janssen break-in

New York police investigate a suspected burglary at actress Famke Janssen's home, where a children's book was left by her bed. Continue reading at BBC News

[ BBC News | 2013-08-14 00:00:00 UTC ]
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Razorfish's Lord Takes Top Job at AOL Networks

Bob Lord may be leaving Publicis Groupe's Razorfish to run AOL Networks but, given a new partnership between Publicis Groupe and AOL, his ties to his former employer will remain strong. On Aug. 1, Lord, the outgoing CEO of Razorfish, starts as CEO of AOL Networks, the company's programmatic ad... Continue reading at AdWeek

[ AdWeek | 2013-07-19 00:00:00 UTC ]
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Do Advertisers Have Any Use for Blog Networks?

As the digital ad market races toward programmatic and native, do advertisers have any use for blog networks like Glam Media and Say Media? Once, such networks were seen as an innovative way to pinpoint thousands of tiny blogs on the Web and roll them up for advertisers. But now, with... Continue reading at AdWeek

[ AdWeek | 2013-07-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently moved #cautionary tale #ad pie


Weldon to lead Penguin Random House UK

Penguin UK chief executive Tom Weldon has been appointed chief executive of Penguin Random House... Continue reading at The Bookseller

[ The Bookseller | 2013-07-01 00:00:00 UTC ]
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Popsugar Launches Blogger Network

From Fairchild Fashion Media’s NowManifest to Lucky magazine’s Style Collective, media companies have been snapping up bloggers left and right for the past several years. Now, female-focused digital company Popsugar is launching its own blogger network, Popsugar Select. The network launched... Continue reading at AdWeek

[ AdWeek | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #eventually expand #ve found #cable channel


UK leads in global publishing

British-based publishers topped the world’s global publishing rankings in 2012, making up... Continue reading at The Bookseller

[ The Bookseller | 2013-06-20 00:00:00 UTC ]
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Yahoo Improves Local Lead-Gen Services

As city, regional and specialty titles continue to fight for local business listings and ad dollars, massive web corporations are scaling their ground-level efforts and getting into the mix. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-18 00:00:00 UTC ]
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Survey Shows Amazon Leads Japan in Ebook Sales, Apple Already Second

A new survey in Japan shows that Amazon's Kindle is leading the market for ebook sales, with Apple (launched in March) second, followed by Kinokuniya's Kinoppy, Sony's Reader Store and Kobo. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-13 00:00:00 UTC ]
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Behind RDA’s New Contextual Video Ad Network

Reader's Digest Association has long maintained a strong display ad presence, but the group is now turning its focus to video sales. Continue reading at Folio Magazine

[ Folio Magazine | 2013-06-12 00:00:00 UTC ]
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Miller to lead new Macmillan US non-fiction division

Macmillan US is to launch a new, stand-alone division specialising in non-fiction, with Macmillan... Continue reading at The Bookseller

[ The Bookseller | 2013-05-29 00:00:00 UTC ]
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Race crash drama for James

Crime writer Peter James has vowed to go ahead with publicity commitments for his latest novel,... Continue reading at The Bookseller

[ The Bookseller | 2013-05-28 00:00:00 UTC ]
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In Morocco, Internet May Lead Children to Books Says Publisher

Amina Alaoui Hachimi from the Moroccan publishing house Yanbow Al Kitab believes the internet is a viable gateway to entice North African children to read. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-26 00:00:00 UTC ]
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Apple iBookstore Leads Brazil’s Ebook Market in 2013

In 2012, Brazil became the latest battleground for the big international ebooksellers. Ebook sales have since skyrocketed, with Apple in the early lead ahead of Amazon. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-25 00:00:00 UTC ]
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Female authors lead book longlist

The longlist for the sixth Desmond Elliott Prize, which honours the best in debut fiction, is unveiled, with seven of the 10 novels by women. Continue reading at BBC News

[ BBC News | 2013-04-25 00:00:00 UTC ]
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Keyes leads charts but print hits 11-year low

Printed book sales fell below the £20m market last week - for the first time in almost 11... Continue reading at The Bookseller

[ The Bookseller | 2013-04-23 00:00:00 UTC ]
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Mantel leads Women's Prize shortlist charge

Hilary Mantel is in contention for yet another award, with Bring Up the Bodies (Fourth Estate) on... Continue reading at The Bookseller

[ The Bookseller | 2013-04-16 00:00:00 UTC ]
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Self-publishing, agency lead LBF debate

The future of self-publishing, the new agency model and the Penguin Random House merger will be... Continue reading at The Bookseller

[ The Bookseller | 2013-04-15 00:00:00 UTC ]
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Breaking Digital Ground: E-books and Small Press Literary Publishers

The Association of Writers and Writing Programs annual conference (AWP) began decades ago as a meet-up for academic creative writing departments, students, and writers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-04-05 00:00:00 UTC ]
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