NBA dials back late starting times to help boost East Coast ratings

The NBA is kicking the tires on a new scheduling initiative designed to give East Coast hoops fans a reprieve from having to stay up until the wee hours of the morning to keep tabs on the league’s Western Conference superstars. Beginning this season, the NBA is slashing the number of nationally televised games that will tip off at 10:30 p.m., scheduling 33 such meetings versus the 56 late starts featured during the 2018-19 campaign. Pushing up the starting time of so many West Coast showdowns could go a long way toward keeping fans of LeBron James and the Los Angeles Lakers locked into the action for the lion’s share of the telecasts, which in turn should help boost the ratings on TNT and ESPN. Per the NBA schedule released this afternoon, the Lakers will appear in 10 late-doubleheader games that tip off at 10:30 p.m. ET, down from 19 such starts last season. Shifting LeBron and the new-look Lakers to the occasional 10 p.m. ET and 9:30 p.m. ET starts is expected to help the NBA and its TV partners keep the spotlight on a player (and a franchise) that have long had an outsized impact on the Nielsen ratings. Also seeing a reduction in 10:30 p.m. start times are the Golden State Warriors, which will play in 11 such games, down from 19 in 2018-19. The NBA’s decision to help fans in basketball-mad towns such as New York, Boston and Philadelphia grab a little more shuteye comes on the heels of a ratings-erosion trend that may have been precipitated by James’ move to the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-13 10:00:00 UTC ]
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Seven Dials announces dieting book from The Hairy Bikers

Seven Dials has shared details of The Hairy Bikers’ upcoming book, The Hairy Dieters' Simple Healthy Food, aimed at cutting through confusion around losing weight and staying healthy.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-20 08:12:39 UTC ]
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Amazon Kindle is back on sale for $50 today only

Now is a good opportunity to buy one of the best no-frills e-readers available. Amazon is selling the latest generation of its standard Kindle reader for just $50 during a one-day sale, or $70 for a version without ads. Those are the lowest prices we've seen since Black Friday, and make them... Continue reading at Engadget

[ Engadget | 2022-01-16 16:05:56 UTC ]
More news stories like this | News stories tagged with: #latest generation #lowest prices #black friday #water resistance #front illumination #buying advice #follow @engadgetdeals #kindle book #kindle


In praise of Henry Kissinger’s Middle East legacy

Kissinger's realpolitik approach brought a measure of stability and led to Israel's survival, Martin Indyk argues. Continue reading at The Washington Post

[ The Washington Post | 2022-01-14 13:00:14 UTC ]
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Four times Shakespeare has inspired stories about robots and AI

Science fiction is full of computer programmes and androids who fall afoul of the plots of some of Shakespeare’s most brutal tragedies. Continue reading at The Conversation

[ The Conversation | 2022-01-14 13:00:02 UTC ]
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Heavy Metal Gets Its Mojo Back

In a scenario worthy of the influential magazine’s dystopian science fiction, 'Heavy Metal' announced a big relaunch just in time for a global pandemic that paralyzed retail and distribution. But it's ready to rock again. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-14 05:00:00 UTC ]
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Unit Sales Have a Slow Start in 2022

Unit sales of print books fell 13.9% in the week ended Jan. 8, 2022, compared to the first week in 2021, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-14 05:00:00 UTC ]
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Print Book Sales Get a Bad Start in 2022

Facing tough comparisons to 2021, when sales got off to a strong start compared to 2020, unit sales of print books fell 13.9% last week from the first week in 2021 at outlets that report to BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-13 05:00:00 UTC ]
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Pinch of Nom tops the chart as 2022 has record-breaking start

Kay Featherstone and Kate Allinson's Pinch of Nom: Comfort Food (Bluebird) has notched up a second consecutive week and a fourth week in total atop the UK Official Top 50, selling 54,410 copies through Nielsen BookScan's Total Consumer Market. Continue reading at The Bookseller

[ The Bookseller | 2022-01-11 22:26:58 UTC ]
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New York Times to buy subscription sports site the Athletic for $550m

Acquisition of 2016 startup and its 1.2 million subscribers puts newspaper on target for 10 million paid subscriptions The New York Times has agreed to buy subscription-based sports site the Athletic for $550m (£400m) in cash, as the 170-year-old newspaper adds more digital content to grab... Continue reading at The Guardian

[ The Guardian | 2022-01-06 23:27:19 UTC ]
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The New York Times is buying subscription-based sports site The Athletic

The Athletic, which quickly came to prominence for publishing exclusive reporting and high-quality sports journalism, is getting a new owner. As first reported by The Information, The New York Times has agreed to buy the subscription-based digital media company for $550 million. The deal is... Continue reading at Engadget

[ Engadget | 2022-01-06 17:05:15 UTC ]
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IPA and European Publishers Back AAP’s Maryland Copyright Lawsuit

The Association of American Publishers finds international backing for its lawsuit of Maryland's new library digital book licensing law. The post IPA and European Publishers Back AAP’s Maryland Copyright Lawsuit appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-01-05 14:57:32 UTC ]
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Pinch of Nom: Comfort Food boomerangs back to the top

Kay Featherstone and Kate Allinson's Pinch of Nom: Comfort Food (Bluebird) has returned to the UK Official Top 50 number one spot, selling 41,132 copies. Continue reading at The Bookseller

[ The Bookseller | 2022-01-05 14:39:23 UTC ]
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The Best Completed Manga Series to Read From Start to Finish

Manga is filled with many ongoing titles, but what if you want to read something that’s finished? Here are the best completed manga series, including Haikyu! by Haruichi Furudate. Continue reading at Book Riot

[ Book Riot | 2022-01-04 11:32:00 UTC ]
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The New York Times Announces Their Readers’ Pick for Best Book of the Past 125 Years

The New York Times Book Review marked their anniversary by asking readers to nominate the best book of the past 125 years. Here's the result. Continue reading at Book Riot

[ Book Riot | 2022-01-03 15:52:45 UTC ]
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The essential Joan Didion: An L.A. Times reading list for newcomers and fans alike

The author, who died Thursday, produced decades' worth of memorable work. Here's our guide to starting — or continuing — your Didion journey. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-12-23 21:24:38 UTC ]
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Nielsen reveals error in out-of-home TV ratings

Latest issue comes as Nielsen tries to rebuild confidence and launch next-generation system after losing MRC accreditation. Continue reading at Advertising Age

[ Advertising Age | 2021-12-22 21:33:06 UTC ]
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PA backs filing against Maryland law forcing publishers to license library e-books

The Publishers Association and the Federation of European Publishers have voiced their support for the Association of American Publishers’ challenge of an “unprecedented, unjustified” Maryland law which could force publishers both in the US and abroad to license e-books to the state's public... Continue reading at The Bookseller

[ The Bookseller | 2021-12-20 16:08:03 UTC ]
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Waterstones partners with Sunday Times Young Writer of the Year Award

Waterstones is partnering with the Sunday Times Young Writer of the Year Award to celebrate the best emerging talent in the UK and Ireland, hosting exclusive accompanying content across all its channels.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-20 08:28:44 UTC ]
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Canongate signs 'remarkable and timely' book on borders by Crawford

Canongate has landed James Crawford's The Edge of the Plain, a blend of history, travel writing and reportage tracing the evolution and cultural significance of land borders.  Continue reading at The Bookseller

[ The Bookseller | 2021-12-19 20:30:23 UTC ]
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Memoir by the late journalist Sarah Hughes to be published in March 2022

The beloved Guardian writer finished Holding Tight, Letting Go before she died of cancer earlier this yearA memoir by the late journalist Sarah Hughes, who died from cancer earlier this year, will be published next March, tackling topics from planning your own funeral to the importance of trashy... Continue reading at The Guardian

[ The Guardian | 2021-12-13 14:25:04 UTC ]
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