NBA dials back late starting times to help boost East Coast ratings

The NBA is kicking the tires on a new scheduling initiative designed to give East Coast hoops fans a reprieve from having to stay up until the wee hours of the morning to keep tabs on the league’s Western Conference superstars. Beginning this season, the NBA is slashing the number of nationally televised games that will tip off at 10:30 p.m., scheduling 33 such meetings versus the 56 late starts featured during the 2018-19 campaign. Pushing up the starting time of so many West Coast showdowns could go a long way toward keeping fans of LeBron James and the Los Angeles Lakers locked into the action for the lion’s share of the telecasts, which in turn should help boost the ratings on TNT and ESPN. Per the NBA schedule released this afternoon, the Lakers will appear in 10 late-doubleheader games that tip off at 10:30 p.m. ET, down from 19 such starts last season. Shifting LeBron and the new-look Lakers to the occasional 10 p.m. ET and 9:30 p.m. ET starts is expected to help the NBA and its TV partners keep the spotlight on a player (and a franchise) that have long had an outsized impact on the Nielsen ratings. Also seeing a reduction in 10:30 p.m. start times are the Golden State Warriors, which will play in 11 such games, down from 19 in 2018-19. The NBA’s decision to help fans in basketball-mad towns such as New York, Boston and Philadelphia grab a little more shuteye comes on the heels of a ratings-erosion trend that may have been precipitated by James’ move to the... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-13 10:00:00 UTC ]
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Print Sales Fell Back Last Week

After a rare week in which sales rose over 2021, unit sales of print books fell 5.9% last week compared to the week ended July 31, 2021. Every segment but adult fiction had a decline. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-08-04 04:00:00 UTC ]
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A joyful tour of French history, from main avenues to back roads

Graham Robb brings 2,000 years of history to life, weaving in rich details and forgotten characters. Continue reading at The Washington Post

[ The Washington Post | 2022-07-29 12:00:00 UTC ]
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Listen To Me: Start Your Audiobooks All Over Again

Ever tried this audiobook tip? Why it might be worthwhile to let yourself experience the vibes then revisit with more attention. Continue reading at Book Riot

[ Book Riot | 2022-07-29 10:36:00 UTC ]
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Gilbert Cruz Named New York Times Books Editor

Mr. Cruz has been the Culture editor at The Times since January 2018, leading coverage of arts and culture. Continue reading at The New York Times

[ The New York Times | 2022-07-28 22:22:00 UTC ]
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Media Briefing: A snapshot of the digital media economy at the start of earnings season

In this week’s Media Briefing, media editor Kayleigh Barber examines the state of the digital media economy as major tech platforms report quarterly earnings and advertising and commerce businesses remain in flux. The post Media Briefing: A snapshot of the digital media economy at the start of... Continue reading at Digiday

[ Digiday | 2022-07-28 04:01:00 UTC ]
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How to watch actor Jennifer Grey at the L.A. Times Book Club

Jennifer Grey discusses her bestselling memoir, "Out of the Corner," and the "Dirty Dancing" sequel. Continue reading at Los Angeles Times

[ Los Angeles Times | 2022-07-27 22:08:56 UTC ]
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Kids’ Comics Come Roaring Back at Comic-Con

While there were no big announcements, creators and publishers of middle-grade and YA graphic novels had a strong presence at the show and the recent surge in organized efforts at censorship was a major topic of panels and discussions. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-27 04:00:00 UTC ]
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Relationships are complicated. I learned it's OK to keep secrets for a time

Michelle Pearson and her husband kept a significant development from their guests to ensure their wedding day remained carefree and special. But eventually, they brought others into their secret. Continue reading at CBC

[ CBC | 2022-07-26 08:00:00 UTC ]
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Start with Mysteries, Thrillers, & True Crime If You’re New to Audiobooks

If you're new to audiobooks or unsure if they're for you, try a mystery, thriller, or true crime audiobook to get you started. Continue reading at Book Riot

[ Book Riot | 2022-07-20 10:32:00 UTC ]
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Open Road Starts Frontlist Marketing Service

With frontlist sales for many publishers stalled, Open Road Integrated Media is adapting its Ignition program—designed to give backlist e-books a boost—to help promote new releases. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-20 04:00:00 UTC ]
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Looking Back, Was I The Idiot?

Before we begin, I must confess to my bias. I am not an objective reader, so in some ways I have already failed. A few months before I read Elif Batuman’s debut novel The Idiot, I had a conversation with a friend that unlocked a safe in my brain. After, there was nowhere I could […] The post... Continue reading at Electric Literature

[ Electric Literature | 2022-07-19 11:05:00 UTC ]
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International Publishing Offers Tributes to the Late Alain Gründ

A leader among the industry's most influential organizations, Alain Gründ is remembered in a new book by Hugo Setzer as 'a visionary.' The post International Publishing Offers Tributes to the Late Alain Gründ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-18 16:54:06 UTC ]
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China’s Market Growth Rate This Year: Down 13.8 Percent

With COVID-19 outbreaks and tough lockdowns, China's January-to-June book market growth rate fell back, all sales channels impacted. The post China’s Market Growth Rate This Year: Down 13.8 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-14 20:38:28 UTC ]
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Jane Austen’s ‘Persuasion’ is having a moment. It’s about time.

The Netflix adaptation is yet more proof of the long-overlooked novel's newfound popularity. Continue reading at The Washington Post

[ The Washington Post | 2022-07-14 12:00:30 UTC ]
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Print Book Sales Start July with 8.8% Drop

Sales of print books began the second half of 2022 on a down note, with units falling 8.8% last week compared to the week ended July 10, 2021. The sales pattern was a familiar one, with gains in adult fiction not enough to offset deep declines in adult nonfiction and the juvenile segments. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-14 04:00:00 UTC ]
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Booker Prize Looks to Boost Social Media With a Book Club Contest

The 'Booker Prize Book Club Challenge' will be won by a book club that produces the most impressive social media for the shortlist. The post Booker Prize Looks to Boost Social Media With a Book Club Contest appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-07-13 23:04:06 UTC ]
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San Diego Comic-Con Is Back

The massive show returns in-person to San Diego this summer after a three-year hiatus. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-01 04:00:00 UTC ]
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Macmillan Slowly Bringing Systems Back

In an update on the status of a "security incident" that forced Macmillan to take many of its computer systems offline, the company said it has made progress in restoring access, but said that while it is accepting orders electronically, it is “unable to process them at the time.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-01 04:00:00 UTC ]
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Print Unit Sales Fell 9.4% in Late June

With all nonfiction categories posting double-digit declines, unit sales of print books fell 9.4% in the week ended June 25 from the comparable week last year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-07-01 04:00:00 UTC ]
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Revisiting Justice Stephen Breyer’s Curious (and Strangely Timed) Defense of the Court

In a book published last year, Breyer depicted the Supreme Court as an apolitical institution that sticks to its guiding principles. Continue reading at The New York Times

[ The New York Times | 2022-06-29 21:40:47 UTC ]
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