Native advertising is paying off for writers of the coveted, mobile demographic at Wattpad. Ashleigh Gardner speaks at London Book Fair's (#LBF16) Quantum Conference (#Quantum16) in April. The post Native Ads at a Mecca for Millennials: Wattpad’s ‘Brand Stories’ appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2016-02-26 00:00:00 UTC ]
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After years of trying to write a memoir, Michael Coffey, the outgoing co-editorial director of Publishers Weekly, realized that fiction was the best way to extend ruminations about what it meant for him to be adopted. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Conde Nast, publisher of Vogue and The New Yorker, has asked its editors and publishers to review a roughly 4,000-word document that lays out how the company will handle native advertising online, according to several Conde Nast executives.The document's aim is to give publishers and editors who... Continue reading at Advertising Age
[ Advertising Age | 2014-05-28 00:00:00 UTC ]
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Simon & Schusters’s Gallery Books imprint has acquired "After," a three volume novel serialized on Wattpad by Anna Todd, in a mid-six figure deal that includes world and audio rights. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-27 00:00:00 UTC ]
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Hodder Children’s Books has acquired a YA fantasy trilogy from debut author Taran Matharu.... Continue reading at The Bookseller
[ The Bookseller | 2014-05-19 00:00:00 UTC ]
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On Wednesday, Sam Kean published one of Slate’s most popular stories of 2014, “Phineas Gage, Neuroscience’s Most Famous Patient.” The piece extends from Sam’s work on his latest book, The Tale of the Dueling Neurosurgeons: The History of the Human Brain as Revealed by True Stories of Trauma,... Continue reading at Slate
[ Slate | 2014-05-09 00:00:00 UTC ]
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Bestselling author Veronica Roth has been added to the list of A-list literary names that will headline events at the consumer show following BookExpo America, BookCon. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-06 00:00:00 UTC ]
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How a rooftop ritual turned into a “men’s grilling and lifestyle community” with chapters around the world and a brand new book, "ManBQue!: Meat. Beer. Rock and Roll." Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-05-05 00:00:00 UTC ]
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FOLIO: has organized a one-day event in Chicago this summer to help niche media publishers leverage the newest strategies to help build stronger brands via techniques for boosting revenue growth, controlling costs and transforming a business without losing the core vision. Continue reading at Folio Magazine
[ Folio Magazine | 2014-04-23 00:00:00 UTC ]
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Ad pages are down again, but the MPA insists there's reason to be optimistic about the Q1 PIB numbers it released earlier this week. Travel (9 percent) and beauty (4 percent) were among the top performing major magazine categories, hedging a 4-percent drop overall. The fall is an improvement... Continue reading at Folio Magazine
[ Folio Magazine | 2014-04-18 00:00:00 UTC ]
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Wattpad has struck a deal with UTA for the agency to represent film and television rights to "After," Wattpad’s most shared story of 2013. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-17 00:00:00 UTC ]
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Offering a colorful and fanciful interface with more than 600 digital stories for kids, FarFaria is a subscription app for the iPad, providing unlimited access to its content for $3.99 a month. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-14 00:00:00 UTC ]
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Sphere has acquired an "incredible" true Holocaust story "about three pregnant... Continue reading at The Bookseller
[ The Bookseller | 2014-04-08 00:00:00 UTC ]
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Powering more than 50 e-bookstores for publishers specializing in such subjects as fiction, academic, professional and romance has given Qbend COO Kaushik Sampath many unique insights on e-retailing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-04 00:00:00 UTC ]
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Pulitzer Prize winner Adam Johnson has won the Sunday Times EFG Short Story Award for his short... Continue reading at The Bookseller
[ The Bookseller | 2014-04-04 00:00:00 UTC ]
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Canongate has confirmed it is the publisher for a series of children's books by controversial... Continue reading at The Bookseller
[ The Bookseller | 2014-04-02 00:00:00 UTC ]
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Russell Brand is writing a series of books aimed at children, with illustrations by Chris Riddell... Continue reading at The Bookseller
[ The Bookseller | 2014-04-01 00:00:00 UTC ]
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Nobel laureate was told by publisher that 'people will shudder and be puzzled and confused' by reading Echo's BonesA previously unpublished story by Samuel Beckett will go on sale in bookshops for the first time, 80 years after his publisher rejected it as a nightmare read that gave him "the... Continue reading at The Guardian
[ The Guardian | 2014-03-30 00:00:00 UTC ]
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'Gifts' consists of 18 short stories by young residents of Afghanistan who write about their lives – filled with tradition and warfare, on top of all the more ordinary things that young people everywhere hope and wish for. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2014-03-28 00:00:00 UTC ]
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Super Furry Animals second film will be accompanied by an album, a book and an appMusician Gruff Rhys latest project saw him following in the footsteps of 18th-century explorer John Evans, who spent 1792 hunting for a fabled Welsh-speaking Native American tribe.The American Interior project has... Continue reading at The Guardian
[ The Guardian | 2014-03-27 00:00:00 UTC ]
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For going on a year, LinkedIn has been repositioning its ad business around content marketing. Now it's launching new tools to let advertisers see how they're faring as publishers within its walls.LinkedIn will now start assigning brands content-marketing scores to gauge the effectiveness of... Continue reading at Advertising Age
[ Advertising Age | 2014-03-27 00:00:00 UTC ]
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