My Job in 5: Giulia Mammana, marketing assistant, Maggioli

Describe your role I am a marketing and web marketing assistant at Maggioli Editore, one of the leading academic and professional publishers in Italy, producing both print and online books and magazines. As a marketing assistant, I perform a variety of daily tasks, including e-mail marketing, user experience design, event organisation and so on. What do you like best about your role? Continue reading at 'The Bookseller'

[ The Bookseller | 2016-09-03 00:00:00 UTC ]
News tagged with: #marketing assistant #leading academic #professional publishers #online books

Other Publishing stories related to: 'My Job in 5: Giulia Mammana, marketing assistant, Maggioli'


Beijing 2013: Stronger Partnerships, Broader Markets

The second day of the Beijing International Book Fair continued to see crowded booths and satisfied exhibitors despite the 80-minute (or longer) commute from the city center to the three-year-old new exhibition center. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #exhibition center


'PW' Jobs Panel Set for Sept. 25

PW’s first breakfast panel discussion for the fall is set for September 25 and will address job trends in the changing publishing market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-26 00:00:00 UTC ]
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5 Ways to Harness the Power of Pinterest

From pin lifespans to brand placements, how to supercharge your social strategy. Continue reading at Folio Magazine

[ Folio Magazine | 2013-08-21 00:00:00 UTC ]
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5 budget laptops for college students: We name the best

So you’re heading back to school and you need a new laptop—but you didn’t manage your finances over the summer. Your bank account is nearly tapped out, and you still need to buy text books and lay in enough ramen noodles to last through the winter. Yeah, we’ve all been there. Fortunately,... Continue reading at PC World

[ PC World | 2013-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #battery life #haswell family


21st Century Fox pays $70m for 5% stake in Vice

21st Century Fox has bought a 5 per cent stake in Vice Media, the digital media company that evolved from Vice magazine, in a deal which values it at $1.4 billion (£895 million). Continue reading at Media Week

[ Media Week | 2013-08-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #vice media #vice magazine #5% stake


AOL to cut 500 jobs at Patch

AOL Inc. is eliminating about 500 positions at its struggling Patch local-news business, or close to half of the division’s more than 1,000 employees, according to a person with knowledge of the decision.About 350 people will lose their jobs today, and roughly 150 will be asked to stay for 60... Continue reading at Crains New York

[ Crains New York | 2013-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #audio recording #top executive #$35 million #$126 million


Bloomsbury Goes Global with Marketing Plans

In 2011, Bloomsbury announced it was restructuring to facilitate a more global approach to publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bloomsbury announced #global approach #marketing plans


Study Finds Craigslist Took $5 Billion From Newspapers

For years, newspaper publishers have been saying Craiglist cut the legs out from under their industry by offering a cheap, easy online alternative to their classified advertising pages. For years, Craigslist’s creator, Craig Newmark, has be ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-08-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #$5 billion #newspaper publishers


Mass-Market Marathon

This afternoon, I start Grendel, John Gardner’s 1971 novel telling the story of Beowulf’s first great opponent from the monster’s point of view. The version I’ve got is identical to the one I read in Modern Literature my junior year in high school, where Ms. Martin, her hair in a severe bun but... Continue reading at Slate

[ Slate | 2013-08-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #modern literature #high school


How to Land a Library Job

I don’t claim to be an expert in much, but when it comes to securing a library job I’ve got hard-won advice worth sharing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-08-02 00:00:00 UTC ]
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Amazon jobs are 'a great example of what's possible,' says Obama as more indie booksellers object

President Obama appeared as scheduled at a Chattanooga, Tenn., Amazon warehouse and praised the business, causing even more independent booksellers to express their displeasure with his endorsement. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-08-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon warehouse #independent booksellers


Filmmakers Promote Steve Jobs Biopic With More-Is-More Site

A maximalist promo site for Jobs. When Simon & Schuster published Steve Jobs, the simple black and white cover photo helped turn Walter Isaacson’s biography into one of the best-selling books of all time. Now the filmmakers behind the movie Jobs, have taken the opposite approach to... Continue reading at Fast Company

[ Fast Company | 2013-07-29 00:00:00 UTC ]
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London Market Report

The FTSE 100 falls, but shares in publishing group Pearson jump 9% after its latest results. Continue reading at BBC News

[ BBC News | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest results


The New Backbone of Content and Marketing: Data

This may sound obvious, but data is now at the heart of just about every action publishers and advertisers make. There appears to be no end to the data sources and the appetite publishers and brands have for it. Data drives every decision, from the content we produce to the viability and... Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #data sources #marketing campaign


BookExpo America Brings Translation To Global Market Forum 2014

BookExpo America's 2014 Global Market Forum will be have an exciting new focus, Books in Translation: Wanderlust for the Written Word. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookexpo america #written word


Fifteen jobs to go at LP's London office

Lonely Planet has confirmed that 15 roles in its London office will be made redundant as part of... Continue reading at The Bookseller

[ The Bookseller | 2013-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #london office #lonely planet #made redundant


Razorfish's Lord Takes Top Job at AOL Networks

Bob Lord may be leaving Publicis Groupe's Razorfish to run AOL Networks but, given a new partnership between Publicis Groupe and AOL, his ties to his former employer will remain strong. On Aug. 1, Lord, the outgoing CEO of Razorfish, starts as CEO of AOL Networks, the company's programmatic ad... Continue reading at AdWeek

[ AdWeek | 2013-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #six-month period #procter gamble #general motors #growing suite #shake things #executive ranks


Job losses for Lonely Planet

Lonely Planet is to cut 70 to 80 jobs across its London, Melbourne and Oakland offices. No... Continue reading at The Bookseller

[ The Bookseller | 2013-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #job losses #lonely planet


The Agents’ View: A Case Study in Agent-Assisted Publishing

Movable Type literary agents Jason Allen Ashlock and Adam Chromy write of their experiences assisting The Rogue Reader authors in self-publishing their work. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #case study #agent-assisted publishing


“My Agent By My Side”: An Author’s Assisted Publishing Experience

Under the Carib Sun author Ro Cuzon's essay describes journey to becoming a novelist and his experience in the agency-created Rogue Reader self-publishing program. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-17 00:00:00 UTC ]
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