As more money flows to advertising startups chasing virtual reality and brands start creating custom content, publishers want in on the VR craze, too. John Solomon, chief creative officer at Circa/Sinclair Broadcasting—the former exec from The Washington Times hired in December to revive the defunct news app—announced an ambitious VR news project for his fledging company during an Advertising Week panel on Wednesday. Since launching 10 weeks ago as a news and entertainment site, Sinclair-owned Circa claims to reach 350 million people and accumulated 140 million video views, with two million of those views coming from VR clips. The new effort, dubbed Circa 360, will produce two weekly ad-supported VR pieces with production company MomentumXR. Solomon did not name any initial advertisers, but said that brands can run VR-shot pre-roll ads before clips. The web clips can also be used by 173 of parent company Sinclair Broadcast Group's local TV stations. "It will take our consumers to places that journalists get to go but the public very seldom gets to go, maybe backstage at a debate, backstage at Hamilton across the country," Solomon said. "We think the regularity of producing two newscasts a week will train our journalists and also our audience to expect that experiential news is here to stay." Solomon added that he eventually sees brands creating custom content that fits into the video itself. "As we get a little further down the road, we'll have an immersive... Continue reading at 'AdWeek'
[ AdWeek | 2016-09-28 00:00:00 UTC ]
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An April report by the UK-based publishing site, The Bookseller, showed that more than half of the debut authors they surveyed said the experience of publishing a book adversely affected their mental health. Further reporting from The Guardian reveals that (some) publishers have quickly... Continue reading at Literrary Hub
[ Literrary Hub | 2023-07-19 19:03:31 UTC ]
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The Australian’s columnist criticises ABC, as political leaders also share thoughts on cuts at public broadcaster. Plus: Shannon Noll’s chicken zingerGet our morning and afternoon news emails, free app or daily news podcastEveryone from the prime minister down had an opinion about the ABC’s... Continue reading at The Guardian
[ The Guardian | 2023-06-23 03:01:45 UTC ]
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Revamped Sarah Ferguson documentary to air on Four Corners after initial version sparked complaints. Plus: the Australian’s own goalFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastHours before Lachlan Murdoch... Continue reading at The Guardian
[ The Guardian | 2023-04-21 04:27:06 UTC ]
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Company denies breaking the law but agrees to pay $210,000 penalty imposed by Liquor & Gaming NSWFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastThe News Corp-backed wagering company Betr has been fined a... Continue reading at The Guardian
[ The Guardian | 2023-04-14 02:39:52 UTC ]
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Are publishers acquiring fewer LGBTQ+ and diverse books in the wake of rising censorship? This week's book censorship news. Continue reading at Book Riot
[ Book Riot | 2023-03-24 10:40:00 UTC ]
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The SMH and the Age’s Peter Falconio story made headlines around the world but quickly fell apart, while the Weekend Australian stuck to safer ground with a flattering profile of its own starFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free... Continue reading at The Guardian
[ The Guardian | 2023-02-24 14:00:26 UTC ]
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Gallimard says it will not be following English example and making any changes to the textsThe French publishers of Roald Dahl have ruled out any changes to the late British author’s translated books after it emerged that English editions were being rewritten for modern audiences.Gallimard said... Continue reading at The Guardian
[ The Guardian | 2023-02-21 17:50:05 UTC ]
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News Corp, one of his companies, said Rupert Murdoch had determined that a merger was “not optimal for shareholders of News Corp and Fox at this time.” Continue reading at The New York Times
[ The New York Times | 2023-01-25 00:02:52 UTC ]
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As the union approaches its 50th day on strike, union representatives are aiming to put pressure on the publisher’s parent company to settle the strike. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-01-13 05:00:00 UTC ]
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The index is a research framework that analyzes and ranks a set of publications across digital threshold experience, member benefits and pricing and plans dimensions. Continue reading at Digiday
[ Digiday | 2022-12-20 05:01:00 UTC ]
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The Murdoch stable has let indiscretions slide in the past but there is less tolerance now. Plus: Nine returns to AAPJust as News Corp Australia was licking its wounds after terminating three big name journalists for allegedly behaving badly, another scandal has broken.The Australian’s... Continue reading at The Guardian
[ The Guardian | 2022-12-16 02:16:26 UTC ]
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Dore was promoted to editor-in-chief of the Australian despite alleged behaviour and remained in post until WSJ event. Plus: Friendlyjordies’ fire scareFollow our Australia news live blog for the latest updatesGet our morning and afternoon news emails, free app or daily news podcastNot even a... Continue reading at The Guardian
[ The Guardian | 2022-11-25 03:15:19 UTC ]
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Crikey editor told to pipe down after ‘unacceptable’ heckling of ABC winners. Plus: faint praise from the Australian for its departing editor-in-chiefCrikey’s Peter Fray heckled the Gold Walkley winners during their acceptance speech at Thursday night’s gala journalism awards ceremony, but it... Continue reading at The Guardian
[ The Guardian | 2022-11-18 02:09:22 UTC ]
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From book fair stands to support for diversity and accessibility, Livres Canada Books is celebrating 50 years of key support for the Canadian book industry. (Sponsored) The post Livres Canada Books: 50 Years Supporting Canadian Publishing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-15 15:02:21 UTC ]
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The 11th iteration of University Press Week highlights 'pressing social conversations' and 'vital scholarship,' among other things. The post University Press Week: A Total 158 Campus Publishing Companies appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2022-11-14 20:15:56 UTC ]
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This year's honorees come from all parts of the publishing industry and will be saluted at an event set for November 15 in New York City. Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-10-19 04:00:00 UTC ]
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Take action during Banned Books Week with these action items. That, plus this week's roundup of book censorship news. Continue reading at Book Riot
[ Book Riot | 2022-09-16 10:40:00 UTC ]
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Since founding Morgan James Publishing in 2003, entrepreneur David Hancock has helped launch the careers of thousands of authors. Whether it’s a business- or faith-based title, a novel, or a children’s story, the books’ accolades speak for themselves. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2022-09-11 04:00:00 UTC ]
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Facebook's parent company Meta is telling its U.S. publishing partners that the company will no longer pay for news content that aggregates on Facebook's news tab. Facebook's News Tab and Bulletin newsletters will be put on the back burner as Meta moves forward with investing in AI-based video... Continue reading at AdWeek
[ AdWeek | 2022-07-29 17:11:09 UTC ]
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‘Nine parties it up,’ accuses the Australian, while ignoring corporate hospitality of News Corp execs. Plus: the Tele’s riveting true crime TikToks“Nine parties it up” was the headline on a hit piece in the Australian about rival media company Nine Entertainment. The broadcasting and publishing... Continue reading at The Guardian
[ The Guardian | 2022-06-03 02:00:54 UTC ]
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