Media Decoder: Is the iPad Just a New Way to Give Away Magazines?

American publishers have always given away their work in hopes of building up huge audiences that they can sell advertising against. Are they making a mistake in replicating that model on the iPad and other tablets? Continue reading at 'The New York Times'

[ The New York Times | 2011-05-11 00:00:00 UTC ]
News tagged with: #media decoder #american publishers #sell advertising

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Why Are Brand Marketers Investing in Magazines?

For retailers and companies looking to build deeper connections with consumers or cast a wider net for audience engagement, launching a print magazine is a bourgeoning trend. Online vacation rental company Airbnb, luggage retailer Away, dating app Bumble and golf equipment and apparel brand... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-06 16:28:13 UTC ]
More news stories like this | News stories tagged with: #increasing sales #sales pitch #ad revenues #print publication #hearst #printed word #print titles


SmartNews becomes first unicorn media startup since 2015

It’s a challenging time in the digital media industry. BuzzFeed Inc. and Vice Media Inc., which defined a generation of news SmartNews Inc. announced Sunday a new investment valuing the business at... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2019-08-05 20:24:37 UTC ]
More news stories like this | News stories tagged with: #challenging time #vice media #announced sunday #investment valuing #digital media


Danskin and Parry's literary magazine beats Kickstarter target

A new Scottish literary magazine from Golden Hare Books manager Julie Danskin and writer Heather Parry has sailed past its Kickstarter target. Continue reading at The Bookseller

[ The Bookseller | 2019-08-04 14:37:35 UTC ]
More news stories like this | News stories tagged with: #kickstarter target #literary magazine


AFP say safeguards on warrants for media raids would undermine investigations

Inquiry told leaks to media can have ‘catastrophic’ consequences and federal police’s independence and press freedom are not ‘inherently in conflict’The Australian federal police has pushed back against calls for greater safeguards on the issue of warrants that interfere with press freedom,... Continue reading at The Guardian

[ The Guardian | 2019-07-31 07:30:13 UTC ]
More news stories like this | News stories tagged with: #federal police #press freedom #pushed back #news corp


Bookshop crowdfunder raises £4,000 to give 1,000 schoolchildren Greta Thunberg's book

A Big Green Bookshop campaign has raised more than £3,000 to get a copy of climate activist Greta Thunberg's book into the hands of 1,000 schoolchildren. Continue reading at The Bookseller

[ The Bookseller | 2019-07-31 07:07:49 UTC ]
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Peak Media Spins Off From F+W Bankruptcy

Peak Media Properties, a new company owned by Terence O’Toole’s private investment vehicle Macanta Investments, LLC, launched on Monday to house 20 former F+W Media crafts, design and fine arts titles.  F+W’s former Artist’s Network and Crafts communities, which includes Artists Magazine, The... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-30 19:32:49 UTC ]
More news stories like this | News stories tagged with: #distribution costs #early stages #strong foundation


Vice UK staff unionise and urge other online media to follow suit

Move comes after four months of discussions and previous attempt three years agoVice UK has become one of the first British digital media publications to unionise, with staff urging other online-only media outlets to follow their lead while the industry is in turmoil amid financial struggles and... Continue reading at The Guardian

[ The Guardian | 2019-07-25 17:53:06 UTC ]
More news stories like this | News stories tagged with: #follow suit #online media #media outlets #job cuts #national union #digital media


Pampers’ new smart diapers give parents smartphone pee alerts: Marketer’s Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. Internet of things, meet the baby’s bottom: Parents too busy looking at their smartphones to pay attention to... Continue reading at Advertising Age

[ Advertising Age | 2019-07-24 20:54:06 UTC ]
More news stories like this | News stories tagged with: #general manager #remain based #publicis groupe #leo burnett #jessica wohl #adrianne pasquarelli #digital media


Why Active Interest Media Salvaged 14 Titles From the F+W Bankruptcy

After F+W Media filed for chapter 11 bankruptcy protection and auctioned off its portfolio of 50 magazines earlier this year, Active Interest Media’s Cruz Bay Publishing placed the winning bids for 14 total brands across the Woodworking, Writing, Horticulture and Collectibles Groups, in order... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-23 18:09:05 UTC ]
More news stories like this | News stories tagged with: #weekly editions #revenue source #ad sales #recently launched #include history #family tree #family history #business side #consumer revenue #early fall


RB Media Launches New Politics Imprint, Kalorama

Independent audiobook publisher RB Media is redoubling its politics and current events publishing with the creation of a new imprint, Kalorama Audio. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-23 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook


Why the NFL and NCIS give CBS the edge in its DirecTV carriage fight

If you can find a bookie who’ll take some action on the latest pay-TV carriage dispute, bet everything you have that the stalemate between AT&T and CBS will end before the 2019 NFL season kicks off in September. Like Time Warner Cable before them, the phone company and its DirecTV subsidiary... Continue reading at Advertising Age

[ Advertising Age | 2019-07-22 20:52:00 UTC ]
More news stories like this | News stories tagged with: #lay claim #big brother #distribution deal #earnings report #time warner


Sports media is going direct to consumer—and Copa90 wants to be the Glossier of soccer

Digital media company Copa90 created clubhouses in Paris and Lyon to give its brand a boost IRL just like physical retail helps D2C startups grow. As the reigning Ballon d’Or winner, Ada Hegerberg is the best female soccer player on the planet. But the Norwegian star, who plays professionally in... Continue reading at Fast Company

[ Fast Company | 2019-07-20 07:00:27 UTC ]
More news stories like this | News stories tagged with: #sports media #home country #world cup #digital media


The Houston Chronicle Launches Magazine Delivery with Doorfront Direct

The Houston Chronicle, Texas’ largest daily newspaper and a part of Hearst Newspapers, has begun magazine delivery through Doorfront Direct, Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-19 15:06:44 UTC ]
More news stories like this | News stories tagged with: #houston chronicle #hearst newspapers #hearst


Separation of Church and State Is (Mostly) Dead in Media, Execs Say

The age-old sacred barrier that once separated media companies' editorial and sales teams has all but disappeared in the age of branded content and marketing services—and that isn't necessarily a bad thing, a panel of media-company CEOs suggested at a recent Folio:-hosted roundtable in New... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-18 17:39:35 UTC ]
More news stories like this | News stories tagged with: #long term #community building #connection point #tech giants


Announcing the 2019 Whiting Literary Magazine Prizes

This morning, the Whiting Foundation has announced the winners of the second annual Literary Magazine Prizes, which are given “for superb publishing, advocating for writers, and strengthening the literary community.” This year, the number of awards was increased from three to five, with two new... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-18 13:00:28 UTC ]
More news stories like this | News stories tagged with: #whiting foundation #literary community #literary magazine


Expanded Whiting Literary Magazine Prizes Name Second Year of Winners

This year's five honorees, up from three last year, are 'The Common,' 'American Short Fiction,' 'Black Warrior Review,' 'The Margins,' and 'The Offing,' which will receive a combined $144,000 from the Whiting Foundation. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #whiting foundation #literary magazine


F+W Media's UK books business sold in management buyout

F&W Media International is acquiring the UK books business of parent firm F+W Media Inc in a management buyout, forming a new company called David and Charles. Continue reading at The Bookseller

[ The Bookseller | 2019-07-18 01:11:47 UTC ]
More news stories like this | News stories tagged with: #management buyout


HuffPost UK falls in line with 'premium' Verizon Media strategy after axing blogs

News publisher has departed from beginnings as a 'blogging-for-all' platform under Arianna Huffington. Continue reading at Media Week

[ Media Week | 2019-07-17 08:32:08 UTC ]
More news stories like this | News stories tagged with: #arianna huffington #news publisher


BBC's George Alagiah to give annual Noirwich Lecture

BBC News newsreader and debut novelist George Alagiah will give the annual Noirwich Lecture in anticipation of his forthcoming crime novel The Burning Land (Canongate). Continue reading at The Bookseller

[ The Bookseller | 2019-07-17 00:06:54 UTC ]
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To Restore Faith in Democracy, The Purple Project Calls on Magazines

The Purple Project for Democracy, a non-partisan coalition, campaign and movement, is looking turning to magazines to help initiate a national branding campaign. “When we started this almost 17 months ago, we saw some eye-rolling,” says Purple co-founder Bob Garfield, who is also co-host of... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-16 19:13:28 UTC ]
More news stories like this | News stories tagged with: #selling point #community members