Media Companies Focus on Marketing Their Publishing Platforms to Others

In the search for new revenue streams, publishers including Vox Media and The Washington Post are hoping to interest other companies in the content management systems they've built in-house.At the South by Southwest Interactive conference in Austin, Tex., Vox Media CEO Jim Bankoff on Saturday provided a four-point plan for growing the company, including strengthening the company's brands beyond their own websites and helping marketers do the same. Vox brands include The Verge and Eater."The third thing that we need to do is extend our technology platforms beyond our own walls," Mr. Bankoff said. Many people in digital media consider Vox's Chorus platform its "secret sauce," differentiating it from rivals. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-03-13 00:00:00 UTC ]
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Cosmopolitan Has Many Platforms, But Just One Focus: Its Readers

Innovation means a lot of different things to a lot of different people in a lot of different industries. In publishing, the word has typically been tethered to data-driven digital products, rather than ideas and ideators. But at Cosmopolitan, innovation is taking on a more complex meaning that... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-23 19:03:42 UTC ]
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Digital Media India: Google Highlights Data, Subscription Products for Publishers

At the recent Digital Media India conference, Rohan Tiwary of Google Asia Pacific, offered updates on some of the company’s ongoing Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-17 17:30:42 UTC ]
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Sports Publisher Minute Media Makes Half Its Revenue from Licensing Tech

Many digital publishers looking for alternative revenue streams to advertising turn to subscriptions and commerce. But Minute mMedia, home to Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-03-03 18:30:12 UTC ]
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London Book Fair 2020: Sharjah Stars As Market Focus

At the London Book Fair, the United Arab Emirates plan a wide range of events to highlight its authors and culture. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-28 05:00:00 UTC ]
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Sharjah at London Book Fair: The 2020 Market Focus

The Sharjah Market Focus program at London Book Fair brings two pavilions to the trade show, as well as a stand featuring Sharjah's World Book Capital year. The post Sharjah at London Book Fair: The 2020 Market Focus appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-02-27 14:08:34 UTC ]
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British Council announces Sharjah market focus programme at LBF

The British Council, in partnership with the Sharjah Book Authority, has announced the Sharjah Market Focus Cultural Programme for the London Book Fair 2020, featuring 12 prominent writers from the UAE. Continue reading at The Bookseller

[ The Bookseller | 2020-02-16 19:53:13 UTC ]
More news stories like this | News stories tagged with: #london book fair


McClatchy: newspaper publisher files for bankruptcy as 'local media suffers'

Miami Herald and Kansas City Star publisher has suffered as readers give up traditional subscriptions and get news onlineThe publisher of the Miami Herald, the Kansas City Star and dozens of other newspapers across the country is filing for bankruptcy protection. Related: Controversy rages over... Continue reading at The Guardian

[ The Guardian | 2020-02-13 14:36:40 UTC ]
More news stories like this | News stories tagged with: #bankruptcy protection #miami herald


Colin Kaepernick to release memoir through his own new publishing company

Colin Kaepernick announced on Thursday that he will release a memoir this year under his new imprint, Kaepernick Publishing. He also has partnered with Audible for a multiproject deal. Continue reading at Los Angeles Times

[ Los Angeles Times | 2020-02-13 12:35:32 UTC ]
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First published in 1924, ‘Still She Wished for Company’ makes for a delicious, if bittersweet, Valentine’s Day treat

The novel, which enters the public domain this year, is one of the pioneering works of paranormal or “time-slip” romance. Continue reading at The Washington Post

[ The Washington Post | 2020-02-12 19:00:00 UTC ]
More news stories like this | News stories tagged with: #day treat #public domain #pioneering works #time-slip romance


First published in 1924, ‘Still She Wished for Company’ makes for a delicious, if bittersweet, Valentine’s Day treat

The novel, which enters the public domain this year, is one of the pioneering works of paranormal or “time-slip” romance. Continue reading at The Washington Post

[ The Washington Post | 2020-02-12 07:00:00 UTC ]
More news stories like this | News stories tagged with: #day treat #public domain #pioneering works #time-slip romance


Under Trump, media companies are emboldened against employee unionizing

In the past decade, digital media has experienced a boom-and-bust cycle. Sites that were buoyed in the early 2010s by digital-advertising dollars watched their traffic plummet in subsequent years as readers shifted to consuming content on social media. The next step for many publishers like Vice... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2020-01-30 17:05:04 UTC ]
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Cairo international book fair turns away jailed publisher's company

Khaled Lotfy, whose firm Tanmia published a new edition of a book about Egyptian double agent Ashraf Marwan, has been sentenced to five yearsCairo international book fair has excluded imprisoned publisher Khaled Lotfy’s firm from the event citing “security reasons”, the International Publishers... Continue reading at The Guardian

[ The Guardian | 2020-01-22 13:55:22 UTC ]
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Four digital media thought leaders on what’s next for marketers in the new year

To keep pace with 2020, marketers will be forced to not only stay on top of ever-changing news, data and regulations, but will also need to invest in dynamic problem-solving methods. The post Four digital media thought leaders on what’s next for marketers in the new year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-08 21:27:51 UTC ]
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Marketing Consultancy Ebiquity Buys Complementary Platform Digital Decisions

Marketing consultancy firm Ebiquity has purchased Digital Decisions in a bid to further its digital media monitoring capabilities as it aims to better help brands evaluate their online media spend. The deal between the Europe-based pair will begin with an initial consideration of 700,000 euros... Continue reading at AdWeek

[ AdWeek | 2020-01-08 09:05:25 UTC ]
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Russia’s Clever Media Group Eyes Asian Markets in the New Year

With ongoing operations in Europe and North America, the Russian children's book publisher will focus in 2020 on Japan, China, and Vietnam. The post Russia’s Clever Media Group Eyes Asian Markets in the New Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-01-08 06:30:30 UTC ]
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Platforms, publishers, and the end of scale

Only three years ago, the power that technology platforms would gain over news publishing was unimaginable in depth and breadth. Now platforms both increasingly act as publishers and support the entire publishing ecosystem. This dual role marks the beginning of a new phase in the... Continue reading at Columbia Journalism Review

[ Columbia Journalism Review | 2019-11-22 12:05:35 UTC ]
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Findlay Publishing Company Sold to Ogden Newspapers

Ogden Newspapers will purchase The Courier of Findlay and the Review Times of Fostoria from the Findlay Publishing Co., according Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-11-13 19:39:46 UTC ]
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Politico owner rolls out new tech-focused media venture

Politico Publisher and media executive Robert Allbritton is launching a new digital media and events company it's dubbed Protocol, focused on “people, power and politics of tech,” bringing on high-profile names to run the latest entry in an increasingly competitive landscape. The new company,... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-11-13 17:43:49 UTC ]
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Masterclasses on audio publishing, innovation and digital marketing at FutureBook Live

A series of "lunch & learn" masterclasses are to take place at FutureBook Live, featuring sessions on audio publishing, effective innovation, using consumer data and digital marketing. Continue reading at The Bookseller

[ The Bookseller | 2019-11-04 13:45:03 UTC ]
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What marketers need to know about the publishing revolution: Hear from Vox, WSJ, NYT, Hearst, Essence, Condé Nast and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation—and for the marketers that partner with them to connect with consumers, keeping up with the changing landscape is an endless challenge. To help make sense of everything that’s happening... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 16:35:00 UTC ]
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