Mashable Hires Gawker Media, Vocativ Veteran Jessica Coen

Mashable, the 11-year-old publisher of news and entertainment content, has hired Jessica Coen as executive editor, it was announced Monday morning.She will report up to chief content officer Gregory Gittrich, and will run the company's global editorial team, starting this week. Ms. Coen will be Mashable's first executive editor, a spokesman told Ad Age.Ms. Coen is a former editor of Gawker.com and the Gawker Media women's blog Jezebel. She most recently served as editor in chief of the digital publisher Vocativ, where she worked with Mr. Gittrich, who served as the company's chief content officer before leaving this spring and joining Mashable. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-10-17 00:00:00 UTC ]
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How the BBC, Sky Sports and other UK media are using Facebook Live video

Facebook Live video has caught fire in the U.S., but in the U.K., the trend has less traction. But this is sure to grow. U.K. publishers are experimenting with Facebook Live video across politics, live-event streaming and, most popularly, in sports. The BBC’s "Match of the Day" was first using... Continue reading at Digiday

[ Digiday | 2016-03-21 00:00:00 UTC ]
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I-5 Publishing Rebrands as Lumina Media

i-5 Publishing, the Irvine, California, publisher of Dogster, Catster, Horse Illustrated, Hobby Farms, Dogs in Review,VPN and other brands, announced this week that it’s renaming itself as Lumina Media. The post I-5 Publishing Rebrands as Lumina Media appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-18 00:00:00 UTC ]
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Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media

Jessica Perry, SVP of Publishing & Media at one of America's largest professional associations, chats with Folio: about drawing audience feedback and the differing benefits of print and digital. The post Lean-In vs. Lean-Back: Assessing Print and Digital Products in Association Media... Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-15 00:00:00 UTC ]
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Media Companies Focus on Marketing Their Publishing Platforms to Others

In the search for new revenue streams, publishers including Vox Media and The Washington Post are hoping to interest other companies in the content management systems they've built in-house.At the South by Southwest Interactive conference in Austin, Tex., Vox Media CEO Jim Bankoff on Saturday... Continue reading at Advertising Age

[ Advertising Age | 2016-03-13 00:00:00 UTC ]
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Mediaocean, Rubicon Link Up in an Effort to Automate All Digital Media Transactions

Mediaocean has tapped ad tech firm Rubicon Project to build a system aimed at automating the process of buying and selling the massive amount of premium digital media inventory that's still bought and sold through manual processes. In the process, the ad inventory that Rubicon offers... Continue reading at Advertising Age

[ Advertising Age | 2016-03-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media buyers #ad inventory #core business #inventory programmatically


How a digital brand proved that print media isn’t Roadkill

Video is the future and print is as good as dead, right? For most publishers video is a test track for new content. A place to take fresh content ideas for a spin and see how they handle. TEN took that process to its logical conclusion with Roadkill, a popular youtube series that has now spawned... Continue reading at Digiday

[ Digiday | 2016-03-10 00:00:00 UTC ]
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The Untold Story of How Magazine Media is Winning

The consumer, not the print magazine, now resides at the hub of the business model. The post The Untold Story of How Magazine Media is Winning appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-02 00:00:00 UTC ]
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DBW Preview: Dr. Jessica Sänger on Global Implications of Changing Copyright Law

Ahead of Digital Book World 2016, Dr. Jessica Sänger of the German Booksellers and Publishers Association gives some context to discussions about changing copyright laws. The post DBW Preview: Dr. Jessica Sänger on Global Implications of Changing Copyright Law appeared first on Publishing... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2016-03-02 00:00:00 UTC ]
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Can TV Bring Salvation to Magazine Media?

[Sponsored Content] Publishers can benefit from the shift in advertising from TV to online video. The post Can TV Bring Salvation to Magazine Media? appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-24 00:00:00 UTC ]
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Iranian media reportedly renew fatwa on Rushdie

Forty state-run Iranian media outlets have renewed the fatwa on Salman Rushdie, the Independent has reported, quoting Iranian news service the Fars News Agency. Continue reading at The Bookseller

[ The Bookseller | 2016-02-23 00:00:00 UTC ]
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Fairfax Media posts $27.4m profit despite lower print advertising revenue

Property website Domain increases digital revenue by 37% and continues to prop up Fairfax’s overall profit as editorial restructure is announcedFairfax Media, publishers of the Age and the Sydney Morning Herald, have returned a net profit of $27.4m for the first half of the financial year... Continue reading at The Guardian

[ The Guardian | 2016-02-19 00:00:00 UTC ]
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Social media 'phenomenon' Ben Phillips to Blink

Blink Publishing has signed an as-yet-untitled book by social media "phenomenon”, internet prankster Ben Phillips. Continue reading at The Bookseller

[ The Bookseller | 2016-02-13 00:00:00 UTC ]
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Mahal hired as curator of London Book & Screen Week

Sandy Mahal has been appointed as associate curator of the London Book & Screen Week with immediate effect. Continue reading at The Bookseller

[ The Bookseller | 2016-02-11 00:00:00 UTC ]
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Agent Jessica Woollard moves to David Higham

Jessica Woollard, previously primary agent at the Marsh Agency, has joined David Higham Associates. Continue reading at The Bookseller

[ The Bookseller | 2016-02-11 00:00:00 UTC ]
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Active Interest Media’s Jonathan Dorn on New Marketing-Services Unit

AIM's SVP of digital and creative services talks to Folio: about launching a marketing services unit as an enthusiast publisher in today's industry. The post Active Interest Media’s Jonathan Dorn on New Marketing-Services Unit appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-10 00:00:00 UTC ]
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At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands

There was a kind of cockiness in the air at the AMMC this week, based on a growing realization that magazine brands are really, really good at creating world-class content. The post At AMMC 2016, A New Confidence in the Air For Large Magazine Media Brands appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
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Active Interest Media Launches In-House Content Marketing Unit

The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
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Day in the life: What a publisher social media manager does

Being a social media manager involves more than tweeting, apparently. Hayley Saltzman works at Bustle in the role and revealed that her job is more strategic and planning tweets, Facebook posts and Instagram pictures. She tells Digiday that she figures out how to bring traffic into the site and... Continue reading at Digiday

[ Digiday | 2016-02-03 00:00:00 UTC ]
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Bookouture expands, hires Greenwood

Digital publisher Bookouture is expanding its editorial team by hiring Kirsty Greenwood as an associate publisher, promoting Keshini Naidoo as a second associate publisher, and hiring Natasha Hodgson as an editor. Continue reading at The Bookseller

[ The Bookseller | 2016-02-03 00:00:00 UTC ]
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Is Amazon Opening More Bookstores? It's Hiring Booksellers.

While the mall operator who said on Tuesday that Amazon intends to open up to 400 bookstores is backtracking, the tech giant has posted job openings for several bookstore positions in the San Diego/La Jolla area. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-02-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon opening #mall operator #amazon intends #tech giant