Active Interest Media’s Jonathan Dorn on New Marketing-Services Unit

AIM's SVP of digital and creative services talks to Folio: about launching a marketing services unit as an enthusiast publisher in today's industry. The post Active Interest Media’s Jonathan Dorn on New Marketing-Services Unit appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-02-10 00:00:00 UTC ]
News tagged with: #enthusiast publisher

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Active Interest Media Launches In-House Content Marketing Unit

The debut of Catapult Creative Labs marks the enthusiast publisher's latest expansion into uncharted territory. The post Active Interest Media Launches In-House Content Marketing Unit appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uncharted territory #enthusiast publisher


Active Interest Media Sells Several Magazines to Pocket Outdoor Media

Active Interest Media has sold off its healthy living, fitness and outdoor divisions, collectively representing several of its largest publications, to Pocket Outdoor Media, a Colorado-based publisher of a handful of enthusiast magazines, the two companies announced Tuesday. Included in the... Continue reading at Folio Magazine

[ Folio Magazine | 2020-06-30 21:15:44 UTC ]
More news stories like this | News stories tagged with: #prepared statement #daily basis #natural fit #bankruptcy auction


Active Interest Media Gets Into Cannabis | People on the Move

Earlier this week, Active Interest Media, publisher of Better Nutrition, Yoga Journal and a slew of recently acquired former F+W titles, among many others, announced the launch of NatuRx, a new print and digital media brand with a self-described mission of "educating health-conscious consumers... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-19 18:48:19 UTC ]
More news stories like this | News stories tagged with: #digital media #business development #strategic partnerships #nieman lab #english-language edition #managing editor #hong kong


Why Active Interest Media Salvaged 14 Titles From the F+W Bankruptcy

After F+W Media filed for chapter 11 bankruptcy protection and auctioned off its portfolio of 50 magazines earlier this year, Active Interest Media’s Cruz Bay Publishing placed the winning bids for 14 total brands across the Woodworking, Writing, Horticulture and Collectibles Groups, in order... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-23 18:09:05 UTC ]
More news stories like this | News stories tagged with: #early fall #consumer revenue #business side #family history #include history #recently launched #ad sales #weekly editions


Media Companies Lean Into Trusted Brands, Established Channels for Marketing Services

[caption id="attachment_153707" align="alignright" width="290"] Creative from "Merrell Magic," a custom-content campaign by AIM's Catapult Creative Labs and Backpacker magazine.[/caption] Requiring deeper insights and data, broader access to audiences and agency-like services from publishers,... Continue reading at Folio Magazine

[ Folio Magazine | 2019-03-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email newsletters


Active Interest Media Acquires August Home Publishing

With transaction, AIM adds a sixth division called Creative Home Arts. The post Active Interest Media Acquires August Home Publishing appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-10-19 00:00:00 UTC ]
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Active Interest Media Promotes Patricia Fox, Hires Two Senior Executives

Active Interest Media (AIM) has promoted Patricia Fox (pictured) to executive vice president of operations for the enthusiast consumer magazine and events publisher. Continue reading at Folio Magazine

[ Folio Magazine | 2014-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #senior executives


M&A Soars for Digital and Marketing Services While B-to-B Media Deals Plummet

Mergers and acquisitions in the media, information, marketing services and tech sectors in the first half of 2011 may not be matching the breakneck pace of the first half of 2010 (which rebounded 61 percent over a dismal first half 2009) but were still up 3 percent in the number of deals (to... Continue reading at Folio Magazine

[ Folio Magazine | 2011-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #breakneck pace #marketing services


Active Interest Media Acquires BoatQuest.com

Active Interest Media has acquired BoatQuest.com, adding the online classified page to its portfolio of properties, which includes Yachts Magazine and Show Management. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-24 00:00:00 UTC ]
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Open Road Integrated Media’s Data and Tech Marketing System Can Double Sales

Publishing partners pay no out-of-pocket fees for the company’s “white-glove” service. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-30 05:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing partners


US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2

Politically related biography and memoir gained, and children's print gained 12 percent over the second quarter of 2019 in unit sales. The post US Book Market: NPD Sees Unit Sales Up 2.8 Percent in Q2 appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-20 17:15:16 UTC ]
More news stories like this | News stories tagged with: #memoir #book market


Vice Media Urges Marketers to Reassess ‘Antiquated’ Blocklists  

In the wake of nationwide protests against police brutality and racial injustice, marketers and agencies that work with Vice Media have added terms like "Black Lives Matter," "protest," "Minneapolis" and even "Black people" to blocklists. As a result, the publisher's news coverage related to... Continue reading at AdWeek

[ AdWeek | 2020-06-24 17:00:52 UTC ]
More news stories like this | News stories tagged with: #black people #vice media #racial injustice #police brutality


Four digital media thought leaders on what’s next for marketers in the new year

To keep pace with 2020, marketers will be forced to not only stay on top of ever-changing news, data and regulations, but will also need to invest in dynamic problem-solving methods. The post Four digital media thought leaders on what’s next for marketers in the new year appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-08 21:27:51 UTC ]
More news stories like this | News stories tagged with: #digital media #year appeared


Russia’s Clever Media Group Eyes Asian Markets in the New Year

With ongoing operations in Europe and North America, the Russian children's book publisher will focus in 2020 on Japan, China, and Vietnam. The post Russia’s Clever Media Group Eyes Asian Markets in the New Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-01-08 06:30:30 UTC ]
More news stories like this | News stories tagged with: #children's book #book publisher #russian children #year appeared #post russia


‘We’re very actively looking’: Dotdash’s Neil Vogel on digital media M&A

The Dotdash CEO reflects on media's buyers and sellers, and the underlying trends that have guided the media deals that have defined 2019. The post ‘We’re very actively looking’: Dotdash’s Neil Vogel on digital media M&A appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-10-01 16:38:36 UTC ]
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Eastside startup to rollout digital media service with Woodinville Weekly

Eastside Media Corp. was founded by Eric LaFontaine, former Puget Sound Business Journal Publisher Mike Flynn and former USA Today Sports Vice President Patrick Scanlon. Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2019-08-16 05:46:26 UTC ]
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Australian media unite to demand government change laws after AFP raids

ABC, News Corp and Nine call for legislation to protect journalists and whistleblowers, saying a free press must be ‘entrenched in law’Media executives have united to call on the government to amend a range of laws to protect journalists and whistleblowers after a series of widely condemned... Continue reading at The Guardian

[ The Guardian | 2019-06-26 01:54:18 UTC ]
More news stories like this | News stories tagged with: #news corp #cultural change #media organisations #media executives #free press #protect journalists


News Corp. reviews its options for News America marketing unit

News Corp. said it is evaluating options for its News America Marketing business that could include a sale, which would leave the publisher of the Wall Street Journal and New York Post more purely focused on media while removing what’s been a troubled unit. The review of News America, which... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 20:05:16 UTC ]
More news stories like this | News stories tagged with: #news corp #—bloomberg news #consumer brands #greater transparency


Marketers, publishers and platforms announce a global alliance for 'responsible media'

Big media players like Unilever and Procter & Gamble Co. have been talking plenty about making media more responsible. Now they’re getting more people to talk. The marketers are launching the Global Alliance for Responsible Media alongside 14 other global advertisers, the five leading agency... Continue reading at Advertising Age

[ Advertising Age | 2019-06-18 04:01:00 UTC ]
More news stories like this | News stories tagged with: #harper #greater good #global head #technology company