In a BookExpo presentation, Goodreads explicated a publisher's elevation of a title to 'Times' bestseller status using the platform's amplification. The post Marketing: Anatomy of a St. Martin’s Hit Built on the Goodreads Platform appeared first on Publishing Perspectives. Continue reading at 'Publishing Perspectives'
[ Publishing Perspectives | 2017-06-04 00:00:00 UTC ]
Publisher Saqi Books is working with the Reading Agency to provide samples of its new title, Rise, to less confident and reluctant readers. Continue reading at The Bookseller
[ The Bookseller | 2021-10-25 18:43:56 UTC ]
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It may not contain our recommended daily allowance of Vitamin R but milk — or "cow juice" as it's known on the streets — is among the oldest known animal products repurposed for human consumption. Milk has been a staple of our diets since the 9th century BC but it wasn't until a fortuitous... Continue reading at Engadget
[ Engadget | 2021-10-23 15:30:38 UTC ]
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#top chef
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Amazon is the Standard Oil of the 21st century. Its business operations and global reach dwarf those of virtually every other company on the planet — and exceed the GDP of more than a few countries — illustrating the vital importance innovation has on the modern economy. In his latest book, The... Continue reading at Engadget
[ Engadget | 2021-10-16 15:30:33 UTC ]
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Amazon’s audiobook service Audible and phone apps for reading the holy books of Islam and Christianity have disappeared from the Apple store in mainland China Continue reading at ABC News
[ ABC News | 2021-10-15 21:01:46 UTC ]
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Elsevier's Rachel Martin has been appointed chair of Book Industry Communication's (BIC) recently created Green Supply Chain Committee, as it launches a new work plan to make the supply chain greener and more sustainable. Continue reading at The Bookseller
[ The Bookseller | 2021-10-11 09:51:00 UTC ]
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He partnered with Kai Bird to publish “American Prometheus,” one of three books he wrote on the Cold War and nuclear weapons. Continue reading at The Washington Post
[ The Washington Post | 2021-10-08 14:44:29 UTC ]
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As the industry continues to explore alternative measurement solutions in the wake of Nielsen's public stumbles, ViacomCBS is offering its advertisers a new set of measurement metrics to transact against, alongside stalwarts Nielsen and Comscore. VideoAmp has been added to the fold, in a new... Continue reading at AdWeek
[ AdWeek | 2021-09-28 13:00:00 UTC ]
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And of course it includes a two-story library — modeled on the Bodleian at Oxford University — for his massive collection of books. Continue reading at The New York Times
[ The New York Times | 2021-09-28 09:00:26 UTC ]
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Don Hollway’s new novel is a fast-paced saga based on the life of Harald Hardrada, the 11th-century Norse adventurer Continue reading at The Washington Post
[ The Washington Post | 2021-09-22 11:00:00 UTC ]
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#ll love
Confidence-building titles are continuing to boom across the children’s market as TikTok drives YA, The Bookseller’s Children’s Conference has heard. Continue reading at The Bookseller
[ The Bookseller | 2021-09-22 10:13:53 UTC ]
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The children’s book market has increased by more than 11% this year, boosted by picture books, non-fiction and a remarkable 61% growth in YA sales. Continue reading at The Bookseller
[ The Bookseller | 2021-09-20 01:05:47 UTC ]
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During the Roaring '20s just about everybody was convinced that dirigibles were not just the future of luxury travel but that these lumbering airships could also serve as platforms for scientific exploration and adventure. Why slog through malaria-infested jungles, parched deserts and frozen... Continue reading at Engadget
[ Engadget | 2021-09-18 15:30:21 UTC ]
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A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
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#digital marketing
Art may imitate life but it rarely does so with realistic fidelity. As Naomi Pequette, Space Science Programs Specialist at the Denver Museum of Nature and Science, argues in her essay "The Sounds of Contact" as part of The Science if Sci-Fi Cinema: Essays on the Art and Principles of Ten Films,... Continue reading at Engadget
[ Engadget | 2021-09-04 15:30:43 UTC ]
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A newly launched professional bookseller certification program aims to boost indie bookselling skills. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-09-03 04:00:00 UTC ]
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China has announced a series of reforms for private education companies, which could impact English Language Teaching (ELT) divisions at UK publishers. Continue reading at The Bookseller
[ The Bookseller | 2021-08-25 16:50:15 UTC ]
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#uk publishers
Independent publisher Pinter & Martin has snapped up Kimberly Seals Allers' "positive, empowering" birthing guide for Black mothers. Continue reading at The Bookseller
[ The Bookseller | 2021-08-24 08:31:58 UTC ]
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International book markets have made significant gains in the first half of 2021, defying the impact of the coronavirus pandemic, according to a survey carried out by charts and market research data supplier GfK Entertainment. Continue reading at The Bookseller
[ The Bookseller | 2021-08-24 00:32:33 UTC ]
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#coronavirus pandemic
Between CEO Elon Musk's often erratic antics, strident competition from existing industry titans, and a public that is still not fully sold on the idea of traveling via electrical charge, Tesla's road to prominence has not been a smooth one. But facing a federal investigation into its driver... Continue reading at Engadget
[ Engadget | 2021-08-21 15:00:52 UTC ]
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The US online storytelling subsidiary of China's COL Digital Publishing Group announces gamification techniques for user-generated content. The post ChineseALL USA’s ‘Crazy Maple Studio’ Opens a ‘Gamification Platform’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2021-08-16 22:46:28 UTC ]
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#digital publishing
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