Time Inc., The New York Times, The Wall Street Journal, and Cond Nast are among the publishers signed up to Blendle, a Dutch micropayments platform that launches in the U.S. today.Blendle's ambition is to be a content platform for journalism in the same way that Spotify is for music, or Netflix for film. The service offers an ad-free, pay-per-story service across a range of different publishers, charging between 19 and 39 cents per newspaper article, and between 9 and 49 cents for magazine stories.Editors, as well as algorithms, are employed to offer recommendations to readers, who can get an immediate refund if they don't like the article they've chosen. Around 10% of articles are refunded, falling to between 3% and 4% for serious interviews and analysis. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-03-23 00:00:00 UTC ]
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Amanda Ridout is to return to publishing with the launch of Boldwood Books focused on commercial fiction published globally and "energetically". Continue reading at The Bookseller
[ The Bookseller | 2019-01-30 00:00:00 UTC ]
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The new imprint will publish English-language translations of picture books from around the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-25 00:00:00 UTC ]
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Wattpad Books will be headed by Ashleigh Gardner and its first list, to be released this fall, will feature six young adult titles. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-01-24 00:00:00 UTC ]
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"We generated revenue from brands. If content was so important, you’d think we would be trying harder to please publishers." The post ‘Publishers were always a second priority’: Confessions of a former Facebook exec on the platform’s struggles with video appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-18 00:00:00 UTC ]
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Sportradar AG, a data provider backed by the NFL and Michael Jordan, is launching a new sports-gambling marketing company, seeking to capitalize on the rapidly growing billion-dollar industry.Called Ad:s, the company will help sports books reach new customers through TV, radio, internet and... Continue reading at Advertising Age
[ Advertising Age | 2019-01-17 00:00:00 UTC ]
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Cambridge University Press has launched Cambridge Elements, a large-scale programme for research that sits outside the traditional formats of either book or journal article. Continue reading at The Bookseller
[ The Bookseller | 2019-01-16 00:00:00 UTC ]
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Leodora Darlington, publishing executive at Bookouture, has launched Owned Voices - a creative writing workshop focused specifically on nurturing writing talent from traditionally underrepresented backgrounds in publishing. Continue reading at The Bookseller
[ The Bookseller | 2018-12-15 00:00:00 UTC ]
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European publishers surveyed by Digiday rated YouTube as the easiest platform to monetize ahead of Instagram, Twitter and Facebook. The post Digiday Research: YouTube is the easiest platform for European publishers to monetize appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-21 00:00:00 UTC ]
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Publishing Scotland has launched its fifth international fellowship programme for 2019 "placing Scotland firmly on the international literary map". Continue reading at The Bookseller
[ The Bookseller | 2018-11-20 00:00:00 UTC ]
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During her 2014 book tour for her self-help tome, #Girlboss, Sophia Amoruso noticed that while they waited to get their books signed, women in line would strike up conversations with one another and exchange business cards. "That was something that seemed even more important to them than the... Continue reading at AdWeek
[ AdWeek | 2018-11-19 00:00:00 UTC ]
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Publishers struggle to generate revenues from social platforms but they rate Facebook as the easiest. The post Digiday Research: Which platforms publishers say monetize best appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-11-14 00:00:00 UTC ]
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After six decades in publishing and 13 years on Frankfurt’s Advisory Board, French book publisher Alain Gründ talks about his family’s publishing legacy. The post Alain Gründ: Looking Back on an Iconic Publishing Career appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-11-02 00:00:00 UTC ]
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Over two years after a much-ridiculed branding change, Tronc, owner of the New York Daily News and other publications, is changing its name back to Tribune Publishing on Oct. 9. [] "> To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2018-10-05 00:00:00 UTC ]
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Publishers are tempted to try to go it alone but from a traffic and ad tech perspective, there's no getting around reliance on Google and Facebook. The post Like it or not, publishers are stuck with the platform giants appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-09-25 00:00:00 UTC ]
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Early signs suggest the market has moved on from psychological suspense novels and darker fiction, in favour of more uplifting, book-club titles and smart women’s fiction, publishers have told The Bookseller ahead of Frankfurt Book Fair. Continue reading at The Bookseller
[ The Bookseller | 2018-09-24 00:00:00 UTC ]
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Facebook has been testing a tool with five publishers including BuzzFeed to help them improve their reach on the platform. The post Continuing charm offensive, Facebook creates tool to boost news publishers’ reach on the platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-08-27 00:00:00 UTC ]
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Established to let journalists publish books quickly about current political issues, the UK's independent press Byline Media will feature its first book–on responses to injustice–at its annual festival opening Friday. The post Political Publishing: Byline Media Launches Its New Issues-Driven... Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2018-08-23 00:00:00 UTC ]
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Artist Mike Medaglia is launching Liminal 11, a publishing company for comics and illustrated titles. Continue reading at The Bookseller
[ The Bookseller | 2018-08-15 00:00:00 UTC ]
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The Edinburgh International Book Festival has announced an inaugural, free ‘Publishing Salon’ bringing together publishers, editors, agents and literary professionals this month. Continue reading at The Bookseller
[ The Bookseller | 2018-08-02 00:00:00 UTC ]
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Companies including The New York Times and NPR are staffing up as they try to figure out how their editorial voice will sound on smart speakers. The post For news publishers, smart speakers are the hot new platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2018-07-23 00:00:00 UTC ]
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