Print advertisers cut 8.7 percent of spending. The post Magazine Ad Spend Down In Q1 appeared first on Folio:. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2015-06-30 00:00:00 UTC ]
One of the new print ads running for Ivory in select magazines in November and December. The brand also has a Facebook page. Continue reading at The New York Times
[ The New York Times | 2011-11-08 00:00:00 UTC ]
More news stories like this |
Hearst-Rodale is set to launch Women's Health in the UK next year, as a sister title to the 11-year-old Men's Health. Continue reading at Media Week
[ Media Week | 2011-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#health magazine
#sister title
National Geographic Magazine topped 100,000 paid digital subscribers this past weekend and the magazine's special series on world population, which was collected into one app called "7 Billion", was the number one free app for iPad in iTunes. The 7 Billion app was promoted in Apple's new and... Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#past weekend
#free app
Adobe is buying Auditude, an online video ad-platform. The deal lets Adobe monetize its video publishing tools, according to ZDNet, by integrating Auditudes ad server with its digital marketing. The deal is the latest move into web advertising from Adobe, which was previously known for its... Continue reading at AdWeek
[ AdWeek | 2011-11-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#marketing side
#financial details
#$120 million
#sources familiar
After the initial flurry of excitement surrounding the release of their digital editions, magazine publishers are now beginning to focus on the strategies behind the products. In addition to complete digital editions, many are seeking other avenues to repackage and sell digital content. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-28 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital editions
#magazine publishers
#book business
#initial flurry
After a mainly flat first half for ad pages in 2011, big publishers are seeing ad page numbers fall in the third quarter. According to data from MagazineRadar, Meredith Corp.s magazine portfolio saw the biggest fall out of the big consumer publishers, down 11 percent in Q3. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big publishers
#ad pages
#meredith corp
#magazine portfolio
Darren Singh, advertising director for Hearst's Esquire magazine, has been appointed publisher of ShortList. Continue reading at Media Week
[ Media Week | 2011-10-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#advertising director
#appointed publisher
For the 12th consecutive quarter in a row, The Atlantic is reporting gains in print and online revenue. In third quarter 2011, overall advertising revenue is up 19 percent, with digital ad revenue soaring 41 percent and print up 3 percent over the third quarter of 2010. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad revenue
#advertising revenue
In the digital sector, some publishers are still waiting for online advertising to become as profitable as its print counterpart once was. Many complain digital ad offerings are not comparable to the quality in print; others say the infrequency and size of advertising units may be causing the... Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#online advertising
Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization tools. The opt-in service will give Federated the... Continue reading at AdWeek
[ AdWeek | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad network
#blogging platform
Business-to-business media company WTWH Media, LLC isnt afraid of the uncertainty surrounding the magazine market placethe company is launching a new title this month called Solar Power World magazine in an effort to expand its portfolio. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-20 00:00:00 UTC ]
More news stories like this |
With print media in decline, magazine companies are working feverishly to get a foothold in TV and video. Two that have been especially aggressive on this front are Condé Nast, which just started an entertainment division and hired cable vet Dawn Ostroff to run it; and Hearst Corp., which... Continue reading at AdWeek
[ AdWeek | 2011-10-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#business model
#print product
#michael clinton
The regional magazine sector continues to expand as new publication Arlington Magazine debuts this month. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-17 00:00:00 UTC ]
More news stories like this |
'Instant Ink' will supply you with a steady flow of ink to print out the Conde Nast magazines flowing from your printer. Continue reading at PC World
[ PC World | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#steady flow
BSkyB has axed the print version of Sky Magazine, the largest UK magazine by circulation, after deciding not to go ahead with a quarterly version of the title. Continue reading at Media Week
[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#print version
#sky magazine
Specialist magazine publisher Future is launching a new monthly print and digital magazine, N-Photo, next month. Continue reading at Media Week
[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#digital magazine
Hearst Magazines UK has signed up as media partner for Race Online 2012's latest initiative to encourage everyone in the UK to get online by the end of next year. Continue reading at Media Week
[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#media partner
#latest initiative
Those who purchased the Kindle with Special Offers version of Amazon's e-reader can now expunge the ads for a one-time fee of $30. Continue reading at PC World
[ PC World | 2011-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#remove ads
Hearst Magazines, the publisher of Cosmopolitan and Esquire, has reported pre-tax profits of £12.4m for 2010, more than nine times its profit of £1.3m reported in 2009. Continue reading at Media Week
[ Media Week | 2011-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#hearst magazines
As advertising clients continue to tighten the grip on their change purses, publishers are concocting solutions to show the value of their content, sites and magazines as an advertising platform. Meredith launched a ROI guarantee for select print advertisers in August, and now Time Inc. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#ad clients
#meredith launched