Lonely Planet Blends Print, QR Codes in New Experience Guidebooks

Lonely Planet has launched a set of travel guides featuring “pull-out city maps, gatefold maps, and QR codes to unlock additional digital content from the Lonely Planet website.” Guides to Iceland, Ireland, Italy, Japan, Portugal, and Scotland roll out this spring. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2022-04-04 04:00:00 UTC ]
News tagged with: #qr codes #lonely planet #digital content

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New Haven Biz Launches as Print Magazine

[caption id="attachment_139169" align="alignright" width="225"] New Haven Biz's inaugural October issue.[/caption] New Haven Biz, a b2b website and e-newsletter covering the business community of Southern Connecticut, launched its premier print magazine this month. The magazine debuts in... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-23 00:00:00 UTC ]
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Bon Appétit Modifies Print Recipe for a New Era

[caption id="attachment_138869" align="alignright" width="290"] The November cover, captured on a Google Pixel 3 by Michael Graydon and Nikole Herriott.[/caption] “It’s not necessarily a redesign,” cautions Bon Appétit creative director Michele Outland. “We’re calling it a refresh.” Terminology... Continue reading at Folio Magazine

[ Folio Magazine | 2018-10-16 00:00:00 UTC ]
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These Print And Digital Publishers Are Redefining What It Means to Be a Media Brand in 2018

It's been a remarkable year for journalism and storytelling, as legacy media outlets continue to find their new identities in this rapidly evolving digital era. Others have had to nimbly reimagine themselves after being acquired by new owners, all while strategizing for the future with new... Continue reading at AdWeek

[ AdWeek | 2018-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishers #media brand #revenue streams #media executives


Reading the small print: rural papers defy the odds in a sea of job losses

While large publishers are cutting staff and coverage, some regional independents are thrivingSince 1869, the Herald and Weekly Times has been the paper that regional Australia has turned to. But in the last two weeks, the paper run by News Corp out of the Melbourne office has cut four... Continue reading at The Guardian

[ The Guardian | 2018-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #regional newspapers


California's candidates for governor to meet for lone one-on-one debate as voters find few face-offs in top races

California’s candidates for governor and U.S. Senate are infiltrating television, Facebook feeds and mailboxes with campaign ads and slick mailers, but there’s one place voters aren’t likely to see them — the debate stage. On Monday, a San Francisco public radio studio will be the venue for the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook feeds #campaign ads


Print Unit Sales Up in 2018 to Date

In the January–September period, sales of print books rose 2.5% over the first nine months of 2017, helped along by strong adult nonfiction titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-10-05 00:00:00 UTC ]
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Tuesday Wake-Up Call: Netflix's 'Black Mirror' storytelling experiment, and Google's new ad chief

Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. Get all the news on Advertising Week each evening this week in our pop-up email newsletter. Sign up right here What people are talking about today: Remember the "Choose Your Own Adventure"... Continue reading at Advertising Age

[ Advertising Age | 2018-10-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #email newsletter #real world


Tiger Woods, Newlyweds, and a Wildlife Crisis Drove April’s Best-Performing Print Issues

Like in previous months, the top performing print magazine issues of April featured a mix of both escapism and depictions of dire crises, according to the most recent data from GfK MRI's Issue Specific Study, which measures how well individual issues perform against a magazine's 12-month... Continue reading at Folio Magazine

[ Folio Magazine | 2018-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recently acquired #meredith corp #magazines perform #american consumer #recent waves


Print Offers Big Rewards to Membership Models

This past year, The Costco Connection—the monthly print magazine that retail giant Costco produces for its $120-per-year Executive Members—increased its circulation to 13.2 million, making it the third-largest circulation magazine in the U.S. This had a clear impact on expenses, especially... Continue reading at Folio Magazine

[ Folio Magazine | 2018-09-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #significant growth #growing roster


PRH to create 'cinematic' Snowman experience at Hyde Park Winter Wonderland

Penguin Ventures has partnered with Backyard Cinema to create a cinematic experience of "The Snowman" this Christmas in London. Continue reading at The Bookseller

[ The Bookseller | 2018-09-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #penguin ventures #backyard cinema


Checking on the Printing Business in Hong Kong & China

Export printers look beyond the escalating trade dispute between China and the U.S. and changes in paper pricing to diversify, grow, and prosper. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #printing business #paper pricing


Black Light Printing in "Find Monsters"

Black light (or ultraviolet-reactive) printing, while not new, is usually done on inkjet printers with its application often limited to posters or high-end brochures. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
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Omarosa's 'Unhinged' Moves 33,483 Print Copies In First Week

Omarosa Manigault Newman's 'Unhinged: An Insider's Account of the Trump White House'—the second White House tell-all this year whose publication President Donald Trump has attempted to stymie—sold 33,484 copies in its first week on sale at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
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Printing in Hong Kong & China 2018

In this 32nd annual coverage on the print manufacturing industry in Hong Kong and China, seven major export printers mull over the ongoing U.S.-China trade dispute and potential fallout on the industry, and share their observation on the rising paper prices and its causes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong


Going Beyond Protecting the Print Book

The counterfeiting of textbooks has been the bane of many educational publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print book #educational publishers


Teens Shun Print Mags, MPA Takes USPS to Task, and More News & Notes

Adolescents abandoning print... It's not especially groundbreaking to report that teens are largely abandoning books and magazines in favor of smartphones. What is notable about the American Psychological Association's new report on adolescent media use in the U.S.—one of the most comprehensive... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #job board


Four Beijing-bound publishers share their China experience

With a number of British publishing firms looking to expand their operations and sales in the Far East, four of varying sizes reveal the challenges and opportunities of working in China.   Continue reading at The Bookseller

[ The Bookseller | 2018-08-22 00:00:00 UTC ]
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Giant 3D installation celebrates Haig's Notes on a Nervous Planet

A 3D installation of Earth, made up of thousands of answers to the question "How do you stay sane in a world that isn’t?", has been constructed to mark the publication of Matt Haig's latest book Notes on a Nervous Planet (Canongate). Continue reading at The Bookseller

[ The Bookseller | 2018-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #matt haig


Print Units Inched Up in Second Week of August

Unit sales of print books rose 1% in the week ended Aug. 12, 2018, over the comparable week in 2017 at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-08-17 00:00:00 UTC ]
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Digital-to-Print SIPs Are Kalmbach’s Key to Attracting New Readers

Kalmbach Media’s Discover, a consumer-facing science magazine, is producing its first digital-to-print special issue publication (SIP), called Strange Science, which will feature 52 unusual, yet true, science stories, curated from some of Discover’s more popular digital articles. Published as a... Continue reading at Folio Magazine

[ Folio Magazine | 2018-08-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ultimate guide #model railroader #lucrative area #similar projects #cover price