Liveblog: Marketing & Publicity Conference 2017

The Bookseller Marketing & Publicity Conference 2017 takes place on Tuesday 13th June. Follow along here. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-13 00:00:00 UTC ]

Other Publishing stories related to: 'Liveblog: Marketing & Publicity Conference 2017'


Oswald and Angelou among booksellers' favourite poets, BA conference reveals

Booksellers have voted for their 25 favourite poetry books from the last 25 years to mark the 25th anniversary of National Poetry Day—with work by Alice Oswald and Maya Angelou making the cut. Continue reading at The Bookseller

[ The Bookseller | 2019-09-08 15:11:46 UTC ]
More news stories like this | News stories tagged with: #alice oswald #25th anniversary


Children's Conference 2019: Publishing outside the London bubble

Some of The Bookseller Children's Conference speakers talk about the advantages and disadvantages of working outside of London, and what the London-based industry can learn by looking further afield. Continue reading at The Bookseller

[ The Bookseller | 2019-09-06 10:32:27 UTC ]
More news stories like this | News stories tagged with: #london bubble


TIME Names New Sales, Marketing Leads | People on the Move

[caption id="attachment_170617" align="alignright" width="150"] Viktoria Degtar[/caption] Five weeks into Keith Grossman's tenure as president of Time magazine, the list of new additions to its executive ranks is getting longer. Following last month’s appointment of chief legal officer Dana... Continue reading at Folio Magazine

[ Folio Magazine | 2019-09-05 19:34:18 UTC ]
More news stories like this | News stories tagged with: #rolling stone #consumer technology #daily newsletter #climate crisis #public health #marie claire #associate publisher


The Eighth ‘Publishing Next’ Conference Set for Southwestern India

This month's Publishing Next program is set in Miramar, Goa, with participation from Big Five and independent publishing representatives. The post The Eighth ‘Publishing Next’ Conference Set for Southwestern India appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-09-04 05:30:04 UTC ]
More news stories like this | News stories tagged with: #independent publishing


Bookseller Children’s Conference full line-up revealed

The full programme for this year’s Bookseller Children’s Conference has been revealed, with a packed line-up including Catherine Bell, Cressida Cowell, Alice Burden and Jamila Metran. Continue reading at The Bookseller

[ The Bookseller | 2019-09-03 21:26:28 UTC ]
More news stories like this | News stories tagged with: #bookseller children #full programme #packed line- #cressida cowell


How Literary Agents Agree and Differ: Lessons From the Annual Writer’s Digest Conference

There are some things all agents want to see from writers, but they don't agree on everything. Here's how literary agents agree and differ on what they want from writers. The post How Literary Agents Agree and Differ: Lessons From the Annual Writer’s Digest Conference by Robert Lee Brewer... Continue reading at Writer's Digest

[ Writer's Digest | 2019-08-28 13:00:41 UTC ]
More news stories like this | News stories tagged with: #literary agents


Bibliotheca Calls Out Amazon for Meddling in the Library E-book Market

In a message sent to library customers, Tom Mercer, senior v-p of digital products for Bibliotheca (formerly 3M), called out Amazon for its role in the increasingly contentious library e-book market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-27 04:00:00 UTC ]
More news stories like this | News stories tagged with: #library customers #digital products #e-book


Special Interest Publications Are Giving Shuttered Print Magazines a New Lease on Life

Like a phoenix rising from the ashes, magazines are being reborn for the newsstands. As more magazines go dark and become digital-only, publishers are finding ways to keep those outlets alive in their original medium as special interest publications. The big magazine publishing houses have been... Continue reading at AdWeek

[ AdWeek | 2019-08-26 22:00:11 UTC ]
More news stories like this | News stories tagged with: #finding ways #magazine publishing


The Atlantic Names New Global Marketing Head | People on the Move

[caption id="attachment_170049" align="alignright" width="150"] Alisa Leonard[/caption] The Atlantic expanded its marketing and editorial teams this week with three new hires. Alisa Leonard is taking on the role of head of global marketing and will be tasked with leading the brand’s marketing... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-22 14:30:23 UTC ]
More news stories like this | News stories tagged with: #newly created #staff writer #pr manager #investigative journalist #national security #civil liberties #health care #bonnier #pulitzer prize


Sea-weed? Boston seafood chain celebrates legal pot with trippy campaign: Marketer's Brief

Welcome to the latest edition of Marketer's Brief, a quick take on marketing news, moves and trends from Ad Age's reporters and editors. Send tips/suggestions to [email protected]. A Boston-area seafood chain is giving new meaning to baked fish. Legal Sea Foods is celebrating the legalization... Continue reading at Advertising Age

[ Advertising Age | 2019-08-21 19:13:12 UTC ]
More news stories like this | News stories tagged with: #75th anniversary #npd group #executive vp #previously cmo #jessica wohl #digital media


Rare Jane Austen letter saved as public campaign raises £10k

Jane Austen’s House Museum has saved a section of a letter by Jane Austen after “an outpouring of generosity from the public” saw £10,000 raised in six weeks. Continue reading at The Bookseller

[ The Bookseller | 2019-08-21 07:48:21 UTC ]
More news stories like this | News stories tagged with: #jane austen


TV and radio plans revealed to mark publication of David Cameron's memoir

David Cameron will give a series of television and radio interviews to mark the publication of his autobiography, For the Record (William Collins), including John Humphrys' final "big" interview for the "Today" show next month. Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 19:08:40 UTC ]
More news stories like this | News stories tagged with: #mark publication #david cameron #recordwilliam collins


Growing kids’ market appeals to UK firms in Beijing as fair launches dedicated strand

Publishers and agents say they are expecting a positive Beijing International Book Fair, reflecting the growing Chinese market. Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 19:02:53 UTC ]
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Indies win funding to mark The Testaments publication day

Indie bookshops Red Lion and Rogan's Books have triumphed in a competition to win funding to celebrate the publication of The Testaments by Margaret Atwood.  Continue reading at The Bookseller

[ The Bookseller | 2019-08-20 08:36:31 UTC ]
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Mark Halperin Signs Book Deal After 2017 Sexual Harassment Allegations

After a dozen women accused the pundit of sexual harassment at the height of the Me Too movement, Halperin has begun tiptoeing his way back into public life. Continue reading at The Huffington Post

[ The Huffington Post | 2019-08-18 22:02:40 UTC ]
More news stories like this | News stories tagged with: #sexual harassment #public life #book deal


A thrifty marketer’s guide to some of TV’s most overlooked audiences

Just as sure as some big sloppy salmon is going to Augustus Gloop that Fish Tube of Internet renown, so too shall TV viewers, or at least the ones who still watch the commercials, age out of the upper reaches of the demo. Quantitative changes rather quickly become qualitative; differences in... Continue reading at Advertising Age

[ Advertising Age | 2019-08-15 16:37:58 UTC ]
More news stories like this | News stories tagged with: #marketing budget #bragging rights #movie studios #ll stumble #nielsen


Quarto bolsters campaigns and marketing team with Basset and Price

The Quarto Group has appointed Viviane Basset and Dannie Price to its UK campaigns and marketing team. Continue reading at The Bookseller

[ The Bookseller | 2019-08-15 16:04:41 UTC ]
More news stories like this | News stories tagged with: #marketing team #quarto group #quarto


2019 Writer’s Digest Annual Conference Pitch Slam Agents

Literary agents are gatekeepers of the publishing industry, and more than 50 literary agents and editors will be listening to pitches at the 2019 Writer's Digest Annual Conference as part of its popular Pitch Slam program. Here are a few Pitch Slam agents who have been featured on Publishing... Continue reading at Writer's Digest

[ Writer's Digest | 2019-08-14 13:31:11 UTC ]
More news stories like this | News stories tagged with: #publishing industry #literary agents


3 Publishers Share a Page From Their Experiential Marketing Playbooks

Home of the original Shake Shack and lined by food carts and the sprawling Eataly marketplace, it’s not difficult to find a good meal in Manhattan’s Madison Square Park. Nor is it easy to stand out. Taste of Home found a way, when, last December, it offered passersby a chance to win a dinner... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-13 15:42:27 UTC ]
More news stories like this | News stories tagged with: #target audience #b2b publications #bottom lines


China’s Book Market in the First Half of 2019: Up 10.82 Percent

In another period of double-digit growth for China's book market, children's books are the largest category by sales and online retail is still growing. The post China’s Book Market in the First Half of 2019: Up 10.82 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-09 13:15:13 UTC ]
More news stories like this | News stories tagged with: #post china #double-digit growth #online retail #book market