Live mics can't boost MLB All-Star Ratings

A new production wrinkle did little to boost interest in the MLB All-Star Game, as the TV turnout for Fox’s mic’d-up Midsummer Classic fell to an all-time low. According to Nielsen live-plus-same-day data, Tuesday night’s showdown between the American and National League headliners averaged 8.14 million viewers and a 5.0 household rating, establishing it as the least-watched, lowest-rated All-Star Game on record. Fox’s demo deliveries also took a hit; the 1.9 rating translates to an average draw of just 2.45 million adults 18-49, down from last year’s already depressed 2.76 million. The Nielsen data does not include the number of viewers who streamed the game via Fox’s various digital platforms. While the novelty of placing live microphones in several players’ helmets went a long way toward lending an element of fun to the exhibition—wearing a wire during his at-bat against Astros ace Justin Verlander, Atlanta’s Freddie Freeman divertingly jawed his way through his first appearance at the plate—the All-Star Game wasn’t able to work its way out of a decade-long ratings slump. The scrimmage hasn’t topped the 10 million-viewer mark since 2015, and you’d have to go back all the way to the summer of 2001 to find an All-Star Game that averaged north of 15 million viewers. While baseball’s summer showcase always has been the most popular All-Star Game in sports, it appears that the MLB has finally dropped back with the rest of the pack. Although Fox’s coverage of Tuesday... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-07-11 18:50:40 UTC ]
News tagged with: #tv estimates #state farm #york yankees #nielsen

Other Publishing stories related to: ' Live mics can't boost MLB All-Star Ratings '


Sissay, Osman and Slimani to star at hybrid Durham Book Festival

Durham's annual literary festival will be headlined by authors including Lemn Sissay, Richard Osman and Leïla Slimani, as the event pivots to a hybrid model following last year's fully digital experience. Continue reading at The Bookseller

[ The Bookseller | 2021-08-19 05:59:34 UTC ]
More news stories like this | News stories tagged with: #richard osman #lela slimani #hybrid model #literary festival


Scholastic snaps up 12-year-old documentary star's debut

Scholastic has snapped up the debut middle-grade novel of 12-year-old Cara Mailey, in the same week as a BBC One documentary airs about her and her family. Continue reading at The Bookseller

[ The Bookseller | 2021-08-18 23:35:29 UTC ]
More news stories like this | News stories tagged with: #scholastic snaps #debut middle-grade #scholastic


Hamnet summer campaign employs 'living billboard'

The marketing and publicity team behind Maggie O'Farrell's Hamnet (Tinder Press) have unfurled a living billboard in south London, as part of their summer reading campaign. Continue reading at The Bookseller

[ The Bookseller | 2021-08-17 10:34:54 UTC ]
More news stories like this | News stories tagged with: #publicity team #shamnettinder press #south london


Soaring June Sales Boost 2021 First Half Bookstore Sales

Bookstore sales skyrocketed 811% in June over a year ago, and finished the first half of 2021 with a 30% increase over the first six months of 2020. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-08-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #bookstore sales #bookstore


How I Tracked Down the Hidden Lives of the Radical, Wealthy Morris Sisters

In 2008, I published my first book, Please Excuse My Daughter, a memoir about my mother and me and how I grew up, and it dipped a little into my mother’s family’s history, which was rich and interesting. Her mother’s uncle, Sam Golding, developed the neighborhood of Rego Park in Queens during... Continue reading at Literrary Hub

[ Literrary Hub | 2021-08-16 08:49:26 UTC ]
More news stories like this | News stories tagged with: #memoir


Michael J. Fox Reviews a Thoughtful Memoir on the Challenges of Living With Disability

In “I Live a Life Like Yours,” Jan Grue, a Norwegian professor, writes of living with a rare form of spinal muscular atrophy. Continue reading at The New York Times

[ The New York Times | 2021-08-15 09:00:03 UTC ]
More news stories like this | News stories tagged with: #thoughtful memoir #memoir


Media Rating Council Likely to Strip Nielsen’s Accreditation Next Week

The Media Rating Council, the third-party accreditation organization that checks Nielsen and other measurement firms' methodology, is likely to reach a decision about the status of Nielsen's national TV service early next week--and the industry is bracing for Nielsen's longstanding National TV... Continue reading at AdWeek

[ AdWeek | 2021-08-13 17:32:55 UTC ]
More news stories like this | News stories tagged with: #nielsen


Back-To-School Boost on DonorsChoose Today

Fund some classroom libraries today on DonorsChoose with the help of a boost from the Gates Foundation. Continue reading at Book Riot

[ Book Riot | 2021-08-12 10:39:00 UTC ]
More news stories like this | News stories tagged with: #libraries


7 Short Stories About the Inner Lives of Athletes

The 2020 Tokyo Games will be defined by many things—the anachronism of its title, the risk of superspreading, the welcome absence of Matt Lauer—but, hopefully, these Olympics will also be remembered for bringing mental health to the forefront of popular discourse. Simone Biles’ “twisties.”... Continue reading at Electric Literature

[ Electric Literature | 2021-08-10 11:00:00 UTC ]
More news stories like this | News stories tagged with: #electric literature #short stories


2021 PW Star Watch Submissions Open

The seventh annual PW Star Watch is now open for nominations. The deadline for nominations is September 10. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-07-29 04:00:00 UTC ]
More news stories like this |


Tuesday New Release Day: Starring Ohlin, Adrian, Jin, and More

Our own Thom Beckwith takes a look as some notable books publishing this week. The post Tuesday New Release Day: Starring Ohlin, Adrian, Jin, and More appeared first on The Millions. Continue reading at The Millions

[ The Millions | 2021-07-27 09:59:45 UTC ]
More news stories like this | News stories tagged with: #post tuesday #release day #books publishing


Kelly Ripa's First Book, 'Live Wire,' Is Coming Next Year

The essay collection will show what “really makes her tick” as she writes about marriage, motherhood and her career in show business. Continue reading at The Huffington Post

[ The Huffington Post | 2021-07-20 13:34:18 UTC ]
More news stories like this | News stories tagged with: #essay collection


The Sympathizer adaptation will star Robert Downey Jr. as all the villains.

Back in April, A24 and Rhombus Media optioned the rights to Viet Thanh Nguyen’s The Sympathizer, Nguyen’s Pulitzer-winning debut novel about a half-French, half-Vietnamese army captain who serves as a communist double agent after the fall of Saigon. The novel is being adapted into a limited... Continue reading at Literrary Hub

[ Literrary Hub | 2021-07-16 15:33:34 UTC ]
More news stories like this | News stories tagged with: #pulitzer-winning debut #park chan-wook #debut novel


Star power

This year’s class of Rising Stars arrives as a welcome boost in what, on the national stage, has been another tough week heralding much uncertainty ahead. Continue reading at The Bookseller

[ The Bookseller | 2021-07-10 01:05:56 UTC ]
More news stories like this | News stories tagged with: #star power


If You Lived Here, You’d Be in Hell by Now

Carolyn Ferrell’s beautifully hair-raising debut novel takes readers into a house of horrors where some survivors have a better chance than others. Continue reading at The New York Times

[ The New York Times | 2021-07-07 09:00:03 UTC ]
More news stories like this | News stories tagged with: #takes readers #debut novel


Review: Southern mystery star S.A. Cosby blows up the odd-couple revenge thriller

"Razorblade Tears," S.A. Cosby's follow-up to the Times Book Prize-winning "Blacktop Wasteland," follows two men hunting the killers of their gay sons. Continue reading at Los Angeles Times

[ Los Angeles Times | 2021-07-06 13:00:10 UTC ]
More news stories like this | News stories tagged with: #razorblade tears #blacktop wasteland #times book


Tuesday New Release Day: Starring Spiotta, Austin, Statovci, and More

Here’s a quick look at some notable books—new titles from Dana Spiotta, Emily Austin, Pajtim Statovci, and more—that are publishing this week. Want to learn more about upcoming titles? Then go read our most recent book preview. Want to help The Millions keep churning out great books... Continue reading at The Millions

[ The Millions | 2021-07-06 09:59:43 UTC ]
More news stories like this | News stories tagged with: #upcoming titles #post tuesday #release day #notable books— #dana spiotta #whatpublishers weeklyhad


Faber to publish Black British Lives Matter essay collection with Henry and Ryder

Faber is to publish Black British Lives Matter, a collection of essays commissioned by Lenny Henry and Marcus Ryder. Continue reading at The Bookseller

[ The Bookseller | 2021-07-03 12:11:51 UTC ]
More news stories like this | News stories tagged with: #lenny henry


Children's Bookshow announces series of 15 live events this autumn

The Children's Bookshow charity has announced it will be returning to theatres across the country this autumn with a series of 15 live events featuring authors, poets and illustrators, including Michael Rosen and Val Bloom. Continue reading at The Bookseller

[ The Bookseller | 2021-07-01 17:59:37 UTC ]
More news stories like this |


Roger Bennett spent his British boyhood fixated on ‘Miami Vice’ and the Chicago Bears — then lived his own American Dream

Bennett’s new memoir, “(Re)Born in the USA,” traces an offbeat journey from obsession to proud citizenship. Continue reading at The Washington Post

[ The Washington Post | 2021-07-01 10:00:00 UTC ]
More news stories like this | News stories tagged with: #american dream