Like it or not, autoplay video won

The Internet hates autoplay video, but it will become even more ubiquitous as media companies aim to generate more video ad revenue. Facebook is leading that charge, driving 3 billion daily video views serving users autoplay video; Twitter and YouTube are testing various forms of autoplay; and publishers from Bloomberg to IGN have embraced autoplay, too. Autoplay can “amplify a video campaign at a scale that user-initiated video could never compete with,” said Jenny Schauer, associate media director at Digitas. The post Like it or not, autoplay video won appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-21 00:00:00 UTC ]

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Facebook promises to delete unpublished videos

Now that Facebook has been outed as keeping videos you've recorded but never published, the social media has promised to actually delete them. Last week, the sister of a New York Magazine writer found old videos that should have been cleaned off the... Continue reading at Engadget

[ Engadget | 2018-04-02 00:00:00 UTC ]
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Facebook may have kept the videos you recorded but never published

Mark Zuckerberg's terrible, horrible, no-good, very bad 2018 keeps getting worse. As people have begun downloading their Facebook data, they've found something unsettling: videos they recorded, but never published on the site. Recently, a Select/All... Continue reading at Engadget

[ Engadget | 2018-03-29 00:00:00 UTC ]
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Here’s everything Mark Zuckerberg didn’t say, and probably won’t

Cambridge Analytica’s improper access to Facebook user data turned into a firestorm for the social media giant this past week. Four days later, CEO Mark Zuckerberg finally responded, publishing a Facebook post in which he made a familiar vow to do “what it takes to protect our community.” He... Continue reading at Fast Company

[ Fast Company | 2018-03-21 00:00:00 UTC ]
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Facebook is testing ways to compensate video creators so it can cut into YouTube’s dominance

If you’re a die-hard fan of a Facebook video creator, the social network may soon give you a way to pay for exclusive content and award you with a digital badge to declare your fandom. Those are some of the new ideas Facebook is introducing in the coming months to test ways to build up its... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-03-19 00:00:00 UTC ]
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Sharmaine Lovegrove: ‘If you don’t have a diverse workforce or product, sooner or later you won’t exist’

The Dialogue Books publisher felt shut out of the book world, working her own way up from secondhand book stall to heading her inclusive new imprint. At last, she writes, the industy is changingI am from a family of activists. My uncle, Len Garrison, was the founder of the Black Cultural... Continue reading at The Guardian

[ The Guardian | 2018-03-18 00:00:00 UTC ]
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Video: Inside the Super Secret Batmobiles at Warner Bros.’ SXSW Activation

Warner Bros. subsidiary DC Comics is bringing its comic books to life for its 2018 SXSW activation. The film and TV studio brought several vehicles from two Batman films, as well as last year's Justice League, allowing festival-goers to get up close and personal with movie history. "They... Continue reading at AdWeek

[ AdWeek | 2018-03-16 00:00:00 UTC ]
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Facebook's daily news video section may arrive this summer

Facebook has only hinted at its upcoming news video section in Watch, but some more tangible details are starting to trickle out. Axios sources have claimed a daily news service should launch in the summer, with about 10 publishers (both conventiona... Continue reading at Engadget

[ Engadget | 2018-03-13 00:00:00 UTC ]
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European publishers’ pivot to video continues, albeit less aggressively

Digiday surveys of publisher executives found that nearly all are planning on producing more video in the coming year, but less than they initially expected. The post European publishers’ pivot to video continues, albeit less aggressively appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-03-08 00:00:00 UTC ]
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The Manchester-based author who's won a life-changing $165k book prize

Jennifer Nansubuga Makumbi's debut novel was initially rejected by British publishers. Continue reading at BBC News

[ BBC News | 2018-03-08 00:00:00 UTC ]
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‘A big resurgence’: Publishers get a boost from Twitter video

“Whether content does well on Facebook is in the lap of the gods. The algorithm is much more complex. Twitter has a consistency that Facebook doesn't.” The post ‘A big resurgence’: Publishers get a boost from Twitter video appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-02-28 00:00:00 UTC ]
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How video header bidding is opening doors for Ranker

Video has emerged as the undeniable future of programmatic advertising. Find out online publisher and Quantcast Top 30 site Ranker is utilizing video header bidding to get ahead — and stay ahead — of their competitors. Sponsored by AppNexus. The post How video header bidding is opening doors for... Continue reading at Digiday

[ Digiday | 2018-01-23 00:00:00 UTC ]
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Digiday Research: Are publishers making money from Facebook video?

Digiday Research talked with publishers to understand their strategies for monetizing content of Facebook. The post Digiday Research: Are publishers making money from Facebook video? appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-18 00:00:00 UTC ]
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Apple News shows promise delivering traffic but won’t make up for Facebook shortfalls

Apple News has been a nice traffic booster for news publishers, but lifestyle pubs feel left out. The post Apple News shows promise delivering traffic but won’t make up for Facebook shortfalls appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-01-16 00:00:00 UTC ]
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Facebook’s news feed change won’t help social media addiction | Eleni Stefanou

Mark Zuckerberg says he wants to ensure Facebook is good for people’s wellbeing – but its business model remains unalteredWhen Facebook announced it was tuning out publishers and brands to focus on friends, family and “meaningful interactions”, my immediate response was relief. I desperately... Continue reading at The Guardian

[ The Guardian | 2018-01-15 00:00:00 UTC ]
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How Investopedia shifted to subscription revenue with video courses

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[ Digiday | 2018-01-12 00:00:00 UTC ]
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For Digital Publishers, The “Pivot To Video” Bloodbath Is Here

Big platform changes are on the horizon, and they likely will hurt the media companies that went all in on video. If you think 2017 was bad for the media industry, just wait for this year’s bloodbath. Already, it’s promising to be another trash fire of a year–full of closings, layoffs, and panic... Continue reading at Fast Company

[ Fast Company | 2018-01-12 00:00:00 UTC ]
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Google shares which Chromebooks won’t get a Meltdown fix

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[ Engadget | 2018-01-11 00:00:00 UTC ]
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Thursday's TV highlights: 'Can’t Stop, Won’t Stop: A Bad Boy Story' and more

SERIES Movie Night With Karlie Kloss The supermodel and her celebrity guests watch flicks, play games and gab in this new series. First up, 2002’s “Harry Potter and the Chamber of Secrets.” 6:30 p.m. Freeform The Perfect Suspect The debut installment of this true-crime series tells the tale of... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-28 00:00:00 UTC ]
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Snapchat Plans to Implant Its Video Stories Everywhere Online

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[ Advertising Age | 2017-12-28 00:00:00 UTC ]
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Pivoting to video is the biggest trend in media — but it may not prove as lucrative as publishers hope

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[ Los Angeles Times | 2017-12-26 00:00:00 UTC ]
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