Knopf Doubleday Restructures Marketing Department

Knopf Doubleday senior v-p and director of integrated marketing strategy Kristin L. Fassler has restructured the group's marketing department in a bid, she said, "to augment the skills of the marketing team and help them reach the widest possible audience of readers." Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
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Triangle Interactive Looks to Grow Kids’ Read-Along E-book Market

Targeting a niche in the thriving audiobook market, Triangle Interactive has released an initial list of 1,000 English and Spanish-language children's ebooks from a variety of publishers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-26 00:00:00 UTC ]
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Comics Retailers Are Optimistic Despite Market Changes, Sales Declines

Despite a disappointing 2017, comics retailers attending the annual Diamond Retailers Summit in Chicago were optimistic about 2018, and expect new retail services and forthcoming titles to drive sales in the second half of the year. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-04-12 00:00:00 UTC ]
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Publishers pursuing international subscribers face market-specific hurdles

American publishers are interested in growing their subscriber bases abroad. But international audiences pose unique challenges. The post Publishers pursuing international subscribers face market-specific hurdles appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-11 00:00:00 UTC ]
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Industry Notes: Indonesia Named London’s 2019 Market Focus; McIntosh Is CEO of PRH US

Following 2017's Market Focus Poland and this year's Market Focus Baltics, Indonesia will be the highlighted nation at London Book Fair in 2019. And in New York City, Markus Dohle names Madeline McIntosh to lead Penguin Random House US. The post Industry Notes: Indonesia Named London’s 2019... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-04-05 00:00:00 UTC ]
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Knowledge Ages Quickly, as Shown by This Ad That Grew Mold on a Classic Marketing Book

There's still much to be learned from books written by the great minds of advertising's golden age, but it's hard to deny that almost any advice printed to the page quickly becomes dated in today's digitally driven world. To illustrate that point, and boost turnout at an upcoming IdeasFirst... Continue reading at AdWeek

[ AdWeek | 2018-04-02 00:00:00 UTC ]
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Ferry good show: McFall trilogy sells into 14 markets

Scottish author Claire McFall’s Ferryman trilogy has sold in 14 territories since the film rights were bought by Legendary Entertainment in January, says Ben Illis, founder of the Ben Illis Agency. Continue reading at The Bookseller

[ The Bookseller | 2018-03-27 00:00:00 UTC ]
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In revolt of California sanctuary law, O.C. Sheriff's Department makes inmate release dates public

The Orange County Sheriff’s Department on Monday made the release dates of jail inmates — including those in the country illegally — publicly available online, marking the latest local revolt against California’s so-called sanctuary laws. Undersheriff Don Barnes said the action is in response to... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-03-27 00:00:00 UTC ]
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Powerful Market for Magic Enchants Publishers

Publishers believe magic and occult spirituality books can draw a devout following in today’s turbulent times. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-23 00:00:00 UTC ]
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Heafield joins Granta following restructure

Granta Publications has appointed Foyles' head of marketing Simon Heafield to a new role following a restructure of its sales and marketing team, triggered by the departure of sales, marketing and digital director Iain Chapple. Continue reading at The Bookseller

[ The Bookseller | 2018-03-13 00:00:00 UTC ]
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Children's Books in China 2018: Top 10 Children's Books in China - A Quick Market Analysis

The two biggest online book retailers in China are Dangdang and JD, which combined take up nearly two-thirds of the market. However, despite serving the same readership, their top 10 bestseller lists tend to differ greatly. Interestingly enough, for 2017, their charts share not even one title. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Children's Books in China 2018: Social Media Marketing: Working the Platform

The past few years have seen social media, propelled by the all-purpose WeChat app and the Weibo microblogging service, become an indispensable promotional and sales channel in the Chinese publishing industry. Critics point to challenges facing publishers who depend on social media marketing.... Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Children's Books in China 2018: The Continuing Story of the Children’s Book Market in China

Eleven years ago, in 2007, China Children’s Press & Publication Group (CCPPG) participated in the Bologna Book Fair for the first time. Their booth in Hall 29 was small, shabby, and minimally decorated and very few visitors dropped by. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-03-09 00:00:00 UTC ]
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Domestic Fiction Leads Slovakia’s Book Market Growth and Bestseller Lists

In its latest market report, Slovakia's publishers' association says the overall book market was worth up to €110 million (US$135.3 million) in 2016. Fiction rose to 27 percent of those sales. The post Domestic Fiction Leads Slovakia’s Book Market Growth and Bestseller Lists appeared first on... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-03-06 00:00:00 UTC ]
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Holmwood joins DKW to develop foreign rights department

Diamond Kahn and Woods (DKW) has appointed Anna Holmwood as foreign rights manager to develop the literary agency’s foreign rights department in-house. Continue reading at The Bookseller

[ The Bookseller | 2018-02-27 00:00:00 UTC ]
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Agent Nermin Mollaoğlu: The French Market Is Beginning To Open Its Doors to Turkish Books

Taking note of the fact that two of the six shortlisted titles are Turkish in this year's EBRD Literature Prize–to be awarded during London Book Fair–Istanbul's Nermin Mollaoğlu looks at the rights scene in 2018. The post Agent Nermin Mollaoğlu: The French Market Is Beginning To Open Its Doors... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2018-02-27 00:00:00 UTC ]
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Johnson departs Bonnier Publishing with immediate effect

Richard Johnson is stepping down as group chief executive of Bonnier Publishing with immediate effect, after nine years in the role. He is being replaced by Jim Zetterlund, current chief operating officer and chief financial officer of Bonnier Books in Sweden. Continue reading at The Bookseller

[ The Bookseller | 2018-02-24 00:00:00 UTC ]
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Travel market takes a wrong turn

Two years of growth were ended in 2017, with print sales dropping to an all-time low. Continue reading at The Bookseller

[ The Bookseller | 2018-02-22 00:00:00 UTC ]
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Evolving Travel market dips but category remains key for retailers

The international terror threat, a weaker pound and ill feeling towards the election of Donald Trump have contributed towards a shift in the travel market, but the book trade is still bullish about its long-term health, despite a drop in sales last year. Continue reading at The Bookseller

[ The Bookseller | 2018-02-16 00:00:00 UTC ]
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Rise of Secularism Attracts Publishers to Growing Market

As fewer Americans identify as religious or spiritual, more books champion secular views while other more Christian authors battle back by asserting Biblical truth. Continue reading at Publishers Weekly

[ Publishers Weekly | 2018-02-16 00:00:00 UTC ]
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