Knopf Doubleday Restructures Marketing Department

Knopf Doubleday senior v-p and director of integrated marketing strategy Kristin L. Fassler has restructured the group's marketing department in a bid, she said, "to augment the skills of the marketing team and help them reach the widest possible audience of readers." Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
News tagged with: #marketing department #marketing team

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Knopf Doubleday Restructures Marketing Department

Knopf Doubleday senior v-p and director of integrated marketing strategy Kristin L. Fassler has restructured the group's marketing department in a bid, she said, "to augment the skills of the marketing team and help them reach the widest possible audience of readers." Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing department #marketing team


Jones departs S&S triggering department restructure

Toby Jones has left his role as Simon & Schuster’s group marketing and publicity director after 18 months. Continue reading at The Bookseller

[ The Bookseller | 2017-01-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #toby jones #simon schuster #group marketing #publicity director


Bloomberg Media Restructures Sales Team to Streamline Events, Integrated Marketing

Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue... Continue reading at AdWeek

[ AdWeek | 2023-09-28 10:30:00 UTC ]
More news stories like this | News stories tagged with: #integrated marketing #streamline operations #news publisher


Knopf Doubleday Puts Anchor on the Back Shelf as Suzanne Herz Takes a Buyout

Vintage/Anchor publisher Suzanne Herz will leave Penguin Random House in December. Anchor Books will gradually be phased out, starting with its hardcover program next January, with its 16,000-strong paperback backlist slated to move over to Vintage over time. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-07 04:00:00 UTC ]
More news stories like this | News stories tagged with: #anchor books #penguin random house


Abrams Announces Marketing and Publicity Groups Restructuring

With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
More news stories like this | News stories tagged with: #book imprints #reach readers #children’s book


Liturgical Restructures, Focuses on Digital Marketing

A series of promotions at Liturgical Press are part of the Catholic publisher’s efforts to strengthen its digital marketing outreach and enhance books on spirituality, mysticism, and monastic traditional wisdom. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-09-17 04:00:00 UTC ]
More news stories like this | News stories tagged with: #digital marketing


Octopus marketing and publicity restructure as Grindon and Brown step up

Octopus Publishing Group has announced promotions and a restructure in its publicity and marketing department with both Matt Grindon and Megan Brown stepping up to more senior roles.  Continue reading at The Bookseller

[ The Bookseller | 2021-08-09 20:07:57 UTC ]
More news stories like this | News stories tagged with: #announced promotions #marketing department #senior roles


Sourcebooks Forms E-Commerce and Online Marketing Department

The expanded department’s objective, Sourcebooks said, is to drive online sales for all of the publisher’s retail partners. The unit will be overseen by Mike Zuccato. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-23 05:00:00 UTC ]
More news stories like this | News stories tagged with: #retail partners


Macmillan Restructures Central Digital Marketing Team

Macmillan Publishers has made a series of personnel changes to its central digital marketing team in order to restructure the team’s core functions of marketing, metadata, data analysis, and web development. Cristina Gilbert has been promoted to senior v-p of publishing and marketing strategy. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing strategy #macmillan publishers #data analysis #web development #macmillan


Vuori promoted in Hachette contracts restructure, as two depart

Hachette UK is restructuring its contracts department under the management of Anniina Vuori, who is newly promoted to director, while two divisional directors have left the business. Continue reading at The Bookseller

[ The Bookseller | 2020-12-17 16:36:04 UTC ]
More news stories like this | News stories tagged with: #hachette uk #hachette


McIntosh reassures Knopf Doubleday staff of group future after Mehta's death

Penguin Random House US c.e.o. Madeline McIntosh has reassured staff about the future of the Knopf Doubleday Publishing Group following the death of Knopf editor in chief and group chairman Sonny Mehta. Continue reading at The Bookseller

[ The Bookseller | 2020-01-06 02:00:15 UTC ]
More news stories like this | News stories tagged with: #madeline mcintosh #knopf editor


Herz Up, Messitte Out at Knopf Doubleday

Suzanne Herz, executive v-p and executive director of publishing at Doubleday, will replace Anne Messitte as publisher of Vintage/Anchor; Messitte will leave the company in December. Todd Doughty has been promoted to senior v-p and deputy publisher at Doubleday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-11-07 05:00:00 UTC ]
More news stories like this | News stories tagged with: #deputy publisher #executive v-


Lucy Hale Departs in Hachette UK Restructuring

Lucy Hale, deputy CEO of Hodder & Stoughton leaves as Hachette UK creates new trade publishing structure and divisional managing directors join board. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-10-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #lucy hale #trade publishing #hodder #hachette


Liz Cross departs in OUP Children's restructure

Four roles, including that of head of children’s publishing Liz Cross, have gone in a restructure of Oxford University Press’ children’s trade publishing team. Continue reading at The Bookseller

[ The Bookseller | 2019-09-09 22:49:00 UTC ]
More news stories like this | News stories tagged with: #oup children #trade publishing


Four More Execs Depart SourceMedia in Latest Restructuring

The shakeup continues at SourceMedia. Chief content officer David Longobardi is out after 11 years in the role and 15 with the company as it prepares to reveal a series of new additions to its executive team, Folio: has learned. The lone holdover on a five-person C-suite that has now entirely... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-22 18:08:05 UTC ]
More news stories like this | News stories tagged with: #senior writer #recent weeks #general manager #marketing department #client solutions #developing story


Promotions Hit HBG Sales Department Amid Restructuring

A slew of promotions came to Hachette Book Group's sales department this week that are related to a restructuring of the department due in part to the departure of some employees . Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-05-22 04:00:00 UTC ]
More news stories like this | News stories tagged with: #sales department


Quarto restructures global sales and marketing teams

The Quarto Group has implemented a new global sales and marketing structure, which has seen the English Language Sales team divided into three main channels: US Sales, UK and Europe Sales, and International Sales. Continue reading at The Bookseller

[ The Bookseller | 2017-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #global sales #europe sales #international sales #marketing teams #quarto group


Orion unveils restructured group marketing team

Orion Publishing Group has restructured its group marketing team, hiring several new people as part of a drive to deliver "more integrated" support for its individual imprints and authors.  Continue reading at The Bookseller

[ The Bookseller | 2017-02-03 00:00:00 UTC ]
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DC to Restructure Vertigo Imprint; Shelly Bond Departing

In what DC Comics is calling a "reexamining" of its lauded graphic novel and comics imprint, the position of v-p and executive editor has been eliminated. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-04-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dc comics #comics imprint