Knopf Doubleday Restructures Marketing Department

Knopf Doubleday senior v-p and director of integrated marketing strategy Kristin L. Fassler has restructured the group's marketing department in a bid, she said, "to augment the skills of the marketing team and help them reach the widest possible audience of readers." Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
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Sponsored Content: how on-demand printing can help publishers break into new markets

Across the publishing industry, there has been a growing shift towards a strategy of on-demand, and the disruptive events of 2020 and Covid-19 have only accelerated these changes. Continue reading at The Bookseller

[ The Bookseller | 2021-03-14 04:55:45 UTC ]
More news stories like this | News stories tagged with: #sponsored content #publishers break #publishing industry


‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with... Continue reading at Digiday

[ Digiday | 2021-03-08 05:01:00 UTC ]
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Russian Market Looks to Children’s Books for 2021 Growth

Some children's book publishers in Russia forecast growth in 2021, but another publisher cautions that 'oversupply' and 'low-quality books' are problematic. The post Russian Market Looks to Children’s Books for 2021 Growth appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-03-04 17:10:20 UTC ]
More news stories like this | News stories tagged with: #russian market #book publishers #children's book


Restructuring, Covid-19 Leads to Huge HMH Loss

Restructuring charges and the global pandemic took a toll on Houghton Mifflin Harcourt in 2020, as the company reported a 25.8% decline in revenue in the year and a net loss of $480 million, compared to a loss of $213.8 million in 2019. HMH's trade division, which is for sale, had a 6% sales gain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-25 05:00:00 UTC ]
More news stories like this | News stories tagged with: #restructuring charges #net loss #global pandemic #company reported #8% decline #trade division #houghton mifflin harcourt


International markets showed mixed response to pandemic in 2020

While the pandemic sent shockwaves across the world’s publishing industry in 2020, some international markets reported strong performances with the US posting record-breaking sales while Australia also saw a major boost. Continue reading at The Bookseller

[ The Bookseller | 2021-02-25 01:03:16 UTC ]
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Loh to depart as Bloomsbury US shuffles consumer division leadership

Bloomsbury is overhauling the structure of its consumer division executive team in the US, with publishing director Cindy Loh leaving at the end the month.  Continue reading at The Bookseller

[ The Bookseller | 2021-02-08 06:33:51 UTC ]
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Loh Leaving Bloomsbury Amid Restructuring

Following the restructuring of the consumer division of Bloomsbury USA, publishing director Cindy Loh and two other employees are leaving the publisher. Adrienne Vaughan, Bloomsbury USA executive director and COO, will assume the publishing director duties. Continue reading at Publishers Weekly

[ Publishers Weekly | 2021-02-08 05:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer division #bloomsbury usa #adrienne vaughan #publishing director #bloomsbury


Smith departs HoZ for Bonnier Books UK's Embla

Bonnier Books UK has appointed Hannah Smith as editorial director of its new digital-first imprint Embla Books. Continue reading at The Bookseller

[ The Bookseller | 2021-02-02 03:31:56 UTC ]
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Bloomsbury predicts annual profit 'well ahead' of market expectation

In a trading update, Bloomsbury has said it expects its annual revenue and profit to be "well ahead" of market expectations for the financial year ending 28th February 2021, although down on 2020's figures. Continue reading at The Bookseller

[ The Bookseller | 2021-01-29 02:27:52 UTC ]
More news stories like this | News stories tagged with: #market expectation #trading update #annual revenue #bloomsbury


Watch: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the broadcast replay here and join the conversation on Facebook, Periscope, LinkedIn and Twitter. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the aftermath of a global pandemic. To improve its marketing... Continue reading at Advertising Age

[ Advertising Age | 2021-01-26 19:00:00 UTC ]
More news stories like this | News stories tagged with: #analytics helps #watch live #kroger leverages #business disruptions #global pandemic #real time #kroger partnered #analytic partners #implement ap #kroger vp #general manager #test-and-learn culture #connected device #associate publisher


BookScan estimates 2020 full-year print market up 5.5%

Nielsen BookScan has estimated the full-year print market for 2020 at 202 million books sold for £1.76bn, a 5.2% rise in volume and a 5.5% increase in value compared to 2019. Continue reading at The Bookseller

[ The Bookseller | 2021-01-22 10:32:48 UTC ]
More news stories like this | News stories tagged with: #2% rise #5% increase #books sold #nielsen bookscan


Watch live Jan. 26 at 2:30 p.m. EST: How Kroger leverages “always on” analytics for real-time marketing decisions

Watch the live broadcast here on Jan. 26 at 2:30 p.m. Eastern—and join the conversation on Facebook, Periscope, LinkedIn and Twitter. To RSVP, click here. Even the largest supermarket chain in the U.S. has to adjust to business disruptions and think fast on its feet—particularly in the... Continue reading at Advertising Age

[ Advertising Age | 2021-01-21 19:30:00 UTC ]
More news stories like this | News stories tagged with: #analytics helps #watch live #kroger leverages #live broadcast #business disruptions #global pandemic #real time #kroger partnered #analytic partners #implement ap #kroger vp #general manager #test-and-learn culture #connected device #associate publisher


Plenty of overhead in this market: Betting on drone races

In the “gamblers will bet on absolutely anything” category, here’s a new one: A major sports book is taking bets on aerial drone races Continue reading at ABC News

[ ABC News | 2021-01-08 16:43:45 UTC ]
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Adweek Expands Coverage Areas in Commerce, Performance Marketing and Convergent TV

Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we're going to start early--as in today. You may notice some changes to the Adweek.com homepage as we have scoped out new areas... Continue reading at AdWeek

[ AdWeek | 2020-12-29 12:00:28 UTC ]
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AT&T acquires Canada's You.i TV to bolster efforts to get HBO Max into more markets

AT&T’s WarnerMedia has brought on a startup to help it get HBO Max into more places. The entertainment arm of the Dallas company has acquired Canada-based You.i TV, a provider of cross-platform development tools for television and media companies, according to a statement.  Terms were not... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-23 22:03:09 UTC ]
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Print market soars following second lockdown

For the first full week following the lifting of lockdown restrictions in early December, the print market sold 9.17 million books for £84.7m through Nielsen BookScan's Total Consumer Market—15% up in volume and 17% in value against the same week in 2019. Continue reading at The Bookseller

[ The Bookseller | 2020-12-20 21:38:05 UTC ]
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Frankfurt Book Fair cuts jobs in 'painful' restructure

Frankfurt Book Fair has completed its restructure and cut an undisclosed number of roles in what it has called a “painful and far-reaching” process. Continue reading at The Bookseller

[ The Bookseller | 2020-12-17 06:13:00 UTC ]
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Frankfurter Buchmesse Restructuring Concludes, 2021 Planning Begins

Corporate streamlining and the associated reduction in staffing has been completed, Frankfurt Book Fair reports, and plans are coming together for 2021. The post Frankfurter Buchmesse Restructuring Concludes, 2021 Planning Begins appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-16 11:48:26 UTC ]
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PRH Canada Divides Knopf and Random House

Penguin Random House Canada is splitting the Knopf Random House Canada publishing group into two different imprints: Knopf Canada and Random House Canada. Each imprint has new leadership and will operate independently. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-10 05:00:00 UTC ]
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Year-End Changes: PRH Canada Separates Knopf and Random House

CEO Kristin Cochrane retains Anne Collins while moving Martha Kanya-Forstner to lead Knopf Canada and bringing in Sue Kuruvilla for RH Canada. The post Year-End Changes: PRH Canada Separates Knopf and Random House appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-09 21:22:13 UTC ]
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