Knopf Doubleday Restructures Marketing Department

Knopf Doubleday senior v-p and director of integrated marketing strategy Kristin L. Fassler has restructured the group's marketing department in a bid, she said, "to augment the skills of the marketing team and help them reach the widest possible audience of readers." Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2020-12-15 05:00:00 UTC ]
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PRH Canada Divides Knopf and Random House

Penguin Random House Canada is splitting the Knopf Random House Canada publishing group into two different imprints: Knopf Canada and Random House Canada. Each imprint has new leadership and will operate independently. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-12-10 05:00:00 UTC ]
More news stories like this | News stories tagged with: #knopf canada #operate independently #random house #penguin random house


Year-End Changes: PRH Canada Separates Knopf and Random House

CEO Kristin Cochrane retains Anne Collins while moving Martha Kanya-Forstner to lead Knopf Canada and bringing in Sue Kuruvilla for RH Canada. The post Year-End Changes: PRH Canada Separates Knopf and Random House appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-09 21:22:13 UTC ]
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Buchmesse Restructuring: Frankfurt Book Fair New York Office Closing

The Frankfurt Book Fair New York office is closing this month, its business to be handled from Frankfurt. Publishing Perspectives continues. The post Buchmesse Restructuring: Frankfurt Book Fair New York Office Closing appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-12-09 15:16:12 UTC ]
More news stories like this | News stories tagged with: #york office #frankfurt book fair


Ladybird promotes Grosart to publisher as Stowell departs

Ladybird has promoted editorial director Lou Grosart to the role of publisher for its trade list, succeeding Louie Stowell who is leaving the role to dedicate more time to her writing career. Continue reading at The Bookseller

[ The Bookseller | 2020-11-30 13:02:19 UTC ]
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Open Road Integrated Media’s Data and Tech Marketing System Can Double Sales

Publishing partners pay no out-of-pocket fees for the company’s “white-glove” service. (Sponsored) Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-30 05:00:00 UTC ]
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Pacey keeps Open University up to speed as list adapts to post-Covid market

The pandemic has put the kibosh on innumerable events this year, one of which was a big 50th anniversary bash for the Open University Press (OpenUP). Half a century is a good innings for any publisher, but it was to be a particularly celebratory occasion for OpenUP and its boss, head of... Continue reading at The Bookseller

[ The Bookseller | 2020-11-27 22:33:33 UTC ]
More news stories like this | News stories tagged with: #open university #post-covid market #palgrave macmillan #macmillan


Cornerstone wins five-way auction for Nike marketer's guide to creativity

Cornerstone has triumphed in a five-way auction to publish a guide to creativity from a former chief marketing officer at Nike, Greg Hoffman. Continue reading at The Bookseller

[ The Bookseller | 2020-11-20 06:18:40 UTC ]
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Lockdown's online shift fuelling 'crazy' market for big name authors, Redmayne says

A “seismic shift” to online shopping during the pandemic has fuelled a “crazy” market for acquisitions of big names, HarperCollins UK c.e.o. Charlie Redmayne has said. Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 23:24:16 UTC ]
More news stories like this | News stories tagged with: #big names #charlie redmayne #seismic shift #online shopping #harpercollins uk #harpercollins


How Do We Market Books Now?

For participants on "The New Marketing Toolkit" panel, the opening session of PubTech Connect 2020, the word of the day was "nimble," as panelists described how publishers have adapted to changes in the market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-17 05:00:00 UTC ]
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Booming audiobook market can accommodate new entrants, Bar-Kar tells FutureBook

The audiobook sector's boom means it will be able to accommodate Spotify's move into the market but publishers are still only just realising the sector's potential, Bookwire's Videl Bar-Kar has said. Continue reading at The Bookseller

[ The Bookseller | 2020-11-16 19:16:13 UTC ]
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Frankfurter Buchmesse Announces Restructuring and Streamlining

The world's largest book publishing trade show has announced a modernization project for future iterations. The post Frankfurter Buchmesse Announces Restructuring and Streamlining appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-11-13 20:51:30 UTC ]
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Parodi joins Europa Editions in new sales and marketing role

Caro Parodi, formerly of Octopus Books, is joining Europa Editions UK in the newly created role of sales and marketing manager. Continue reading at The Bookseller

[ The Bookseller | 2020-11-12 23:35:04 UTC ]
More news stories like this | News stories tagged with: #marketing role #octopus books #marketing manager


Wildfire appoints Butler as Stephenson departs

In a slew of changes to its editorial team, Wildfire Books has appointed Jack Butler from Amazon Publishing as fiction publisher, while publisher Kate Stephenson is leaving to go freelance.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-11 09:24:37 UTC ]
More news stories like this | News stories tagged with: #editorial team #fiction publisher #amazon publishing


HMH Trade Group for Sale; Archer Departs

In an attempt to become a "pure-play learning technology company," HMH is looking to sell its trade group, Houghton Mifflin Harcourt Books & Media. Group president Ellen Archer has left the company. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-04 05:00:00 UTC ]
More news stories like this | News stories tagged with: #trade group #houghton mifflin harcourt


Memoir sales surge in post-Covid market

 Since lockdown ended, sales of biographies and autobiographies have spiked, rising 16% in volume and 20% in value against the same period last year. Continue reading at The Bookseller

[ The Bookseller | 2020-11-02 06:35:06 UTC ]
More news stories like this | News stories tagged with: #post-covid market #lockdown ended


Doubleday pre-empts gold rush debut Yip

Doubleday has acquired literary debut Yip by Paddy Crewe in a "significant" pre-empt. Continue reading at The Bookseller

[ The Bookseller | 2020-10-30 05:22:44 UTC ]
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B&T Returns to the Academic Library Market

Five years after it left the academic library market, Baker & Taylor has returned. The move, however, does not mean the wholesaler has any plans to get back into the retail market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-10-29 04:00:00 UTC ]
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Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent

The Italian Publishers Association joins us today at Frankfurter Buchmesse Special Edition talking about its 'New Books From Italy' program. The post Publishing Perspectives Talks: Italian Book Market Narrows Losses to 7 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 15:25:47 UTC ]
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Frankfurt Report: Italian Book Market Narrows Its Losses

The Italian Publishers Association's Ricardo Franco Levi and his staff in Milan report on progress in one of Europe's hardest hit markets. The post Frankfurt Report: Italian Book Market Narrows Its Losses appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-10-15 15:25:47 UTC ]
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DK pursues education market with Hilary Fine appointment

DK has announced plans to accelerate its growth in the education market and the appointment of Hilary Fine to the newly created role of education development director. Continue reading at The Bookseller

[ The Bookseller | 2020-10-14 04:44:13 UTC ]
More news stories like this | News stories tagged with: #announced plans