The veteran self-publishing platform offers authors time-tested tools to publish quality books, build their brands, and reach readers. (Sponsored) Continue reading at 'Publishers Weekly'
[ Publishers Weekly | 2022-03-14 04:00:00 UTC ]
News tagged with:
#reach readers
#self-publishing platform
Josh Bernoff, coauthor of the pivotal book on social media, Groundswell, describes himself on Twitter as a "Forrester analyst, idea developer and troublemaker." His latest book on The Mobile Mind Shift certainly lives up to those descriptions.In it, Bernoff discusses the difficulties companies... Continue reading at Advertising Age
[ Advertising Age | 2014-07-29 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big challenge
#forrester analyst
Oyster, the ebook subscription service with nearly half a million titles, launched in 2013. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-07-25 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#subscription services
#million titles
Makeup guru Michelle Phan, one of YouTube's most popular publishers with over 6.7 million subscribers, may have the vast influence that can give brands the exposure they crave. But, that hasn't stopped electronic dance music label Ultra from suing her for allegedly using its music without the... Continue reading at AdWeek
[ AdWeek | 2014-07-22 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#international audience
#record label
#great taste
Time Inc. has created an eight-person unit to focus on native advertising at the publishing company, led by a staffer from the editorial side, Sports Illustrated Group Creative Director Chris Hercik, and another from the business side, Senior VP-Marketing and Sales Development Priya Narang.Mr.... Continue reading at Advertising Age
[ Advertising Age | 2014-07-17 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#vp-global marketing
#mark ford
#entertainment weekly
#travel leisure
Five brands that are encroaching on established publishers' turf by starting their own content sites. The post 5 brands becoming news publishers in their own right appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#news publishers
#content sites
Marketers are gung-ho on playing up photo-sharing and social media this year to tap into the power of dad, as seen in Father’s Day campaigns from Ace Hardware, Craftsman, Dremel and O2X. You may not expect dads to be receptive about posting touchy-feely streams of pictures on social media, but... Continue reading at AdWeek
[ AdWeek | 2014-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#music downloads
#youtube videos
#digital platforms
Google is launching a programmatic video marketplace that it says will only include premium publishers and select brands. Neal Mohan, vp of display and video advertising, announced the video ad platform today at a DoubleClick customer conference. The marketplace is called Google Partner Select... Continue reading at AdWeek
[ AdWeek | 2014-06-04 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#publisher partners
#premium publishers
Penguin Random House has unveiled its new global logo, a wordmark design described as delivering... Continue reading at The Bookseller
[ The Bookseller | 2014-06-03 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#prh unveils
FOLIO: has organized a one-day event in Chicago this summer to help niche media publishers leverage the newest strategies to help build stronger brands via techniques for boosting revenue growth, controlling costs and transforming a business without losing the core vision. Continue reading at Folio Magazine
[ Folio Magazine | 2014-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#one-day event
Part of the region’s success in the book world is due to deeply committed men and women from all parts of the industry. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book world
New England booksellers long have been in the bookselling forefront: from founding the first regional bookselling group more than four decades ago (the New England Independent Booksellers Association) and the paperback revolution (Paperback Booksmith) to computerized inventory systems... Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#decades ago
Boston-based Beacon Press, the area’s oldest small press, is marking its 160th anniversary this year with a new tag line, “Igniting Hearts and Minds,” and a new colophon that hearkens back to early last century. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#good time
#independent presses
#hearkens back
New England may cull up images of bucolic fields, snow-covered mountains, sparkling lakes, and mud season, but it’s also home to a veritable who’s who of bestselling authors ranging from Stephen King, Dan Brown and Henry Louis Gates Jr. to Mary Oliver and Julia Glass. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#stephen king
#dan brown
#mary oliver
The reading tastes of New Englanders closely mirrored that of the rest of the country, at least in the first week in April. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this |
Houghton Mifflin Harcourt’s purchase of John Wiley’s cookbook and reference lines in November 2012 gave a big boost to overall sales at the HMH trade publishing group, but it’s not the only New England publisher with sales that are cooking. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#john wiley
#big boost
New England is home not only to some of the oldest and largest university presses in the U.S. but to one of the most unique ones—University Press of New England, which represents a consortium of four colleges and universities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this |
As early as this August, Boston could become the first American city with a Literary Cultural District. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this |
New England is home to a number of large and mid-size publishers—the headquarters for Houghton Mifflin Harcourt are there, as is Perseus’s Da Capo Press and part of one of the big five trade houses, Hachette. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#big publishers
#trade houses
For more than a decade, PW’s annual fast-growing independent press feature has included a number of New England–based publishers, with 30-year-old Chelsea Green Publishing leading the way. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-18 00:00:00 UTC ]
More news stories like this |
Read the complete 2014 London Book Fair Digital Spotlight in the Scribd reader below. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#scribd reader