Irish market returns to fortune

A print recovery in the past two years has somewhat slowed in 2017, with the Irish market sporting a bestseller-shaped hole. Continue reading at 'The Bookseller'

[ The Bookseller | 2017-06-30 00:00:00 UTC ]

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Lockdown diaries: the book marketer

If you’d asked me how I was coping a month ago, the truth would have been not so well actually. I let the anxiety that so many of us have been feeling overwhelm me, and I was tired of all the Zoom. SO TIRED. Continue reading at The Bookseller

[ The Bookseller | 2020-06-03 17:53:34 UTC ]
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As Audiobook Market Grows, Narrators of Color Find Their Voice

Publishers are increasingly seeking out audio talent that reflects the race and experience of the books’ authors and characters. But what constitutes a black, Latino or Asian voice? Continue reading at The New York Times

[ The New York Times | 2020-06-03 12:00:12 UTC ]
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Latest Irish literary phenom Naoise Dolan’s Exciting Times is coming to TV.

It’s the kind of timing a publisher dreams of. Less than one week out from its U.S. release, latest Irish literary phenom Naoise Dolan’s debut novel Exciting Times (Ecco, June 2) has been optioned for TV. Yes, following a hugely successful release in the UK and Ireland back in April, when it... Continue reading at Literrary Hub

[ Literrary Hub | 2020-05-28 18:10:32 UTC ]
More news stories like this | All news stories tagged with: #debut novel #exciting times


Dawson's Meat Market wins the YA Book Prize

Juno Dawson has won the YA Book Prize 2020 with her “gritty and compelling” exposé of the fashion industry, Meat Market (Quercus Children’s Books). Continue reading at The Bookseller

[ The Bookseller | 2020-05-27 20:01:44 UTC ]
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Team Whistle buys OTT marketing firm Tiny Horse for $30 million

Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
More news stories like this | All news stories tagged with: #digital media #disclose terms #companies didn #tv networks #$30 million


Marketing to kids in difficult times

Many months ago, when we all sat in our meeting rooms, sipping coffee and bouncing campaign ideas around, I don’t think any one of us marketing folk could have predicted just how much our plans would be forced to change. The effects of the national lockdown on marketing campaigns and the... Continue reading at The Bookseller

[ The Bookseller | 2020-05-20 21:41:29 UTC ]
More news stories like this | All news stories tagged with: #publishing industry #extra layer #national lockdown #months ago #difficult times #marketing campaigns


Greater Washington lands another company on the Fortune 500

Fortune has unveiled its 2020 list of the 500 largest publicly traded American companies, and just like it did in 2019, Fairfax County has a new entrant. Reston’s Science Applications International Corp. (NYSE: SAIC) enters the Fortune 500 at No. 466 with $6.38 billion in 2019 revenue, up 37%... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-05-18 22:02:41 UTC ]
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Áine Ní Ghlinn made Irish Children's Literature Laureate

Irish language author Áine Ní Ghlinn has been made the sixth Laureate na nÓg, Ireland’s Children’s Literature Laureate. She is the first author who writes exclusively in Irish to be awarded the title. Continue reading at The Bookseller

[ The Bookseller | 2020-05-18 11:28:56 UTC ]
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Relive Memories of the Queens Night Market

A new cookbook profiles the makers at this popular outdoor food festival, on hold until the pandemic passes. Continue reading at The New York Times

[ The New York Times | 2020-05-11 20:38:12 UTC ]
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8 of This Week’s Most Telling Marketing Stats, From Earnings Calls to a Surge in Fashion Sales

In the midst of all our town halls, Latin dance breaks and golf tournaments on Zoom, April zoomed by at an alarmingly rapid pace. With the calendar turning to May, it's officially Q1 earnings season. Plus, Nielsen dives into what sports fans are watching in the absence of sports. Here are the... Continue reading at AdWeek

[ AdWeek | 2020-05-01 20:05:11 UTC ]
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Harlequin Introduces Larger Mass Market Paperback

Harlequin is introducing a new size for its mass market paperbacks, the Mass Market Paperback Max. All Max titles will have a larger trim size than standard mass market and premium mass market formats, and will be priced at $9.99. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-01 04:00:00 UTC ]
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John Grisham Returns to Camino Island, This Time in Hurricane Season

In “Camino Winds,” a bookstore owner and two other characters team up to solve a murder and the mystery behind it. Continue reading at The New York Times

[ The New York Times | 2020-04-28 01:32:18 UTC ]
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Kensington to Introduce Larger Mass Market Format

This bigger mass market paperback will make “for a more comfortable reading experience," said Kensington CEO Steve Zacharius, who noted that, with sales of the traditional format in steady decline, he believes the larger size could revitalize the format. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-04-23 04:00:00 UTC ]
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This autumn will be 'tough', Bookseller's marketing and publicity webinar hears

The marketing and publicity director of Simon & Schuster UK has advised industry workers to "be patient and realistic, because it's going to be tough in September". Continue reading at The Bookseller

[ The Bookseller | 2020-04-21 03:04:00 UTC ]
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Audible Charts: Michelle Obama returns to the top

Michelle Obama's Becoming (Penguin) was Audible's most downloaded audiobook for the week ending 12th April, with the self-narrated autobiography continuing on from its success across 2018 and 2019. Continue reading at The Bookseller

[ The Bookseller | 2020-04-16 04:23:02 UTC ]
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Paulette Jiles returns to the Civil War era with the romantic western ‘Simon and the Fiddler’

The novel is sweeter than Jiles’s previous work but no less attentive to the texture of the American Southwest. Continue reading at The Washington Post

[ The Washington Post | 2020-04-14 15:57:54 UTC ]
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Generational Marketing Myths from Boomers to Gen Z

For marketers, age is a straightforward way to gain insight into your audience. It’s a cornerstone of segmenting, or categorizing, customers into different groups. But some companies aren’t effective at targeting different audience age groups. When they make sweeping generalizations about age... Continue reading at Advertising Age

[ Advertising Age | 2020-04-14 14:00:00 UTC ]
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Tony Robinson reads Goblin Market for isolation project PoetryGeneration

Ellie Levenson, author and owner of Fisherton Press, has launched online poetry project PoetryGeneration.  Continue reading at The Bookseller

[ The Bookseller | 2020-04-05 19:23:26 UTC ]
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Orion bags 'achingly funny' debut from HarperCollins marketer

Orion has bagged the "visceral, sharp and achingly funny" debut of Kirsty Capes, a 26-year-old marketer at HarperCollins. Continue reading at The Bookseller

[ The Bookseller | 2020-03-27 06:01:58 UTC ]
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China Bestsellers February 2020: A Market Stilled by Contagion

While China's bestseller charts typically feature new releases, under the coronavirus outbreak, the lists have gone into a kind of lockdown of their own. The post China Bestsellers February 2020: A Market Stilled by Contagion appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-03-25 14:23:29 UTC ]
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