Inside YouTube’s big bet on Red

YouTube is spending millions of dollars to buy original content for YouTube Red. A year in, YouTube Red reportedly has 2.5 million subscribers, which means it has a long way to go. But don’t count out the site that’s become a global cultural force. This article is from the third issue of Pulse, Digiday's new magazine examining the shifts driving digital media and marketing. The post Inside YouTube’s big bet on Red appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2017-02-02 00:00:00 UTC ]
News tagged with: #youtube red #big bet #spending millions

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Yahoo Is Betting Big On Digital Magazines

CEO Marissa Mayer wants her company to copy the publishing industry for its "elegant" designs, "distinctive voice," and of course, our CPMs.In an overtly flashy keynote address to the packed CES crowd yesterday, Yahoo CEO Marissa Mayer presented the company's vertical move into online magazines.... Continue reading at Fast Company

[ Fast Company | 2014-01-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #betting big #digital magazines #publishing industry #distinctive voice #online magazines


"The Little Red Guard": inside a Chinese family

Wenguang Huang's memoir about his childhood in Mao's China tells a universal story of the bonds of love – and the pangs of regret – which can shape a family. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2012-04-26 00:00:00 UTC ]
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Magazines Betting Big on Social Media

As their readers are spending more time online, publishers are trying to make social networking work for their advertisers. With a program launching Sept. 1, Marie Claire is betting that if readers are fans of the magazine, they will like its advertisers, too. Timed to coincide with the key... Continue reading at AdWeek

[ AdWeek | 2011-08-29 00:00:00 UTC ]
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How to balance a big job with a big side hustle

‘Maman & Me’ author Roya Shariat talks about writing her cookbook while overseeing social impact and partnerships at Glossier. From the time she sat down with Glossier founder Emily Weiss for a job interview, Roya Shariat told anyone who would listen that her dream was to write a cookbook.... Continue reading at Fast Company

[ Fast Company | 2023-10-25 18:15:00 UTC ]
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Big Bad Wolf’s Big Plans

As the cofounder of BookXcess and Big Bad Wolf, Andrew Yap is the most powerful bookseller you likely don’t know. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-12-30 05:00:00 UTC ]
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The big bang created the universe. What created the big bang?

Quantum cosmologist Laura Mersini-Houghton winds back the clock to ponder the origin of our universe's origin. Continue reading at The Washington Post

[ The Washington Post | 2022-08-05 10:00:13 UTC ]
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Big hair, big dreams: Behind the curtain at the Miss America pageant

Amy Argetsinger traces the path to the crown, as well as the contest’s evolution. Continue reading at The Washington Post

[ The Washington Post | 2021-09-10 12:00:00 UTC ]
More news stories like this | News stories tagged with: #big hair #big dreams


Red Wheel/Weiser, Dreamscape Media Partner Up on Red Wheel Audio

Red Wheel/Weiser, a publisher of titles on mind-body-spirit and the occult, is joining with Dreamscape Media, an audio book production house and distributor, to launch Red Wheel Audio, a multi-year audiobook program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-24 05:00:00 UTC ]
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Big Publishers Post Big Third- Quarter Gains

The easing of lockdowns and strong increases in digital sales led to double-digit sales gains for four trade publishers that reported financial results for the quarter ended September 30 over the same period in 2019. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-11-13 05:00:00 UTC ]
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Axel Springer Merges eMarketer, Business Insider Intelligence to Form ‘Insider Intelligence’

eMarketer, founded in 1996 and acquired by German publishing company Axel Springer in 2016, is being merged with Business Insider Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-06 21:51:48 UTC ]
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Is the Next Big Idea Club the Next Big Thing?

Although serial entrepreneur Rufus Griscom has a background in books, he had no intention of getting into the book business when he launched a new venture, Heleo, in 2015. With the Next Big Idea Club, that's changed. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-26 00:00:00 UTC ]
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Is Big Tech Merging With Big Brother? Kinda Looks Like It

The all-seeing Amazon, Google, and Facebook have every incentive to help the national security state undermine privacy, free speech, and democracy. We’ve read this book before. Continue reading at Wired

[ Wired | 2019-01-23 00:00:00 UTC ]
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Insider is moving into OTT with Insider TV

The digital publisher built enormous scale on Facebook, but will now enter an increasingly crowded over-the-top market. The post Insider is moving into OTT with Insider TV appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-18 00:00:00 UTC ]
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The long-suffering news business keeps getting big promises from Big Tech

With Google under pressure to clamp down on YouTube conspiracies and low-quality clickbait, the search giant is launching a major new effort aimed at strengthening its relationship with news publishers–and perhaps keeping them from going under. At an event in New York today, the company... Continue reading at Fast Company

[ Fast Company | 2018-03-20 00:00:00 UTC ]
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Canadian Publishing 2016: Big Books for a Big Country

Canadian publishing is dominated by some familiar names: Penguin Random House, Simon & Schuster, and HarperCollins. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-09-23 00:00:00 UTC ]
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Frankfurt Book Fair 2015: No Big Book Yet, But Plenty of Big Sales

One thing the absence of a big book has meant is that a handful of titles—drawing strong advances from editors in the U.S. and abroad—are being clumped into an ever-growing list of buzzed-about books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-10-14 00:00:00 UTC ]
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Business Insider Publishes on Social Sites with New ‘Insider’ Project

Online publishers are increasingly experimenting with “distributed” publishing models, whereby they post content directly to social sites, messaging apps and other platforms instead of driving users back to their ow ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-02 00:00:00 UTC ]
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Big Losses, Big Questions for Amazon

Amazon's release of its third quarter financial results Thursday afternoon gave analysts and investors lots to think about as the giant e-tailer posted a large quarterly loss, forecast the possibility of a loss for the fourth quarter and had slowing growth in its media segment. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-24 00:00:00 UTC ]
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Big Big History, Small Press

A wave of mainstream media attention shines a spotlight on David Christian, a leading proponent of "big history" and author published by academic press Berkshire Publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
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BEA 2014: Big Names and Big Flavors for Fall Cookbooks

Perusing the cookbook offerings at BEA revealed upcoming titles from big names and newcomers alike, and news that "Lucky Peach" is looking at getting into cookbooks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fall cookbooks #big names #big flavors #lucky peach