Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic

How the 94-year-old publisher is taking a 21st-century approach to driving loyalty among its digital audience. The post Inside Harvard Business Review’s Plans to Boost High-Frequency Traffic appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-05-11 00:00:00 UTC ]
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Could Limited-Time Fixed Book Pricing Boost Backlist Sales?

Could limiting the period for fixed book prices give a needed boost to backlist sales by allowing retailers to discount after the initial buying frenzy is over? Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #needed boost #backlist sales

Independent Penguin Goes Out on High Note

In reporting its last results as an independent publisher, Penguin Group posted a 16% gain in sales, to 513 million pounds, and a 27% rise in adjusted operating profit to 28 million pounds. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #high note #independent publisher #16% gain

Planning for Multiplatform Publishing

With so much at stake, and so much potential labor cost involved in maintaining multiple channels, many publishers are being cautious in planning their long-term content strategies. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #multiplatform publishing

Galbraith reviewed

The Bookseller's fiction previewer Cathy Rentzenbrink writes... Having just finished The... Continue reading at The Bookseller

[ The Bookseller | 2013-07-15 00:00:00 UTC ]
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Young Hollywood Is Already Laying Big Plans for 2014 FIFA World Cup

Brazil has been a complicated marketplace for brands in recent weeks, but it's not stopping companies from getting ready for the FIFA 2014 World Cup. For instance, Young Hollywood and Momentum Entertainment Group today are announcing their partnership to create a digital channel that will focus... Continue reading at AdWeek

[ AdWeek | 2013-07-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online platform #ad units #people watching #traffic boost

Swapping Recipes for Busy Moms

Kathleen Brennan and Caroline Campion discuss the inspiration for their book Keepers: Two Home Cooks Share Tried and True Weeknight Recipes and the Secrets to Happiness in the Kitchen. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-15 00:00:00 UTC ]
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Gabo Graphic Novel Bio Boosts Colombia’s Publishing Profile

A graphic novel adaptation of the life of Gabriel García Márquez published by Rey+Naranjo in Bogota has brought new attention to Colombia's graphic novel industry. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing profile

The Dolan Company Sells Two Business Services Assets

B-to-b publisher and professional services provider The Dolan Company has announced agreements to sell off two of its legal services businesses to affiliate groups. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-10 00:00:00 UTC ]
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High-profile moves a 'retrograde' step for women

The departure of Victoria Barnsley from HarperCollins, and the appointment of Dame Gail Rebuck to... Continue reading at The Bookseller

[ The Bookseller | 2013-07-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #victoria barnsley

Trade debates high street for IBW

The answer to keeping Britain’s high streets alive “has to be political”, a new... Continue reading at The Bookseller

[ The Bookseller | 2013-07-04 00:00:00 UTC ]
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Tyler Hoffman Farmington High School

Pressing the "no" button on the Harvard University admissions page for accepted students was one of the most difficult things Farmington High School valedictorian Tyler Hoffman has ever done. "The name was definitely a major factor in my decision to apply early to Harvard. I sort of convinced... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #playing games #direct impact

RDA Bankruptcy Plan Approved by Court

RDA Holding, parent company of The Reader's Digest Association, had its plan for emergence from bankruptcy approved and will officially exit Chapter 11 in late July. Continue reading at Folio Magazine

[ Folio Magazine | 2013-07-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #rda holding #digest association #late july

Templar takes on high-end colouring books

Templar is launching a new imprint this autumn with a list of colouring-in books for all ages.... Continue reading at The Bookseller

[ The Bookseller | 2013-06-28 00:00:00 UTC ]
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Kindle Worlds opens for business

Amazon's Kindle Worlds platform has opened in the US, with its guidelines advising that it is... Continue reading at The Bookseller

[ The Bookseller | 2013-06-28 00:00:00 UTC ]
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Spending Review cuts 'mean more library closures'

Library campaigners are braced for a further round of cuts as the Government unveils the latest... Continue reading at The Bookseller

[ The Bookseller | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #library closures #library campaigners

Review: Free and portable Briss cuts PDFs down to size

This portable app's website says "Bright Snippet Sire," but everybody calls this open-source favorite Briss for…er…short. Briss crops a section of a PDF file and creates another PDF file of the cropped area. You can crop unwanted areas from PDFs with Briss. It's free, open-source, and portable,... Continue reading at PC World

[ PC World | 2013-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cropped area #single-column pages #unnecessary margins #page numbers #chapter headings #epub converter

US sees Father's Day boost

As in the UK, Father's Day weekend in America provided a fillip for both Dan Brown and sales... Continue reading at The Bookseller

[ The Bookseller | 2013-06-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown

IPG offers support as MPG rescue plan fails

The Independent Publishers Guild has brokered a deal with Ingram Content Group to support IPG... Continue reading at The Bookseller

[ The Bookseller | 2013-06-19 00:00:00 UTC ]
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Book sales boosted by Father's Day

Sales of books jumped to a 2013 high last week, boosted by Father's Day, according to figures obtained by the book trade website, The Bookseller. Continue reading at BBC News

[ BBC News | 2013-06-19 00:00:00 UTC ]
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