Its second bankruptcy now behind it, RDA Holding Co. is entering a new phase. CEO Robert Guth is putting his stamp on the company's flagship brand, Reader's Digest, with a redesign and changes to the business model. The new magazine—which went on sale last week—has updated its logo, invested $1... Continue reading >> [ Source: Folio Magazine | 2013-12-16 00:00:00 UTC ]
Upheaval has been a defining characteristic of RDA Holding Co. for the last three years. Continue reading >> [ Source: Folio Magazine | 2013-07-10 00:00:00 UTC ]
RDA Holding, parent company of The Reader's Digest Association, had its plan for emergence from bankruptcy approved and will officially exit Chapter 11 in late July. Continue reading >> [ Source: Folio Magazine | 2013-07-01 00:00:00 UTC ]