#rda holding

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Reader’s Digest Redesigns

Its second bankruptcy now behind it, RDA Holding Co. is entering a new phase. CEO Robert Guth is putting his stamp on the company's flagship brand, Reader's Digest, with a redesign and changes to the business model. The new magazine—which went on sale last week—has updated its logo, invested $1... Continue reading >>
[ Source: Folio Magazine | 2013-12-16 00:00:00 UTC ]

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Post Chapter 11, RDA Looks for Turnaround

Upheaval has been a defining characteristic of RDA Holding Co. for the last three years. Continue reading >>
[ Source: Folio Magazine | 2013-07-10 00:00:00 UTC ]

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RDA Bankruptcy Plan Approved by Court

RDA Holding, parent company of The Reader's Digest Association, had its plan for emergence from bankruptcy approved and will officially exit Chapter 11 in late July. Continue reading >>
[ Source: Folio Magazine | 2013-07-01 00:00:00 UTC ]

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