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Its second bankruptcy now behind it, RDA Holding Co. is entering a new phase. CEO Robert Guth is putting his stamp on the company's flagship brand, Reader's Digest, with a redesign and changes to the business model. The new magazine—which went on sale last week—has updated its logo, invested $1... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2013-12-16 00:00:00 UTC ]
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Upheaval has been a defining characteristic of RDA Holding Co. for the last three years. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2013-07-10 00:00:00 UTC ]
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RDA Holding, parent company of The Reader's Digest Association, had its plan for emergence from bankruptcy approved and will officially exit Chapter 11 in late July. Continue reading at 'Folio Magazine'
[ Folio Magazine | 2013-07-01 00:00:00 UTC ]
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