Inside Brit + Co’s new Snapchat Discover partnership to brand the holidays

Brit + Co. is bringing its DIY lifestyle to Snapchat for the Easter and the rest of holidays going forward, thanks to a deal it struck with the media messaging app, which was being announced today. Brit Morin is the face of the digital media and commerce-focused publisher, and is now the latest content partner to latch its star to Snapchat’s growing platform of 100 million, mostly young, users. The terms of the deal were not released, but Brit + Co., after a trial run over the holidays last year, will host a semi-regular Discover channel. The post Inside Brit + Co’s new Snapchat Discover partnership to brand the holidays appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-03-25 00:00:00 UTC ]
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Wednesday Wake-Up Call: The Future of Ads on Amazon's Alexa. Plus, Diageo Suspends Snapchat Ads

Vice: Vice Media suspended President Andrew Creighton and Chief Digital Officer Mike Germano as it probes harassment complaints about them, Bloomberg News reports.Out: Patrick Scissons is out as KBS' global chief creative officer, after a year marked by high-profile departures from the agency,... Continue reading at Advertising Age

[ Advertising Age | 2018-01-03 00:00:00 UTC ]
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Snapchat Plans to Implant Its Video Stories Everywhere Online

Snapchat is looking to get more viewers on its videos by letting publishers post them outside the app.The "Stories Everywhere" video product currently in developmentfirst reported by Cheddar on Wednesdaywould be a way for the company to break out of its insular world and impact the larger... Continue reading at Advertising Age

[ Advertising Age | 2017-12-28 00:00:00 UTC ]
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DK to continue BookTrust charity partnership in 2018

DK is continuing its charitable partnership with BookTrust in 2018, after raising a total of £12,500 for the charity this year via bake sales and book sales, marathons, a Christmas raffle and the DK BookTrust Walk in London in the summer. Continue reading at The Bookseller

[ The Bookseller | 2017-12-23 00:00:00 UTC ]
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Little, Brown to publish 'inside account' of Trump presidency

Little, Brown is publishing what it calls an inside account of Donald Trump's presidency by journalist Michael Wolff. Continue reading at The Bookseller

[ The Bookseller | 2017-12-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inside account #trump presidency


Holiday giveaway! Get WinX MediaTrans 5 -- an iTunes alternative for Windows -- FREE for a very limited time ($59.95 value)

WinX MediaTrans is a fast and easy to use iTunes alternative for Windows that lets you manage content on your iPhone/iPad/iPod. No iTunes or Apple ID needed, and no file erasing risk. It gives you ultimate control over your HEIC photos, 4K/HEVC videos, music, ebooks, podcasts, iTunes U and more.... Continue reading at Betanews

[ Betanews | 2017-12-20 00:00:00 UTC ]
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Unit Sales Have First Weekly Holiday Increase in 2017

Unit sales of print books rose 3% in the week ended December 17, 2017, over the comparable period in 2016, at outlets that report to NPD BookScan. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-20 00:00:00 UTC ]
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Patterson Offers 'Happy Holidays' for 320 Indie Booksellers

For the third year in a row, the bestselling author is giving holiday bonuses to indie booksellers. This year he sent checks ranging from $750 to $1,250 to booksellers and bookstore owners around the country. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie booksellers #happy holidays #bestselling author #bookstore owners


Working-class Brits keep calm and carry on in animated 'Ethel & Ernest'

The similarly titled labor of love that was Raymond Briggs’ 1999 graphic novel about the warmly rendered lives of his parents, takes on a beautifully animated life of its own in “Ethel & Ernest.” Peppered with knowing insights surrounding the British working class, the film creates a richly... Continue reading at Los Angeles Times

[ Los Angeles Times | 2017-12-15 00:00:00 UTC ]
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Another Down Week for Holiday Sales

At outlets that report to NPD BookScan, unit sales of print books were 4% lower in the week ended Dec. 10, 2017, than in the similar week in 2016, marking the third consecutive week this holiday season in which sales were down. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #holiday sales #consecutive week #print books #holiday season


Early Holiday Sales Languish

With sales through mass merchandisers down 8% in the first three weeks of the 2017 holiday selling season compared to 2016, total print unit sales were off 2.7% in the three week period compared to a year ago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-13 00:00:00 UTC ]
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9 sports books for holiday reading and giving

If you like variety, these 2017 releases offer an abundance of that, from a football book by an NFL commissioner’s son to the story of a small-college, women’s basketball team that achieved championship stature during the Depression.  Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2017-12-09 00:00:00 UTC ]
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Facebook reveals how it handles harassment inside US offices

Facebook has been publicly searching for a solution to harassment, hate speech and bullying on the site for years -- and at the same time, less publicly, the company has been honing its internal approach to these subjects. Today, Facebook published i... Continue reading at Engadget

[ Engadget | 2017-12-09 00:00:00 UTC ]
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Snapchat chair joins Pearson board

Michael Lynton, chairman of messaging app Snapchat, and a former chair and c.e.o. of Sony Entertainment, has been appointed to the Pearson board of directors.  Continue reading at The Bookseller

[ The Bookseller | 2017-12-09 00:00:00 UTC ]
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Holiday Book Sales Slipped Again

At outlets that report to NPD BookScan, unit sales of print books were down 1% in the week ended Dec. 3, 2017, from the similar week in 2016. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-08 00:00:00 UTC ]
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Octopus strikes new Vogue partnership

Conran Octopus has acquired a new series of books from British Vogue exploring the key pieces in a "stylish woman’s wardrobe". Continue reading at The Bookseller

[ The Bookseller | 2017-12-08 00:00:00 UTC ]
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Ruppin strikes partnership with The Marsh Agency

The recently-launched Ruppin Agency has struck an agreement with The Marsh Agency to handle translation rights. Continue reading at The Bookseller

[ The Bookseller | 2017-12-05 00:00:00 UTC ]
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Oh Snap! Brands Are Getting Kicked out of the 'Friend Zone'

Snap announced recently that it planned to separate feeds from real-life friends from those of publishers and influencers. For brands, this is a rude awakening.It's clear social media has changed the roles of friends, just like it's changed the role of brands. The average person on Facebook has... Continue reading at Advertising Age

[ Advertising Age | 2017-12-04 00:00:00 UTC ]
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Here’s Bill Gates’s 2017 Holiday Reading List

Five books–from urban poverty to the history of energy–that the philanthropist says you should be reading this winter. Bill Gates just released his 2017 holiday reading list, part of a semi-annual effort to push the public toward five books that might expand how they think or feel. Of course,... Continue reading at Fast Company

[ Fast Company | 2017-12-04 00:00:00 UTC ]
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Indies Signal Good Start to Holiday Sales

Booksellers were pleased with the start of the official holiday shopping season following strong sales on Black Friday and Small Business Saturday. Continue reading at Publishers Weekly

[ Publishers Weekly | 2017-12-01 00:00:00 UTC ]
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Snapchat's New $250K Story Ads Are Made for the Redesign

Snapchat is selling its new Promoted Story ads, which debuted on Black Friday, for $250,000, according to some advertisers.The premium price reflects the fact that the format gives brands their own channel inside the media nerve center of Snapchat, and the ad unit goes to every user in the... Continue reading at Advertising Age

[ Advertising Age | 2017-11-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad placements #black friday #promoted story #cover image #discover channel