In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2020-11-17 05:01:32 UTC ]
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Scribd has reached an agreement with Lonely Planet to add hundreds of its travel guides to the Scribd ebook subscription service. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-27 00:00:00 UTC ]
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Say Media told publishers in its ad network that it will begin paying them on a 120-day payment schedule effective Apr. 1, slowing payment from an average of 85 to 90 days.The move is a response to similar slowdowns from marketers and agencies, the company told its publishing partners. Procter... Continue reading at Advertising Age
[ Advertising Age | 2014-03-27 00:00:00 UTC ]
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Jay Lauf, publisher of Quartz, spoke at Digiday Publishing Summit about what the site has learned by focusing on design, useful content and shareability in its native ad programs. The key, he said, is the sales side thinking like editors.The post The Quartz secret to great native ads: Think like... Continue reading at Digiday
[ Digiday | 2014-03-25 00:00:00 UTC ]
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For a 97-year-old magazine publisher, Forbes is no shrinking violet. CEO and president Mike Perlis on why the critics have got it wrong.The post Why Forbes sees a platform approach building its brand, not diluting it appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2014-03-18 00:00:00 UTC ]
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The Perseus Book Group is expanding its agreement with Oyster, the ebook subscription service, and will make an additional 4,000 titles available to Oyster subscribers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-18 00:00:00 UTC ]
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Sally Green and Charlie Higson have joined the line-up for the UK's first YA literature... Continue reading at The Bookseller
[ The Bookseller | 2014-03-13 00:00:00 UTC ]
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The upcoming Digiday Content Marketing Awards include a category for best publishing native advertising program. We asked presenters from our upcoming Digiday Publishing Summit to offer their insights on what makes effective native ads.The post Rising above the listicle: What makes a good native... Continue reading at Digiday
[ Digiday | 2014-03-12 00:00:00 UTC ]
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Following a vociferous response by SCIBA members to the "L.A. Times" decision to exclude their stores from its Festival of Books website, IndieBound buy buttons will be added this week. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
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Mondadori has acquired social reading service Anobii, which has more than a million users worldwide, with its strongest base in Italy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-11 00:00:00 UTC ]
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New eMarketer research forecasts mobile ad spend to top £2bn this year, and for total digital media to reach £9bn by 2017UK mobile advertising spend is forecast to top £2bn and overtake newspaper ad revenue for the first time in 2014, according to new research.Total digital media advertising... Continue reading at The Guardian
[ The Guardian | 2014-03-10 00:00:00 UTC ]
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William 'Wild Bill' Guarnere fought in some of Europe's toughest battlesWilliam "Wild Bill" Guarnere, one of the second world veterans whose exploits were dramatised in the TV miniseries Band of Brothers, has died. He was 90.His son, William Guarnere Jr, confirmed on Sunday that his father died... Continue reading at The Guardian
[ The Guardian | 2014-03-10 00:00:00 UTC ]
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The collection will debut with 40,000 titles, powered by Findaway World, including offerings from every major publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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Partnering with Amazon for Festival of Books website sales makes L.A. Times an increasingly bitter target for SCIBA members. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-07 00:00:00 UTC ]
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News websites and online publishers saw advertising soar 18 per cent in Britain last year, fuelling hopes that digital growth has reached a long-awaited tipping point where it will offset print decline. Figures from the Association of Online Publi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-03-05 00:00:00 UTC ]
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The multimedia empire's chief executive on video journalism, North Korea – and why he won't be taken over by a big rivalShane Smith stayed up late getting drunk with one of his presenters, and now he is exhausted, hungover and behind schedule. Bottles of spirits stand, taunting him, from a table... Continue reading at The Guardian
[ The Guardian | 2014-03-02 00:00:00 UTC ]
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While video-game players are familiar with the gaming site Humble Bundle, ebook readers will hear a lot more about it in the coming months. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-03-01 00:00:00 UTC ]
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A&E Networks is killing off the Bio Channel this summer to install the new FYI Network, but it's not killing off the Bio website.Instead, the cable network is shifting control of the site to digital publisher Say Media, which will run editorial, ad sales, technology and marketing for the... Continue reading at Advertising Age
[ Advertising Age | 2014-02-28 00:00:00 UTC ]
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Sourcebooks announced this morning that the Chicago-based publisher is adding the Peanuts gang to its Put Me in the Story digital platform, which allows parents to create personalized versions of children's books as an app or in print format. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-27 00:00:00 UTC ]
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Special WBN editions of Solomon Northrup’s memoir have been printed as part of World Book Night’s nationwide celebration on April 23. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-26 00:00:00 UTC ]
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In what could be the biggest variation on crowdfunding, San Francisco Patreon has raised $2.1 million in funding for its subscription-based system. Patreon allows fans to pledge recurring payments to a creator rather than provide one-off support to a single project. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-02-24 00:00:00 UTC ]
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