Bio Channel's Website to Outlive the TV Network

A&E Networks is killing off the Bio Channel this summer to install the new FYI Network, but it's not killing off the Bio website.Instead, the cable network is shifting control of the site to digital publisher Say Media, which will run editorial, ad sales, technology and marketing for the site, along with A&E's Lifetimemoms.com. A&E will continue to produce more than 100 short-form videos for Bio's site a year. The companies will share profits from ad sales on the sites and in the videos, they said.Although Bio Channel failed to hold a large enough TV audience to extend its own life, the site is big enough to interest A&E in continuing that part of the brand in some fashion, Mr. Suratt said. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2014-02-28 00:00:00 UTC ]
News tagged with: #tv audience #ad sales #digital publisher #cable network #tv network

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Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’ in this year’s upfront negotiations

Alternative measurement providers will mainly play the role of understudy to Nielsen’s measurements, but some advertisers will adopt them as primary currencies for individual campaigns and targeted ad buys. The post Advertisers, TV networks plan to set Nielsen alternatives as ‘shadow currencies’... Continue reading at Digiday

[ Digiday | 2022-01-31 05:01:00 UTC ]
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Jamie Oliver TV series searches for cookbook star with PMJ and Channel 4

​Jamie Oliver is aiming to find the next big cookbook star in a TV series from Channel 4 and Penguin Michael Joseph, with the winner securing their own book deal.  Continue reading at The Bookseller

[ The Bookseller | 2021-09-06 11:26:19 UTC ]
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Cookieless tech test gives Procter & Gamble hope—and TV networks worries

Chief Brand Officer Marc Pritchard announces cross-platform tech test, discusses minority media data sharing and concerns about Google, Facebook and Nielsen in wide-ranging ANA speech and interview. Continue reading at Advertising Age

[ Advertising Age | 2021-06-17 15:00:06 UTC ]
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AT&T Pulls Plug on Audience Network, Which Will Become HBO Max Preview Channel

Audience Network, which has been on shaky ground since parent company AT&T bought Time Warner (now called WarnerMedia) in 2018, will soon be no more. AT&T said on Wednesday that it is pulling the plug on Audience Network, and will "transition" it this spring to a preview channel for HBO... Continue reading at AdWeek

[ AdWeek | 2020-01-09 00:45:55 UTC ]
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Why TV Networks May Be Afraid of Investigative Stories

his has been the autumn of discontent for investigative TV journalists. Ronan Farrow’s bestselling book “Catch and Kill” detailed his Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-12-02 18:00:13 UTC ]
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Networks Luck out as bereft Colts are limited to just three national TV windows

Welcome to another edition of Ad Age Sports Media Marketing Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Luck has nothing to do with it While Andrew Luck’s... Continue reading at Advertising Age

[ Advertising Age | 2019-08-29 21:57:17 UTC ]
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This Just In: Magazines Are Not TV Networks

Recalling my 25 years covering the magazine industry’s tortured migration to digital, TV envy first became evident in the early 2000s. Whatever online scale many print brands achieved in their early efforts were quickly overshadowed by the sheer on-air promotional heft of cable brands like... Continue reading at Folio Magazine

[ Folio Magazine | 2019-08-28 17:56:47 UTC ]
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TV networks jam in more commercials despite vows to cut back

Notice more TV ads lately? You’re not imagining it. The amount of commercial time on cable TV keeps increasing as networks try to make up for shrinking audiences by stuffing more ads into every hour of television. That’s despite years of promises to cut back on ads. Last quarter, commercial... Continue reading at Advertising Age

[ Advertising Age | 2019-08-02 17:18:39 UTC ]
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Tuesday's TV highlights: 'Bizarre Foods' on the Travel Channel

SERIES Civilizations This docu-series narrated by Liev Schreiber concludes with a look at the importance of art in the modern age. 8 p.m. KOCE The Bold Type Kat (Aisha Dee) tries to shake things up at work in a new episode of this comedy-drama set in the world of magazine publishing. 8 p.m.... Continue reading at Los Angeles Times

[ Los Angeles Times | 2018-07-03 00:00:00 UTC ]
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Elisabeth Murdoch’s Vertical Networks shoots for TV, books

Vertical Networks will have 10 shows on Snapchat and Facebook this year. But it's also looking to bring those shows to other forms of media, including TV and books. The post Elisabeth Murdoch’s Vertical Networks shoots for TV, books appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-25 00:00:00 UTC ]
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YouTube TV eyes new linear channels from digital publishers

Cheddar, Tastemade and The Young Turks Network are prepping linear channels for YouTube's live TV service, sources say. The post YouTube TV eyes new linear channels from digital publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-04-06 00:00:00 UTC ]
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Facebook Is Bringing Its Ad Network to Apple TV and Roku

Facebook is bringing its ad network to Apple TV and beyond.The social network is feeling for new advertising ground in Apple TV and Roku by delivering ads to apps on those streaming video platforms, according to people familiar with the plans.The test represents an expansion of Facebook Audience... Continue reading at Advertising Age

[ Advertising Age | 2016-11-05 00:00:00 UTC ]
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Channel 4 commissions Joe Wicks TV show

Channel 4 has commissioned a TV series based on Joe Wicks’ bestselling cookery and fitness title Lean in 15 (Bluebird). Continue reading at The Bookseller

[ The Bookseller | 2016-03-31 00:00:00 UTC ]
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Time Warner Cable sweetens deal again for Dodgers TV channel -- and still no takers

In a last-ditch effort to strike a deal before the start of the new baseball season, Time Warner Cable has once again sweetened an offer to other pay-TV providers in hopes of winning wider carriage for the Dodgers' TV channel in Southern California.But there still are no takers — increasing the... Continue reading at Los Angeles Times

[ Los Angeles Times | 2016-03-30 00:00:00 UTC ]
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Trump watches TV. Trump stars on TV. Trump is TV.

Review of 'Audience of One: Donald Trump, Television, and the Fracturing of America' by James Poniewozik Continue reading at The Washington Post

[ The Washington Post | 2019-09-12 17:00:17 UTC ]
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Trump watches TV. Trump stars on TV. Trump is TV.

Review of 'Audience of One: Donald Trump, Television, and the Fracturing of America' by James Poniewozik Continue reading at The Washington Post

[ The Washington Post | 2019-09-12 05:00:17 UTC ]
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Future of TV Briefing: How the TV ad measurement landscape has changed since summer

The Future of TV Briefing this week reviews the flurry of activity on the TV ad measurement front since the summer when the Media Rating Council stripped Nielsen of its accreditation and NBCUniversal opened the doors to alternative providers. The post Future of TV Briefing: How the TV ad... Continue reading at Digiday

[ Digiday | 2021-11-24 05:01:00 UTC ]
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Octavia Butler’s 1979 bio is an object lesson in writing author bios.

Over the weekend, the Los Angeles Review of Books published a fairly wild essay by Miguel Esteban who, at the tender age of 14, commissioned a now-famous essay on race in science fiction from Octavia Butler. The whole piece is worth a read (the gall of teenage boys! the grace of Octavia!) but... Continue reading at Literrary Hub

[ Literrary Hub | 2021-07-26 13:40:52 UTC ]
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‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform

In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 05:01:32 UTC ]
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