How PopSugar went from zero to 14 mil. Facebook video views a month

PopSugar produces dozens of videos each week for its audience of millennial women, and then it tailors them for each distribution platform. The publisher posts longer videos on YouTube and on its own site, while Facebook gets more clips and flashy text graphics, because the platform autoplays videos without sound. That helped PopSugar rack up 18.5 million monthly Facebook views in February, according to the company -- more than the 15 million monthly views it draws on YouTube, as measured by OpenSlate. The post How PopSugar went from zero to 14 mil. Facebook video views a month appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-04-27 00:00:00 UTC ]
News tagged with: #month appeared #millennial women #distribution platform #company --

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Facebook is getting very, very good at faking your face

But just how “real” is it? Five years ago, Mark Zuckerberg stated in no uncertain terms that Facebook was going to build the metaverse, a digital world that’s a surrogate for our real one, predicted by science fiction for decades. That’s why he bought Oculus, and invested heavily in VR. But a... Continue reading at Fast Company

[ Fast Company | 2019-09-04 09:00:55 UTC ]
More news stories like this | News stories tagged with: #digital world #invested heavily #science fiction

A view of Syria’s civil war, from Assad’s inner circle

A high-level defector helps Sam Dagher explain the brutal conflict and the president’s role in it. Continue reading at The Washington Post

[ The Washington Post | 2019-08-30 12:37:45 UTC ]
More news stories like this | News stories tagged with: #civil war

Trade Sales Rose 3.8% in First Six Months

In the first half of 2019 sales of adult books rose 1.4% over the comparable period in 2018, while sales of children/YA books increased 7.4%, according to the AAP. Sales of religious presses, which AAP puts in the trade segment, rose 11.4%. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #religious presses #trade segment

Celebrating Women in Translation Month: New Translations by Women from around the Globe, by Kayla E. Ciardi

Lit Lists Kayla E. Ciardi For WLT’s November 2016 issue, author and translator Alison Anderson explores and explains in her essay “Of Gatekeepers and Bedtime Stories: The Ongoing Struggle to Make Women’s Voices Heard”—in an issue devoted exclusively to... Continue reading at World Literature Today

[ World Literature Today | 2019-08-15 14:12:27 UTC ]
More news stories like this | News stories tagged with: #jennifer croft #newfound independence #fairy tale #elena ferrante #tove jansson #memoir

A New View of the Fey Things: On “The Big Book of Classic Fantasy”

HEROES CARRY SWORDS. Pale women with fine blonde hair are chosen for a special fate. Ugly sub-humans, often dark-skinned, offer diabolical bargains or, in an indistinguishable horde, hang out until the good guys stab them to death. Evildoers crave power, and the good reliably shrink from it.... Continue reading at Los Angeles Review of Books

[ Los Angeles Review of Books | 2019-08-10 12:30:59 UTC ]
More news stories like this | News stories tagged with: #classic fantasy #popular imagination #big book

Facebook Joins Initial Lineup at IAB’s NewFronts West

The Interactive Advertising Bureau is putting together the lineup for its second annual Digital Content NewFronts West, the L.A. version of its one-week event held in New York in the spring. So far, the list includes tech giant Facebook, which will make its case for ad dollars for the first time... Continue reading at AdWeek

[ AdWeek | 2019-08-08 15:34:45 UTC ]
More news stories like this | News stories tagged with: #ad dollars #digital content

Six months in, sports app Otro pivots away from subscriptions

By forgoing a subscription model for a digital content studio model, Otro is opening up for more audience scale and revenue options. The post Six months in, sports app Otro pivots away from subscriptions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-07-31 04:01:04 UTC ]
More news stories like this | News stories tagged with: #subscriptions appeared #subscription model #audience scale #digital content

Sales Dipped, Profits Rose in First Six Months at HBG

Revenue at Hachette Book Group fell 1.5% in the first half of 2019 compared to a year ago, but profits were up. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-26 04:00:00 UTC ]
More news stories like this | News stories tagged with: #profits rose #sales dipped

Bloomsbury signs deal with Classoos for 14,000 academic books

Bloomsbury has signed a licensing agreement to make 14,000 of its academic books available through digital textbook platform Classoos. Continue reading at The Bookseller

[ The Bookseller | 2019-07-25 06:50:05 UTC ]
More news stories like this | News stories tagged with: #licensing agreement #academic books #bloomsbury

PRH publishes gender pay gap nine months early and unveils plans for parental leave

Penguin Random House has revealed its gender pay gap figures nine months early with a largely unchanged balance sheet but with a new initiative which sees all new parents at the company given the opportunity to take 12 months off from next year. Continue reading at The Bookseller

[ The Bookseller | 2019-07-24 23:00:06 UTC ]
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Why Active Interest Media Salvaged 14 Titles From the F+W Bankruptcy

After F+W Media filed for chapter 11 bankruptcy protection and auctioned off its portfolio of 50 magazines earlier this year, Active Interest Media’s Cruz Bay Publishing placed the winning bids for 14 total brands across the Woodworking, Writing, Horticulture and Collectibles Groups, in order... Continue reading at Folio Magazine

[ Folio Magazine | 2019-07-23 18:09:05 UTC ]
More news stories like this | News stories tagged with: #weekly editions #revenue source #ad sales #recently launched #include history #family tree #family history #business side #consumer revenue #early fall

Gain a bird’s-eye view of America with these July audiobooks

Audiobook selections for July cover a swath of the American landscape, from a western river to Louisiana’s gumbo belt. Relax and take it all in. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2019-07-12 10:58:54 UTC ]
More news stories like this | News stories tagged with: #s-eye view #july audiobooks #audiobook selections #july cover #american landscape #western river #gumbo belt #audiobook

Gain a bird’s-eye view of America with these July audiobooks

Audiobook selections for July cover a swath of the American landscape, from a western river to Louisiana’s gumbo belt. Relax and take it all in. Continue reading at The Christian Science Monitor

Gain a bird’s-eye view of America with these July audiobooks

Audiobook selections for July cover a swath of the American landscape, from a western river to Louisiana’s gumbo belt. Relax and take it all in. Continue reading at The Christian Science Monitor

Gain a bird’s-eye view of America with these July audiobooks

Audiobook selections for July cover a swath of the American landscape, from a western river to Louisiana’s gumbo belt. Relax and take it all in. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2019-07-12 09:38:10 UTC ]
More news stories like this | News stories tagged with: #s-eye view #july audiobooks #audiobook selections #july cover #american landscape #gumbo belt #audiobook

A Contrarian View: War & Military History 2019–2020

These titles challenge prevailing wisdom and hardened consensus to consider the necessities, mistakes, and tragedies of war. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-12 04:00:00 UTC ]
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Hearst’s Latest Digital Subs Foray Is $100 Per Year Exercise Videos

Hearst is continuing its moves to find digital subscription revenue in offshoot products with a new streaming video service offering Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-11 18:30:41 UTC ]
More news stories like this | News stories tagged with: #hearst

A view of China, from the back — and front — seat of a cab

Frank Langfitt’s “The Shanghai Free Taxi” offers an unusual perspective on a rapidly changing country. Continue reading at The Washington Post

[ The Washington Post | 2019-07-11 14:35:47 UTC ]
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Hearst’s latest digital subs foray is $100 per year exercise videos

A 20-person team at Hearst Magazines has brought four different consumer products to market since last October. It sees a mandate to serve the needs of its existing audience. The post Hearst’s latest digital subs foray is $100 per year exercise videos appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-07-11 04:01:02 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #post hearst #consumer products #existing audience #hearst

Book Biz Stock Sank Over Past Six Months

For the most part, publishing industry stocks have fallen out of favor with investors, and that look likely to change anytime soon. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-07-05 04:00:00 UTC ]
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