How Ozy leans on The New York Times and Wired to build its newsletter subscriptions

"A rising tide raises all boats" is the new distribution strategy for many publishers. While many sites have inked cross-promotion deals to get their content on other publishers' Facebook page, millennial news site Ozy is targeting partners' inboxes. With its co-branded emails, Ozy is piggybacking off of the newsletter bases of The New York Times, Wired and TED. The emails have helped add 100,000 new subscribers to its own email and 1 million new readers overall, according to Ozy. Ozy's focus on email comes as publishers are realizing how little control they have over Facebook algorithm and are looking for distribution channels that they can own themselves. The post How Ozy leans on The New York Times and Wired to build its newsletter subscriptions appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-17 00:00:00 UTC ]
News tagged with: #distribution strategy #facebook algorithm #distribution channels

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New York-based EPS Acquired by MPS

MPS North America, a wholly owned subsidiary of Delhi-based MPS Limited, has completed the acquisition of EPS (Electronic Publishing Services). Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-08 00:00:00 UTC ]
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New York Comic Con 2014: All Our Coverage

Stay up to date on all the latest news about New York Comic Con 2014 with Publishers Weekly—daily updates, podcasts and more. We'll have exclusive interviews, photos and all the rest of the action here. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-07 00:00:00 UTC ]
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Time Inc UK almost doubles pre-tax profits

Marie Claire and NME publisher, formerly known as IPC Media, reports £21.5m profit as revenues fall 7% year on year Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #ipc media


Harlequin passionately embraces Scribd's ebook subscription service

Harlequin, the world's most famous English-language romance fiction publisher, is joining the "Netflixication" of ebooks. For the next year, Scribd will be the exclusive subscription partner for Harlequin and its various imprints. The deal will bring 15,000 titles from the Harlequin backlist to... Continue reading at PC World

[ PC World | 2014-10-02 00:00:00 UTC ]
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Honoring Women’s Books in Translation: It’s Time

Writing on the blog Love German Books, translator Katy Derbyshire makes the call for a prize honoring women authors in translation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-01 00:00:00 UTC ]
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New York Comic Con Gets a “Super” Week, New Antiharassment Policy

In a few days, the eclectic comics and pop culture mix of New York Comic Con (NYCC) will stretch well beyond the walls of the Javits Center, becoming a new 11-day event series that organizer ReedPop is billing as New York Super Week. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #javits center #organizer reedpop


Amazon brings Kindle Unlimited ebook subscriptions to the UK

Whether we like it or not, Amazon nearly always launches its new products and services in the US first. It happened with its Fire-branded tablets, set-top box and smartphone. The same can be said for its all-you-can-read ebook service, Kindle... Continue reading at Engadget

[ Engadget | 2014-09-24 00:00:00 UTC ]
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Time Inc. Seeks Power to Ship Edit Jobs Abroad, Newspaper Guild Alleges

Time Inc. wants the ability to outsource nearly 200 editorial jobs overseas, according to the Newspaper Guild of New York, which has been locked in an 18-month-long contract negotiation with the nation's largest magazine publisher, owner of People, Sports Illustrated and InStyle, among... Continue reading at Advertising Age

[ Advertising Age | 2014-09-20 00:00:00 UTC ]
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Time Inc. done talking with Newspaper Guild

Time Inc.'s transformation from Time Warner division to stand-alone publicly traded company has taken a new turn with a breakdown in talks between the publisher and the Newspaper Guild, which... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-09-20 00:00:00 UTC ]
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Tampa Bay Times Cuts Employee Pay 5 Percent, Reduces Severance Payments

Paul Tash, CEO and chairman of the Times, announced the cuts in a memo to employees Thursday, citing a difficult summer that resulted in lower than expected revenue. "Newspaper publishing remains a tough business," he wrote. Anticipating jo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
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Time Inc., Newspaper Guild at ‘Impasse’ on Talks

Newspaper Guild negotiators on Friday rejected the latest offer from Time Inc., prompting the nation’s No. 1 magazine publisher to declare an impasse in its labor negotiations. The biggest stumbling block appears to be the publisher&r ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
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Oyster Looks Back at a Year of E-book Subscription

A year after its launch, ebook subscription service Oyster, has added tens of thousands of titles, scores of new publishers and appears to be attracting more subscribers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-15 00:00:00 UTC ]
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Nook builds on partnership for 'Get London Reading'

Nook Media has signed a multi-platform partnership with ESI Media, the commercial department of... Continue reading at The Bookseller

[ The Bookseller | 2014-09-12 00:00:00 UTC ]
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The New York Experience

On September 2, three candidates for New York’s 52nd Assembly District held a debate in Brooklyn Heights. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
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Kim Kelleher Named Publisher of Conde Nast's Wired

Kim Kelleher, the former president of digital publisher Say Media, was named VP-publisher of Wired magazine, parent company Conde Nast said Tuesday.The appointment marks a return to magazines for Ms. Kelleher, who was VP-publisher of Conde Nast's Self for six years before heading to Time Inc. in... Continue reading at Advertising Age

[ Advertising Age | 2014-09-10 00:00:00 UTC ]
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Time Inc. to Take Page From National Geographic Playbook

Time Inc. will borrow a page from the National Geographic playbook to revive its declining print empire. Joe Ripp, the chief executive of Time Inc., who has unnerved old timers at America’s largest magazine publisher with ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-05 00:00:00 UTC ]
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IPC name to disappear as Time Inc rebrands magazine publisher

Home of Marie Claire, NME and Whats on TV to become Time Inc UK to provide strategic clarity Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire


Mobile Startup Offers Magazine Subscriptions Via Text Message

Boku, a mobile payments company that works with Facebook and Sony, thinks text messaging can help magazine publishers boost their subscription revenue.If nothing else, it might cut down on the number of subscription notices -- otherwise known as "blow in" cards -- tucked inside magazines.The San... Continue reading at Advertising Age

[ Advertising Age | 2014-08-28 00:00:00 UTC ]
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Time Inc. Names New Editors, Including a Former Hill Holliday and JWT Exec

Time Inc., the nation's largest magazine publisher and owner of titles like People and Time, announced another editorial shakeup Wednesday, marking its second masthead move in a week.Hunter Lewis, the executive editor at Time Inc.'s Southern Living magazine, was named editor of Cooking Light on... Continue reading at Advertising Age

[ Advertising Age | 2014-08-28 00:00:00 UTC ]
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New York Review Of Books Critic Apologizes For Error In Zaha Hadid Takedown

Whoops.Last week architect Zaha Hadid demanded that the New York Review of Books retract a June essay by critic Martin Filler, claiming that the "personal attack disguised as a book review" had "exposed Ms. Hadid to public ridicule and contempt."Read Full Story Continue reading at Fast Company

[ Fast Company | 2014-08-26 00:00:00 UTC ]
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