How Ozy leans on The New York Times and Wired to build its newsletter subscriptions

"A rising tide raises all boats" is the new distribution strategy for many publishers. While many sites have inked cross-promotion deals to get their content on other publishers' Facebook page, millennial news site Ozy is targeting partners' inboxes. With its co-branded emails, Ozy is piggybacking off of the newsletter bases of The New York Times, Wired and TED. The emails have helped add 100,000 new subscribers to its own email and 1 million new readers overall, according to Ozy. Ozy's focus on email comes as publishers are realizing how little control they have over Facebook algorithm and are looking for distribution channels that they can own themselves. The post How Ozy leans on The New York Times and Wired to build its newsletter subscriptions appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2016-02-17 00:00:00 UTC ]
News tagged with: #distribution strategy #facebook algorithm #distribution channels

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The Times, Bloomberg News, and the Richest Man in China

Last Wednesday, the Times published a front-page story about the movie and real-estate mogul Wang Jianlin, who is the richest man in Asia, worth an estimated thirty-five billion dollars. The former People’s Liberation Army foot soldier has ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #times published #bloomberg news #richest man #front-page story #billion dollars


Time Home Entertainment Rebrands

Time Inc. has renamed its book and bookazine publishing division, Time Home Entertainment, Inc., as Time Inc. Books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-30 00:00:00 UTC ]
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The Amazon vet who is bringing order to Time Inc.’s tech sprawl

Heritage only goes so far these days for traditional publishers. That's why Time Inc. is betting big on technology -- and its new CTO Colin Bodell -- to reverse its print woes. Bodell, an Amazon vet, is looking to a mix of paywalls, e-commerce and shared databases to jump-start growth. “If I... Continue reading at Digiday

[ Digiday | 2015-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional publishers #betting big #presidential election


Yiyun Li wins Sunday Times short story award

Chinese-American author Yiyun Li is the first female winner of the £30,000 Sunday Times EFG Short Story Award for her story "A Sheltered Woman". Director Richard Eyre presented Li with her winner's cheque at the Stationers’ Hall this evening (Friday 24th April). Continue reading at The Bookseller

[ The Bookseller | 2015-04-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sheltered woman


Google Builds a Data Platform That's the Last Piece of Its Ad Empire

Google is testing a new advertising product seen as the last piece it needs to complete its ad tech superstructure. The search giant is building a data management platform to help target ads and connect brands with people online more effectively, according to sources familiar with the plans. ... Continue reading at AdWeek

[ AdWeek | 2015-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magnifying glass


'A Wrinkle in Time': A cut passage is published

Fans of the classic science fiction novel recently got a look at a section of the book that was taken out before publication. 'Wrinkle' won the Newbery Medal. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2015-04-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newbery medal


Radio Times launches book-centric festival

Radio Times magazine will host an annual festival celebrating the links between books, radio and television. The inaugural festival will take place at Hampton Court Palace from 24th–27th September. The festival aims to raise awareness of the fact that many TV and radio programmes are based on... Continue reading at The Bookseller

[ The Bookseller | 2015-04-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #inaugural festival #27th september #raise awareness


Time 100 adds Haruki Murakami to list of world's most influential figures

Japanese novelist is joined by Nigeria’s Chimamanda Ngozi Adichie in famous ranking of the people ‘shaping the future’Japanese novelist Haruki Murakami has been named one of the world’s 100 most influential people by Time magazine, backed by Yoko Ono as “a valuable voice for peace” as Japan’s... Continue reading at The Guardian

[ The Guardian | 2015-04-17 00:00:00 UTC ]
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Scribd Subscription Adds Penguin Random Audiobooks

Penguin Random House will offer its audiobooks, though not its ebook titles, via the Scribd subscription service. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook titles


Ignoring subscription imperils sales

Publishers risk losing sales and “consigning themselves to the past” if they ignore subscription services, providers have warned. Speaking to The Bookseller Daily, subscription companies Scribd, Blloon, Mofibo and Bookmate have moved to counter recent criticism of the model. Continue reading at The Bookseller

[ The Bookseller | 2015-04-15 00:00:00 UTC ]
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Facebook–Times Partnership Affirmed by Magazine Editor Jake Silverstein

The New York Times has kept mum about a March 23 report in its pages that suggested that the Times, among other news organizations, was in talks with Facebook about hosting some of its journalism on the social media platform.   "The Tim ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-14 00:00:00 UTC ]
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Oyster breaks out of its subscription shell, targets Amazon with ebook store

E-book subscription service Oyster has opened an online book store, a move that pits the young company against heavyweight Amazon.Oyster’s ebook store has the support of the top five publishers in the U.S. While Amazon also offers books from these publishers—Hachette, HarperCollins, Macmillan,... Continue reading at PC World

[ PC World | 2015-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ebook store #young company #simon schuster—


Hachette chiefs dismiss subscription model

The c.e.o of Hachette UK and the chairman of Hachette Livre have both dismissed the ebook subscription model, calling it "absurd" and "cannibalising". Continue reading at The Bookseller

[ The Bookseller | 2015-04-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette uk #hachette livre


Coffee House Press Uses $100K Grant to Build Up Writers Residency Program

Coffee House Press in Minneapolis has just received a $100,000 grant from the Bush Foundation. The press said it intend to use much of the grant money its In the Stacks residency program. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-04-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #grant money


Orbital Publishing Accused of Fraud in Selling Subscriptions

Top prosecutors in several states accused an Oregon company on Tuesday of overcharging consumers for subscriptions to newspapers, magazines and other periodicals.   The Orbital Publishing Group, a periodical subscription service, is facing accus ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-04-01 00:00:00 UTC ]
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Medium Poaches Vox Sales Exec to Build Nascent Ad Business

Medium -- the publishing platform founded by the guys who started Twitter -- is getting more aggressive in its bid to attract brand advertising dollars. The site just raided digital publisher Vox Media, hiring Joe Purzycki, the company's head of ad sales, to lead brand partnerships at... Continue reading at Advertising Age

[ Advertising Age | 2015-03-31 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad campaign


IPA Congress: publishers urged to join subscription

There is "an enormous business to be built in the book subscription space," similar to that in music and film, but more titles need to be made available by publishers, Scribd c.e.o. Trip Adler told the IPA Congress in Bangkok yesterday (24th March). Meanwhile HarperCollins chief digital officer... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers urged #business models #ipa congress


Online book shopping overtakes in-store for first time

Print book sales showed "continuing resilience" in 2014, with overall spending on print and digital titles increasing across the year. Meanwhile, online book buying overtook in-store book buying for the first time last year. In 2014, sales of print and ebooks stood at £2.2bn, up 4% from the... Continue reading at The Bookseller

[ The Bookseller | 2015-03-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen book #annual conference


Overcoming Boundaries to Subscription and Revenue Growth

[Sponsored Content] Creating the best subscription plan for any content provider is a tall order: publishers have to juggle offering the content readers want on the devices and channels readers want to use, in the format readers prefer, at a price readers are willing to pay. The post Overcoming... Continue reading at Folio Magazine

[ Folio Magazine | 2015-03-26 00:00:00 UTC ]
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Times website develops edition-based publishing model

Proposed plan for morning, lunchtime and afternoon editions is part of wider initiative called Project DThe Times is developing a new edition-based digital publishing model that would see its website refreshed at set times throughout the day, rather than updating as news breaks. The proposed new... Continue reading at The Guardian

[ The Guardian | 2015-03-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing schedule