"A rising tide raises all boats" is the new distribution strategy for many publishers. While many sites have inked cross-promotion deals to get their content on other publishers' Facebook page, millennial news site Ozy is targeting partners' inboxes. With its co-branded emails, Ozy is piggybacking off of the newsletter bases of The New York Times, Wired and TED. The emails have helped add 100,000 new subscribers to its own email and 1 million new readers overall, according to Ozy. Ozy's focus on email comes as publishers are realizing how little control they have over Facebook algorithm and are looking for distribution channels that they can own themselves. The post How Ozy leans on The New York Times and Wired to build its newsletter subscriptions appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-02-17 00:00:00 UTC ]
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Oklahoma poet Nathan Brown is garnering attention during his book tour for a poem touching on the life of Presidential candidate Donald Trump. The post Timely Poet’s Tour Trumps Trump with Trump appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2015-07-28 00:00:00 UTC ]
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Pearson Plc moved closer to an exit from business publishing as it announced plans to dispose of its stake in the 172-year-old Economist magazine, just days after the sale of The Financial Times newspaper. Discussions with The Economist Group& ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-27 00:00:00 UTC ]
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John Fallon says it was getting harder to run education and journalism arms well and is confident Japanese firm will honour editorial freedomPearson was no longer the best owner of the Financial Times, the publishing group’s chief executive has said in defence of the decision to sell the... Continue reading at The Guardian
[ The Guardian | 2015-07-24 00:00:00 UTC ]
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It may not prove easy to marry British and Japanese journalistic cultures. But in a global media world this deal makes senseThe Financial Times is one of the best newspapers in the world, not just in Britain. It is quick without being rash, accurate without leaden pedantry, thoughtful without... Continue reading at The Guardian
[ The Guardian | 2015-07-24 00:00:00 UTC ]
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Japanese publisher Nikkei Inc. agreed to acquire Pearson Plc's FT Group for $1.3 billion to gain control of the Financial Times newspaper. The sale doesn't include Pearson's 50% stake in... To view the full story, click the title link. Continue reading at Crains New York
[ Crains New York | 2015-07-23 00:00:00 UTC ]
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Over the past two years Time Inc., the magazine company, has attempted to position itself as Time Inc., the digital content brand. Core to the push has been video, which Time Inc. has produced in multiple forms. On the Web, its video team, now ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-21 00:00:00 UTC ]
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Media brands were quick to adopt video apps Periscope and Meerkat to broadcast live streams, and now Facebook marketers want in on that action. Social platform BumeBox started hosting live Facebook chats for brands like VH1 and Discovery Channel back in October, as an alternative to the Twitter... Continue reading at AdWeek
[ AdWeek | 2015-07-17 00:00:00 UTC ]
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Last fall, things looked as bleak as they ever have when it became publicly known that the Tampa Bay Times, like so many newspapers around the country, was struggling financially. “If you are uncertain about your standing with the Ti ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-14 00:00:00 UTC ]
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The New York Times on Monday defended its decision to exclude Republican presidential candidate Ted Cruz's book "A Time for Truth" from its bestseller list after discovering "strategic bulk purchases," though it did not offer any further details behind the decision."The Times's best-seller lists... Continue reading at Advertising Age
[ Advertising Age | 2015-07-14 00:00:00 UTC ]
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Harper Lee’s unexpected companion novel to To Kill a Mockingbird has bookshops readying for huge salesRead the first chapterListen to an extract read by Reese WitherspoonFirst chapter review: A beguiling journey into the pastSix months ago, it was a book the literary world would have laughed off... Continue reading at The Guardian
[ The Guardian | 2015-07-11 00:00:00 UTC ]
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Novelist Kerry Hudson is setting out ‘a provocation’ calling for wholesale change to encourage and reflect broader spectrum of voicesThe award-winning novelist Kerry Hudson is set to make a bold call for change in UK publishing, which she believes is failing “to reflect the extraordinary... Continue reading at The Guardian
[ The Guardian | 2015-07-09 00:00:00 UTC ]
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Items that inspired 'Mary Poppins,' given by P.L. Travers herself, are on view at the Children's Center of the main branch of the New York Public Library. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-09 00:00:00 UTC ]
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Paula Hawkins’s novel has now been top of the UK hardback book chart for 20 weeks, outlasting even Dan Brown’s Lost Symbol• How Paula Hawkins wrote ‘the new Gone Girl’A record set six years ago by Dan Brown’s The Lost Symbol was broken this week by Paula Hawkins’s dark thriller The Girl on the... Continue reading at The Guardian
[ The Guardian | 2015-07-08 00:00:00 UTC ]
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Netflix earned more than $5 billion in 2014. No wonder companies want to be “the Netflix of” other kinds of digital media — ebooks, magazines, music. That’s not easy to pull off when you don’t ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-07-02 00:00:00 UTC ]
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At this week's annual meeting of the International Christian Retail Show in Orlando, Fla., attendees expressed optimism about a show that has become, of late, more innovative. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-02 00:00:00 UTC ]
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Time Inc's Chief Content Officer takes exception to the idea that the flagship magazine is struggling. The post Time Keeps Ticking: Norm Pearlstine Responds appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2015-07-01 00:00:00 UTC ]
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WRITING books must be in the DNA of Times journalists. Even the paper’s founding editor, Henry J. Raymond, cranked them out, including his “History of the Administration of President Lincoln” in 1864. The next year, he r ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-29 00:00:00 UTC ]
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For better or for worse, news sites’ most popular digital offerings have been interactive games and quizzes. Now Time magazine has created a new home for its interactive stories -- like its quiz to see how much time you wasted on Facebook -- which have been the site’s most popular for the past... Continue reading at Digiday
[ Digiday | 2015-06-22 00:00:00 UTC ]
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Actor Joe Manganiello, who rose to fame as a werewolf on HBO's "True Blood," has sold his house in Hollywood Hills for $1.925 million. Continue reading at Los Angeles Times
[ Los Angeles Times | 2015-06-20 00:00:00 UTC ]
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Fifty Shades of Grey author E L James will sign copies of the new book in the series, Grey (Arrow), at Barnes & Noble in New York City on the book's release date next Thursday (18th June). It will be the author’s only New York City book signing appearance for the novel, which will be... Continue reading at The Bookseller
[ The Bookseller | 2015-06-12 00:00:00 UTC ]
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