How One Publisher Is Using Data to Make Insanely Viral Facebook Videos for Millennial Moms

This spring, Blossom posted a Facebook video that began with an image of women's underwear and featured seven tidy hacks for organizing your clothes. The post racked up a staggering 382 million views and nearly 12 million shares, making it the most viral video in Facebook history, according to the company and data from Shareablee,... Continue reading at 'AdWeek'

[ AdWeek | 2017-08-21 00:00:00 UTC ]
News tagged with: #millennial moms #facebook video #viral video

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'Minimal exposure' for publishers over HMV

A cautious approach to HMV by publishers in recent months has meant many did not feel over-... Continue reading at The Bookseller

[ The Bookseller | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #cautious approach #recent months


9 Other Things That Harper's Publisher Rick MacArthur Googles

"Try finding Harper's Magazine when you Google "magazines that publish essays" or "magazines that publish short stories" -- it isn't easy." No, Rick, no it's not. Continue reading at The Atlantic

[ The Atlantic | 2013-01-18 00:00:00 UTC ]
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Hearst starts publishing iPad magazines days before print editions

Magazine publishers have more directly embraced tablets over more than a year as it became clearer that they were boosting the bottom line. We may be witnessing a watershed moment today, however. Hearst has started publishing issues for 22 of its magazines in the iOS Newsstand days before their... Continue reading at Engadget

[ Engadget | 2013-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine publishers #print editions #bottom line #early lead #app store #early access #movie studios


The Predecessor To Google Books, Facebook Graph Search, And Rewind.me--In The Early 1900s

You want an idea to survive hundreds or thousands of years? Step one: Don’t write it on paper. Alexander Konta believed this deeply. Paper yellows and withers and crumbles; it is the printed form of Alzheimer’s. “Why not make [text] imperishable by photographing the written word after it has... Continue reading at Fast Company

[ Fast Company | 2013-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #york observer #group called #living history


Publishing CEOs on Direct-to-Consumer Sales and Marketing

Three CEOs at this year's Digital Book World conference spoke about how they are reaching out directly to consumers and what they can do better. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing ceos #direct-to-consumer sales


Publishing Executive Survey Shows Industry Settling into Digital

Forrester Research and DBW presented the findings of their Executive Publishing Survey on ebooks, devices and digital publishing predictions for 2013. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #forrester research


Debut authors make Waterstones 11

An award-winning ballet dancer and a French opera director are among the debut authors tipped for success in 2013 by book chain Waterstones. Continue reading at BBC News

[ BBC News | 2013-01-15 00:00:00 UTC ]
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Dan Brown of 'The Da Vinci Code' to publish 'Inferno' in May

Dan Brown's new thriller "Inferno," starrring his tweedy hero Robert Langdon from "The Da Vinci Code," will be published May 14 in hardcover and as an ebook by Doubleday. Dan Brown's new thriller "Inferno," starrring his tweedy hero Robert Langdon from "The Da Vinci Code," will be published May... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-01-15 00:00:00 UTC ]
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Why Publishers Need to Think More Like Silicon Valley

Every book published each season is its own startup. By adopting some of the principles that drive Silicon Valley, publishers really don't have anything to lose. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #silicon valley #book published


10 Strategies for Publishers to Succeed and Survive

Guy Kawasaki says traditional publishers need to 'think about maximizing sales not minimizing losses' and offers 10 strategies to put them back on the right path. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-15 00:00:00 UTC ]
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Major Dutch publisher abandons DRM

De Arbeiderspers/A W Bruna, the largest publisher in the Netherlands, has removed DRM from its e-... Continue reading at The Bookseller

[ The Bookseller | 2013-01-14 00:00:00 UTC ]
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Children's publishers predict hot trends for 2013

Comedy and “new adult” will be among the hot trends for 2013, according to children... Continue reading at The Bookseller

[ The Bookseller | 2013-01-14 00:00:00 UTC ]
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Distribution: Prometheus and Random House Publisher Services Agree

Prometheus Books announced today a multiyear sales and distribution partnership with Random House Publisher Services (RHPS), beginning April 1, 2013, RHPS will provide exclusive sales and distribution for all Prometheus physical and digital titles in the United States and internationally. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-01-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #distribution partnership #multiyear sales #digital titles


The trade makes predictions for 2013

Another year of "breakneck" digital growth, a resurgence on the high street, further... Continue reading at The Bookseller

[ The Bookseller | 2013-01-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital growth #high street


5 Trade Publishing Trends to Watch For in 2013

Publishing is at a watershed moment, says George Lossius, CEO at Publishing Technology, forecasting a future with more consolidation and exploration. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-10 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing technology #watershed moment #george lossius


Booker nominees make Man Asian shortlist

The shortlist for the Man Asian Literary Prize was announced today (9th January) with two books... Continue reading at The Bookseller

[ The Bookseller | 2013-01-09 00:00:00 UTC ]
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Self-published authors on Kindle bestseller list

Amazon has revealed that 15% of its bestselling Kindle books in the UK last year were written by... Continue reading at The Bookseller

[ The Bookseller | 2013-01-07 00:00:00 UTC ]
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January’s Starred BlueInk Reviews of Self-published Books

This month's starred BlueInk reviews offers a look at some of the best literature the self-publishing community has to offer. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #self-published books #self-publishing community


Publishing’s Most Prolific Blurber Immortalized on Film

The work of the book business' most imaginative, funny and prolific blurber, author Gary Shteyngart, gets immortalized in a new documentary. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book business


Independent Publishers Association Launched in the Maghreb

AMELI, the Association Maghrebine des Editeurs du Livre Independents, was launched late last month. The organization currently has 22 members Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-01-04 00:00:00 UTC ]
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