Instagram has recruited seven colleges to use Instagram Stories as part of a new initiative to show the behind-the-scenes atmosphere on game days through the rest of the college football season. For the program, Instagram is also providing training and insights on Instagram Stories. The approach is similar to how Facebook encouraged and supported various media companies to experiment with Facebook Live earlier this year -- a stark difference from Snapchat’s closed-off approach with publishers. The post How Instagram recruits college football teams to market Stories appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-11-29 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Thu, 27/10/2011 - 09:00 The Publishers Association's international conference will focus on issues such as export sales and the growth of the English language, with speakers to include Barnes and Noble vice-president of digital content Theresa... Continue reading at The Bookseller
[ The Bookseller | 2011-10-27 00:00:00 UTC ]
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September 6th was a coming out party for content marketing. Over 600 marketing professionals came together in Cleveland from 18 different countries for Content Marketing World to learn how to create and grow their own publishing and storytelling platforms. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-09 00:00:00 UTC ]
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Donald Trump has trained his eye for promotion on ebooks, teaming up with Robert Kiyosaki, author of "Rich Dad Poor Dad," in a new twist on the traditional... Continue reading at PC World
[ PC World | 2011-10-07 00:00:00 UTC ]
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The digital transition and sputtering economy are not only bringing changes to general bookstores, but to college bookstores as well. College stores are dealing with a changed landscape of their own: more textbook choices that now include rentals and digital texts; trade book sections with sales... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-10-07 00:00:00 UTC ]
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U.K.-based logistical company SBS Worldwide is teaming with Ingram to offer a new service that will enable Ingram’s publishers to better track their books across the world. Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-28 00:00:00 UTC ]
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Written By: Katie Allen Publication Date: Wed, 28/09/2011 - 08:45 The Man Booker Prize for Fiction 2011 is to host an event at the Apple Store in Covent Garden, London, as it links up with the iBookstore. Shortlisted authors Carol Birch, Patrick deWitt and A D Miller will take part in the... Continue reading at The Bookseller
[ The Bookseller | 2011-09-28 00:00:00 UTC ]
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Publication Date: Mon, 26/09/2011 - 11:59 Broadcaster and author Melvyn Bragg is to join the judging panel for the Sunday Times EFG Private Bank Short Story Award for a second year in a row. Bragg will be joined by actor Ian Hart, playwright and novelist Hanif Kureishi, novelist Joanna Trollope... Continue reading at The Bookseller
[ The Bookseller | 2011-09-26 00:00:00 UTC ]
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The Professional Publishers Association (PPA), the body for UK magazine publishers, has appointed former IPC leader James Papworth as its first marketing director in three years. Continue reading at Media Week
[ Media Week | 2011-09-23 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Fri, 23/09/2011 - 10:45 Canongate has bought a collection of stories by a US marine and veteran of the Iraq war. Senior editor Francis Bickmore pre-empted UK and Commonwealth rights to the untitled collection by Phil Klay through by Cathryn... Continue reading at The Bookseller
[ The Bookseller | 2011-09-23 00:00:00 UTC ]
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Hearst Magazines UK has appointed Anna Jones as acting COO and Matt Salmon as group commercial director, after concluding the business review triggered by the merger of NatMag and Hachette Filipacchi. Continue reading at Media Week
[ Media Week | 2011-09-21 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Tue, 20/09/2011 - 14:30 Random House Group UK has made a series of promotions within its UK sales department, with changes at group level as well as at Ebury and Transworld. Deputy group sales director Ed Christie will now also be leading the... Continue reading at The Bookseller
[ The Bookseller | 2011-09-20 00:00:00 UTC ]
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Publication Date: Tue, 20/09/2011 - 08:33 Turkey is to be the the Market Focus partner of London Book Fair 2013. The announcement was made last night (19th September) at an official signing event attended by Turkish Ministry Of Culture and Tourism general director of libraries and publications,... Continue reading at The Bookseller
[ The Bookseller | 2011-09-20 00:00:00 UTC ]
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Publication Date: Thu, 15/09/2011 - 08:25 Milo Books is to reissue an out-of-print title about football violence, first published by Penguin in 1984. We Hate Humans by David Robins explores the "murky world' of football hooliganism, the first title to do so according to the publisher. It... Continue reading at The Bookseller
[ The Bookseller | 2011-09-15 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Wed, 14/09/2011 - 08:55 Authors including Neil Gaiman and Ian Rankin will collaborate with the public in a short story "Tweetathon" organised by the Society of Authors. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-14 00:00:00 UTC ]
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Magazine publisher Condé Nast is launching a fashion and design college in central London next year, offering foundation and masters programmes named after its magazine brands, such as Vogue and House & Garden. Continue reading at Media Week
[ Media Week | 2011-09-14 00:00:00 UTC ]
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Written By: Benedicte Page Publication Date: Tue, 13/09/2011 - 15:47 Random House has made a series of promotions, including several to entirely new roles, in its group digital, operations, strategy and commercial teams led by deputy director c.e.o. Ian Hudson. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-13 00:00:00 UTC ]
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Publication Date: Mon, 12/09/2011 - 08:45 Stories from Jon McGregor and M J Hyland have been shortlisted for the sixth BBC National Short Story Award, announced on Friday evening (9th September) on BBC Radio 4's "Front Row". read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-12 00:00:00 UTC ]
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Following the call for a break-up and reorganization of McGraw-Hill Cos. by investors last month, McGraw-Hill announced today that it will split into two separate public companies: McGraw-Hill Markets, focused on the capital and commodities markets, and McGraw-Hill Education, focused on... Continue reading at Folio Magazine
[ Folio Magazine | 2011-09-12 00:00:00 UTC ]
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Publication Date: Fri, 09/09/2011 - 19:30 Stories from Jon McGregor and M J Hyland have been shortlisted for the sixth BBC National Short Story Award, announced this evening (9th September) on BBC Radios Front Row. read more Continue reading at The Bookseller
[ The Bookseller | 2011-09-09 00:00:00 UTC ]
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Written By: Lisa Campbell Publication Date: Thu, 08/09/2011 - 16:15 Waterstones is understood to be setting up a publisher liaison team to manage its relationship with publishers. The team will be separate from the buying team and is thought to consist of around eight people. The Bookseller... Continue reading at The Bookseller
[ The Bookseller | 2011-09-08 00:00:00 UTC ]
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