Instagram has recruited seven colleges to use Instagram Stories as part of a new initiative to show the behind-the-scenes atmosphere on game days through the rest of the college football season. For the program, Instagram is also providing training and insights on Instagram Stories. The approach is similar to how Facebook encouraged and supported various media companies to experiment with Facebook Live earlier this year -- a stark difference from Snapchat’s closed-off approach with publishers. The post How Instagram recruits college football teams to market Stories appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-11-29 00:00:00 UTC ]
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Instagram has recruited seven colleges to use Instagram Stories as part of a new initiative to show the behind-the-scenes atmosphere on game days through the rest of the college football season. For the program, Instagram is also providing training and insights on Instagram Stories. The approach... Continue reading at Digiday
[ Digiday | 2016-11-29 00:00:00 UTC ]
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The Nielsen Impact Score is meant to help schools recruit players who can now make money off endorsement deals under ‘NIL.’ Continue reading at Advertising Age
[ Advertising Age | 2021-10-26 10:00:00 UTC ]
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Microsoft is teaming up with media website Semafor on a new project that uses ChatGPT to aid in the creation of news stories, The Financial Times has reported. It's one of several journalistic collaborations Microsoft is set to announce today, and follows a New York Times lawsuit filed against... Continue reading at Engadget
[ Engadget | 2024-02-05 12:43:20 UTC ]
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Business and financial news publisher Bloomberg Media is restructuring its sales and marketing divisions around industries like tech, finance, auto, luxury and consultancy, rather than geography, to streamline operations and strengthen its appeal to advertisers, according to chief revenue... Continue reading at AdWeek
[ AdWeek | 2023-09-28 10:30:00 UTC ]
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Taiwan's program at Bologna Children's Book Fair features award-winning illustrators and events including an 'illustration concert.' Sponsored. The post At Bologna: The ‘Taiwan Stories Market’ Program appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-02-27 10:56:29 UTC ]
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Marlowe Granados is the guest. Her debut novel, Happy Hour, is out now from Verso Books. Subscribe and download the episode, wherever you get your podcasts! From the episode: Marlowe Granados: I think that you have to wait a little bit for the correct timing. That was my main gripe with the... Continue reading at Literrary Hub
[ Literrary Hub | 2021-11-09 09:50:34 UTC ]
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Electronic Arts is dipping back into college football with a limited-time mode in Madden NFL 22. The Campus Legends mode features ten school teams, including rosters filled with college football icons, as well as current and former NFL stars who are alumni of those squads.The event is available... Continue reading at Engadget
[ Engadget | 2021-08-31 17:25:25 UTC ]
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Welbeck is to publish England: The Official History by journalist Daniel Storey, in association with the Football Association (FA). Continue reading at The Bookseller
[ The Bookseller | 2021-07-09 19:58:59 UTC ]
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Penguin Random House US has restructured its international sales team with a string of promotions and two departures. Continue reading at The Bookseller
[ The Bookseller | 2021-04-17 08:55:38 UTC ]
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Bradford Pearson uncovers the story of a Japanese American internment camp squad. Continue reading at The Washington Post
[ The Washington Post | 2021-03-05 13:00:00 UTC ]
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Macmillan Publishers has made a series of personnel changes to its central digital marketing team in order to restructure the team’s core functions of marketing, metadata, data analysis, and web development. Cristina Gilbert has been promoted to senior v-p of publishing and marketing strategy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2021-02-02 05:00:00 UTC ]
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Puffin has netted The Dream Team, a football-themed middle-grade series from Priscilla Mante, in a two-book deal. Continue reading at The Bookseller
[ The Bookseller | 2020-09-24 00:18:30 UTC ]
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Digital media company Team Whistle has acquired Tiny Horse, a marketing services firm focused on over-the-top streamers, TV networks, producers and advertisers. The companies didn’t disclose terms of the deal, however, sources told Variety the acquisition was mostly in the form of a stock swap... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-05-22 09:54:48 UTC ]
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Sarah Frier traces the company’s cultural impact along with its business history. Continue reading at The Washington Post
[ The Washington Post | 2020-04-30 15:32:33 UTC ]
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Bloomsbury Publishing has promoted Sarah Knight to UK adult sales director and recruited Sally Wilks from HarperCollins Children's Books to be its UK children’s sales director. Continue reading at The Bookseller
[ The Bookseller | 2020-04-28 15:45:01 UTC ]
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As schools close, parents are turning to children’s book writers and illustrators on social media to help with teaching kids stuck inside. Continue reading at Wired
[ Wired | 2020-03-23 13:30:37 UTC ]
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Nosy Crow has recruited Ruth Tinham to lead a UK field sales team handling independent shops, wholesalers, heritage and gift accounts in-house. Continue reading at The Bookseller
[ The Bookseller | 2020-03-12 07:24:13 UTC ]
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Bonnier Books UK has made two promotions within its adult trade marketing team, promoting Zaffre and Manilla Press marketing director Stephen Dumughn to the newly created role of adult trade marketing director, while making Felice McKeown, head of fiction digital marketing, its new campaigns... Continue reading at The Bookseller
[ The Bookseller | 2020-02-17 21:03:18 UTC ]
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Vintage Books and education charity Football Beyond Borders have teamed up for a poetry and spoken word session for footballer Eniola Aluko’s new book, They Don’t Teach This (Yellow Jersey). Continue reading at The Bookseller
[ The Bookseller | 2019-12-15 18:45:26 UTC ]
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Hodder & Stoughton has promoted Alice Morley to brand director and Caitriona Horne to head of marketing, while Callie Robertson is joining Hodder as digital marketing manager. Continue reading at The Bookseller
[ The Bookseller | 2019-12-04 05:35:14 UTC ]
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