From self-publishing and selling out of the trunk of a car to millions of dollars in sales and a blue-sky spot in Macy's Thanksgiving Day Parade, the creators of Elf on the Shelf discuss how they packaged up a new American tradition. Innovators often have those “blue sky” moments, times where they close their eyes and conjure ideas on the grand scale. But for three business owners, the actual sky was the backdrop for their biggest dream: to see a 46-foot tall inflatable elf sailing through the air during the Macy’s Thanksgiving Day parade. Not just any old elf, though. Twins Christa Pitts and Chanda Bell and their mom Carol Aebersold wanted to see that North Pole scout from Elf on the Shelf become the first storybook character selected from an independent publisher fly in the parade since Beatrix Potter’s Peter Rabbit (self-published in 1901) sailed down Sixth Avenue on the way to Herald Square.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2012-11-21 00:00:00 UTC ]
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Vintage/Anchor publisher Suzanne Herz will leave Penguin Random House in December. Anchor Books will gradually be phased out, starting with its hardcover program next January, with its 16,000-strong paperback backlist slated to move over to Vintage over time. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-07 04:00:00 UTC ]
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The Brazilian Publishers' professional programming ahead of the Biennial International Book Fair in Rio features trading, discussion. The post Brazilian Publishers in Rio: Book Fair ‘Professional Days’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-08-25 20:51:33 UTC ]
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Indigenous-Minority Poets from China: 15 Recordings for International Day of the World’s Indigenous Peoples, by Ming Di Audio Poetry [email protected] Tue, 08/08/2023 - 14:48 Photo by Nicolas Winkler / Flickr To celebrate the International Day of... Continue reading at World Literature Today
[ World Literature Today | 2023-08-08 19:48:59 UTC ]
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When this media company tried out a shorter workweek, it saw a boost in morale and productivity. The CEO explains the careful advanced planning this required. In early 2022, business was booming for digital publisher Alpha Brand Media, and staff were struggling to keep up with demand.Read Full... Continue reading at Fast Company
[ Fast Company | 2023-08-06 05:00:00 UTC ]
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For a decade while I was drafting it, my debut novel The Peach Seed had a different title, Peach Seed Monkey, which referred to a tiny monkey carved from a peach pit that had been a present to me and my sister when we were children. A book title has power to pique interest, crack […] Continue reading at Literrary Hub
[ Literrary Hub | 2023-07-27 09:45:33 UTC ]
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We round up the very best manga adaptations to watch (along with one title that should never see the light of day). Check out our picks! Continue reading at Book Riot
[ Book Riot | 2023-07-26 10:33:00 UTC ]
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Strollers were a common sight in the aisles at San Diego Comic-Con as kids and teens joined parents in cosplay and lined up to meet cartoonists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-07-26 04:00:00 UTC ]
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Knowledge is a lifelong pursuit, but finding time to read, study, and learn new things isn’t always easy. That’s why apps like Headway exist. It’s on sale now through July 17th during our version of Prime Day — Deal Days Summer 2023. Headway is a powerful learning app that helps you... Continue reading at PC World
[ PC World | 2023-07-13 08:00:00 UTC ]
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Four round two of this week's Prime Day sales, most Kindle deals are still going strong. If you're ready to upgrade an old ereader or are just getting into ebooks for the first time, this a great day to buy yourself a new device. Many of these deals beat the lowest prices we’ve seen all year and... Continue reading at Engadget
[ Engadget | 2023-07-12 15:42:35 UTC ]
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iPads may be the most sought-after tablets, but there are plenty of others on the market that are worth considering, and a few are on sale for Amazon Prime Day. If you've been eyeing a new iPad, you're in luck, as many of Apple's tablets have been discounted for the shopping event. If you prefer... Continue reading at Engadget
[ Engadget | 2023-07-12 11:58:13 UTC ]
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Amazon Prime Day is back this year with a bunch of new deals to consider. There are thousands of deals to sift through during Amazon's two-day shopping event, and in the tech space in particular, it can be difficult to know what's actually a good value and which devices are worth spending your... Continue reading at Engadget
[ Engadget | 2023-07-11 22:30:13 UTC ]
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We've rounded up 20 of the best deals on paperback and hardcover books available during Amazon Prime Days! Continue reading at Book Riot
[ Book Riot | 2023-07-11 19:13:58 UTC ]
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A number of tablets we recommend are on sale for Prime Day, including various iPads and Amazon Fire devices. Remember that you’ll need to be a Prime subscriber to take advantage of some of the offers, but thankfully, not every discount is Prime-exclusive this year. If you’ve been looking to buy... Continue reading at Engadget
[ Engadget | 2023-07-11 14:39:08 UTC ]
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Amazon Prime Day is upon us and a number of our favorite gadgets are on sale. Since its inception, Prime Day has been one of the best times of the year to pick up headphones, tablets, smartwatches and other tech gear at record-low prices — if you're a Prime member, of course. Prime Day deals on... Continue reading at Engadget
[ Engadget | 2023-07-11 14:25:07 UTC ]
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Few things bring as much bliss as a good book. It’s just you, the story, and plunging into a whole other world for hours at a time. And thanks to Amazon Prime Day, Prime members can get a whole three months of Amazon’s Kindle Unlimited service for free—even if you’re a previous Kindle... Continue reading at PC World
[ PC World | 2023-07-11 13:34:14 UTC ]
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It’s back and here to ruin our savings and increase the gadgets in our homes. Yes, Amazon Prime Day isn’t entirely about headphones, tablets and wearables, but for Engadget staff… well, it feels like it is. Prime Day deals on tech are typically only matched by Black Friday and Cyber Monday... Continue reading at Engadget
[ Engadget | 2023-07-11 11:15:13 UTC ]
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Amazon Prime Day 2023 is almost here, but you can still snag some early deals before the two-day shopping event begins in earnest. We've rounded up the best early Prime Day deals we can find below. Remember that you'll need to subscribe to Prime to take advantage of many (but not all) of the... Continue reading at Engadget
[ Engadget | 2023-07-10 18:45:44 UTC ]
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Amazon Prime Day 2023 is a few days away on July 11th, but you don't have to wait until then to get a good deal. The company has started to roll out a few early Prime Day deals before the two-day shopping event officially commences, including, as expected, several discounts on its own devices... Continue reading at Engadget
[ Engadget | 2023-07-09 13:05:03 UTC ]
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Amazon Prime Day 2023 is a few days away on July 11th, but you don't have to wait until then to get a good deal. The company has started to roll out a few early Prime Day deals before the two-day shopping event officially commences, including, as expected, several discounts on its own devices... Continue reading at Engadget
[ Engadget | 2023-07-07 14:29:48 UTC ]
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