From self-publishing and selling out of the trunk of a car to millions of dollars in sales and a blue-sky spot in Macy's Thanksgiving Day Parade, the creators of Elf on the Shelf discuss how they packaged up a new American tradition. Innovators often have those “blue sky” moments, times where they close their eyes and conjure ideas on the grand scale. But for three business owners, the actual sky was the backdrop for their biggest dream: to see a 46-foot tall inflatable elf sailing through the air during the Macy’s Thanksgiving Day parade. Not just any old elf, though. Twins Christa Pitts and Chanda Bell and their mom Carol Aebersold wanted to see that North Pole scout from Elf on the Shelf become the first storybook character selected from an independent publisher fly in the parade since Beatrix Potter’s Peter Rabbit (self-published in 1901) sailed down Sixth Avenue on the way to Herald Square.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2012-11-21 00:00:00 UTC ]
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Didn’t we already have a Prime Day? Yes, but that was Amazon’s July Prime Day — this one is in October. While it typically doesn’t offer the same breadth of deals (or deep discounts) as the OG day, if you’ve been keeping your eye on a certain pair of AirPods, Kindle tablet or, randomly this... Continue reading at Engadget
[ Engadget | 2024-10-08 11:16:30 UTC ]
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Tired of carrying around physical books? Our favorite Kindles are on sale during Prime Day Big Deals. Continue reading at Wired
[ Wired | 2024-10-08 08:51:50 UTC ]
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The Brooklyn, N.Y.–based indie comics shop launched a GoFundMe on October 6 in an effort to remain in its location for another three years. It exceeded its $79,200 goal in two days. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-10-08 04:00:00 UTC ]
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LeasesTD Bank expands with SL GreenAddress: 125 Park Ave., ManhattanLandlord: SL GreenTenant: TD BankLease size: 130,057 square feetLease length: 10 yearsAsset type: OfficeBrokers: CBRE's Robert Alexander, Ryan Alexander, Matthew Saker and Nicole Marshall represented the tenant. Newmark's Brian... Continue reading at Crains New York
[ Crains New York | 2024-10-07 17:24:22 UTC ]
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With October Prime Day just a few days away, we're starting to see more and more early deals pop up each day. While it might be too early for your liking to think about holiday shopping, you might want to after you check out the latest Prime Day Lego deals. A number of Lego sets from the Super... Continue reading at Engadget
[ Engadget | 2024-10-06 14:23:10 UTC ]
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With October Prime Day just around the corner, we're starting to see more and more early deals pop up each day. While it might be too early for your liking to think about holiday shopping, you might want to after you check out the latest Prime Day Lego deals. A number of Lego sets from the Super... Continue reading at Engadget
[ Engadget | 2024-10-04 14:30:08 UTC ]
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#harry potter
#follow @engadgetdeals
#back $44
#buying advice
#mini builds
#inches high
#final product
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#work-from-home setup
#mario fans
#musical accessories
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#dixie kong
#mario space
Physical books are heavy and given everything else a youngster has to carry around in their backpack, who needs to deal with those as well? An ereader can help to lighten the load and there's a good deal on a kid-friendly option at the minute. Just ahead of the October edition of Prime Day,... Continue reading at Engadget
[ Engadget | 2024-10-02 19:31:31 UTC ]
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Mythical beasts, horror stories from R.L. Stine, a Charlie Brown collection, and more of today's best kids' book deals. Continue reading at Book Riot
[ Book Riot | 2024-10-02 14:40:00 UTC ]
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A Pirate Romantasy, a Mystery With a Netflix Adaptation, Dealing With Bullies, and More in Today's Best YA Book Deals Continue reading at Book Riot
[ Book Riot | 2024-10-01 17:35:00 UTC ]
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The weather is, unfortunately, getting colder and that means it's about time to cozy up on your couch with a blanket and some good reading material. If you're an e-reader lover or have finally run out of bookshelf space then you might want to look at the Kindle Paperwhite Signature Essentials... Continue reading at Engadget
[ Engadget | 2024-10-01 14:17:17 UTC ]
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Despite the entertainment industry having more streaming services than ever, Whoopi Goldberg and digital media veteran Larry Adams thought something was missing. That's where BLKFam comes in. Founded by Adams, BLKFam is a free, Black-owned, advertising-based... Continue reading at AdWeek
[ AdWeek | 2024-10-01 13:28:38 UTC ]
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If you've been on the lookout for a killer deal on a perfectly decent tablet for streaming videos and catching up on some reading, hunt no more. Just ahead of the October edition of Prime Day, Amazon has slashed the price of the Fire HD 10 tablet to $75, which is a discount of $65. This matches... Continue reading at Engadget
[ Engadget | 2024-09-30 20:27:55 UTC ]
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A deadly fantasy competition, an M/M hockey romance, a Latina teen spy, and more of today's best YA book deals. Continue reading at Book Riot
[ Book Riot | 2024-09-28 13:00:00 UTC ]
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American myths and monsters, goddesses in Greek myth, a bookstore stuck in the past, and more of today's best book deals Continue reading at Book Riot
[ Book Riot | 2024-09-27 15:11:57 UTC ]
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A monstrous family business, projects for crafty kids, a middle school knight, and more of today's best children's book deals. Continue reading at Book Riot
[ Book Riot | 2024-09-25 15:43:00 UTC ]
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Ten outstanding YA books, fiction and nonfiction, are all under $3 this weekend. Fill up those ereaders! Continue reading at Book Riot
[ Book Riot | 2024-09-21 13:00:00 UTC ]
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Old school newspaper hawkers will be handing out copies of the ‘Gotham Gazette,‘ a newspaper inspired by the new show ‘The Penguin.’ Given the semi-annual world-ending events and the bevy of unhinged, heavily costumed folks behind them, a comic book universe would be an objectively terrible... Continue reading at Fast Company
[ Fast Company | 2024-09-19 14:04:17 UTC ]
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We knew Amazon would revive its Prime Big Deal Days sale event this fall, but we didn’t know the exact dates until today. The online retailer announced that the sale event will return this year on October 8 and 9, giving us all the more reason to call it October Prime Day as we have done in... Continue reading at Engadget
[ Engadget | 2024-09-18 16:55:13 UTC ]
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The Texas county, with a population about 3,000, has become an epicenter in the fight against book banning. Leila Green Little explains the echoes of history are playing out in rural Texas—and in communities across the across the nation. Continue reading at Publishers Weekly
[ Publishers Weekly | 2024-09-16 04:00:00 UTC ]
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Stephen Colbert and Evie McGee Colbert once had a falling out over a spoon, but their new cookbook has them in the kitchen, with love, laughter, and the right utensils. Continue reading at The New York Times
[ The New York Times | 2024-09-15 09:03:46 UTC ]
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