From self-publishing and selling out of the trunk of a car to millions of dollars in sales and a blue-sky spot in Macy's Thanksgiving Day Parade, the creators of Elf on the Shelf discuss how they packaged up a new American tradition. Innovators often have those “blue sky” moments, times where they close their eyes and conjure ideas on the grand scale. But for three business owners, the actual sky was the backdrop for their biggest dream: to see a 46-foot tall inflatable elf sailing through the air during the Macy’s Thanksgiving Day parade. Not just any old elf, though. Twins Christa Pitts and Chanda Bell and their mom Carol Aebersold wanted to see that North Pole scout from Elf on the Shelf become the first storybook character selected from an independent publisher fly in the parade since Beatrix Potter’s Peter Rabbit (self-published in 1901) sailed down Sixth Avenue on the way to Herald Square.Read Full Story Continue reading at 'Fast Company'
[ Fast Company | 2012-11-21 00:00:00 UTC ]
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Following record-breaking sales for Harper Lee’s 'Go Set a Watchman' on July 14, Theodore Geisel’s 'What Pet Should I Get?' repeated that feat at the nation’s number two chain retailer two weeks later, on July 28. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-30 00:00:00 UTC ]
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After celebrated novelist’s death last week, Saeed Kamali Dehghan remembers an interview with him on everything from books to Iran’s copyright infringementMost famous writers don’t have a clue that their work has been translated into Persian and that they are literary celebrities in Iran. When... Continue reading at The Guardian
[ The Guardian | 2015-07-29 00:00:00 UTC ]
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Keep up to date with the Family Christian's bankruptcy with PW's ongoing coverage, from the initial filings to the latest proposed deals. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-22 00:00:00 UTC ]
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Family Christian Stores aims to land under new ownership by Aug. 11 in order to recover from Chapter 11 bankruptcy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-21 00:00:00 UTC ]
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Amazon said sales during its first ever Prime Day broke global records, receiving 398 orders per second across Prime-eligible countries. Sales on 15th July or Prime Day – when the retailer offered heavy discounts to encourage shoppers to sign up to Amazon Prime membership – were 18% higher... Continue reading at The Bookseller
[ The Bookseller | 2015-07-18 00:00:00 UTC ]
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Harper Lee’s Go Set a Watchman (William Heinemann) racked up first-day sales in the UK of over 105,000 copies, across print and digital editions, according to publisher Penguin Random House. Meanwhile Waterstones' own sales for the title are approaching 30,000, m.d. James Daunt told The... Continue reading at The Bookseller
[ The Bookseller | 2015-07-16 00:00:00 UTC ]
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Well, July 15th is behind us and Amazon's promise of deals bigger than Black Friday. If you were looking for Christmas in July, did you get it? I wasn't that impressed with the selection of Lightning Deals and exclusives, but perhaps you were. Or not. My purchase, and call me crazy (some... Continue reading at Betanews
[ Betanews | 2015-07-16 00:00:00 UTC ]
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Harper Lee’s ‘parent novel’ to To Kill a Mockingbird sets tills ringing despite ambivalent receptionDespite the widespread doubts over the decision to publish Go Set A Watchman, and despite the cries of horror that went up around the world over the weekend as readers discovered that the godlike... Continue reading at The Guardian
[ The Guardian | 2015-07-15 00:00:00 UTC ]
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Barnes & Noble and Book-A-Million have both pronounced that 'Go Set a Watchman' had the largest first day sale of any adult fiction book in the history of both retailers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-07-15 00:00:00 UTC ]
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Etgar Keret presents his memoir: a series of raw and witty stories that document seven years of a father-son relationship. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-07-14 00:00:00 UTC ]
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Random House Germany had argued against paying to publish Nazi propaganda minister’s diaries in new biography on moral groundsDescendents of Joseph Goebbels, Adolph Hitler’s propaganda minister, are to be paid royalties for extracts from his diaries published in a new biography, following a... Continue reading at The Guardian
[ The Guardian | 2015-07-09 00:00:00 UTC ]
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Amazon is launching Prime Day, "a new global shopping event, offering more deals than Black Friday", open solely to members of its Prime service. The first such day will be held on Wednesday 15th July and will offer customers in the UK, US, Spain, Japan, Italy, Germany, France, Canada and... Continue reading at The Bookseller
[ The Bookseller | 2015-07-07 00:00:00 UTC ]
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On the same day as Apple Inc.'s release of its much-anticipated Apple Music streaming service, a federal court upheld a ruling Tuesday that states the company illegally conspired with book publishers to drive up prices for ebooks to compete against Amazon.com Inc., USA TODAY reported. The... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2015-07-01 00:00:00 UTC ]
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Roberta Kaplan, who argued the historic defeat of the Defense of Marriage Act in 2013, offered a powerful opening keynote speech at the 2015 ALA annual conference in San Francisco, just hours after a historic Supreme Court decision legalized same-sex marriage. Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Rowling recently delved into the history of the Dursleys on the website Pottermore, discussing their relationship with Harry's parents Lily and James and what really happened with Harry's Aunt Petunia in the final 'Potter' book. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2015-06-25 00:00:00 UTC ]
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Publishers are ready to ramp up content distribution on Facebook’s Instant Articles in the coming days, people familiar with the matter said, with some newsrooms preparing to post a few dozen stories a day. Continue reading at Editor & Publisher
[ Editor & Publisher | 2015-06-25 00:00:00 UTC ]
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The latest instalment of Fifty Shades of Grey has sold 1.1m copies in the US in all formats, Penguin Random House has revealed. Anne Messitte, publisher of Vintage Anchor in the US, said Grey: Fifty Shades of Grey as Told by Christian sold 1.1m copies in trade paperback, ebook and audio in the... Continue reading at The Bookseller
[ The Bookseller | 2015-06-24 00:00:00 UTC ]
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Cornerstone has claimed that the first day sales of ‘Grey’ have been “record-breaking” for an adult paperback in the industry. The latest edition of E L James’ bestselling series – Grey: Fifty Shades of Grey as Told by Christian went on sale around the world yesterday, just 18 days after the... Continue reading at The Bookseller
[ The Bookseller | 2015-06-20 00:00:00 UTC ]
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A United States Bankruptcy Court has denied the sale of Family Christian Stores, the largest retail Christian chain in the country, to FC Acquisition (a company founded by FCS owners to buy back the business). Continue reading at Publishers Weekly
[ Publishers Weekly | 2015-06-19 00:00:00 UTC ]
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Waterstones is expecting a "busy day" marking the release of the latest edition of E L James' blockbuster hit series Grey: Fifty Shades of Grey as Told By Christian (Arrow). The chain's flagship Piccadilly store in London has a front of store window display dedicated to the release (pictured),... Continue reading at The Bookseller
[ The Bookseller | 2015-06-19 00:00:00 UTC ]
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