How Activision Blizzard Is Using Nielsen to Cut Through Faulty Esports Numbers

As esports experience massive growth and are thrust into the mainstream, statements like "League of Legends had more viewers than [major sporting event]" become more common. Various esports events have been credited with dwarfing The NBA Finals, the Champions League and even the Super Bowl. These statements try to show that the esports industry--no matter... Continue reading at 'AdWeek'

[ AdWeek | 2019-09-05 20:28:29 UTC ]
News tagged with: #champions league #activision blizzard #super bowl #nielsen

Other Publishing stories related to: 'How Activision Blizzard Is Using Nielsen to Cut Through Faulty Esports Numbers'


Harry and Meghan biography hits Amazon number one on pre-orders

Finding Freedom (HQ), the new book about Meghan Markle and Prince Harry, has hit number one on Amazon based on pre-orders alone following a weekend of headlines about its contents. Continue reading at The Bookseller

[ The Bookseller | 2020-07-27 07:39:44 UTC ]
More news stories like this | News stories tagged with: #prince harry #meghan markle #hit number


Nielsen Is Overhauling Its Digital Measurement Methodology

Nielsen said today it will overhaul its digital measurement methodology and begin a phased rollout to clients in early 2021. Amid new privacy rules--enforcement of the California Consumer Privacy Act began July 1, and Google will stop supporting third-party cookies in its Chrome browser by... Continue reading at AdWeek

[ AdWeek | 2020-07-21 13:00:53 UTC ]
More news stories like this | News stories tagged with: #phased rollout #chrome browser #media owners #nielsen


4A's challenges Nielsen on out-of-home ratings decision

Trade group calls for the measurement giant to propose an alternative method to reporting viewing metrics. Continue reading at Advertising Age

[ Advertising Age | 2020-07-20 13:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


A third of bookshop customers unsure about returning, Nielsen finds

Around 35% of regular bookshop customers are unsure about returning to bricks and mortar premises now lockdown has eased, according to a survey by Nielsen. Continue reading at The Bookseller

[ The Bookseller | 2020-07-17 09:56:49 UTC ]
More news stories like this | News stories tagged with: #nielsen finds #nielsen #bookshop


Bookstat chart: Rankin ranks in number one

Ian Rankin’s In a House of Lies (Orion) hit the roof of the Bookstat e-book chart, flying straight into the number one spot for the week ending 11th July. Continue reading at The Bookseller

[ The Bookseller | 2020-07-15 18:28:01 UTC ]
More news stories like this | News stories tagged with: #bookstat chart #ian rankin #e-book


Coronavirus Impact: Nielsen Book India on Readers in the Pandemic

Nielsen Book's extensive survey of India's consumer behavior in and after lockdowns reveals shifts in the time spent reading–and listening–for publishers. The post Coronavirus Impact: Nielsen Book India on Readers in the Pandemic appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-07-15 14:45:54 UTC ]
More news stories like this | News stories tagged with: #pandemic appeared #coronavirus impact #consumer behavior #nielsen #nielsen book


Toronto's Pearson airport cuts 1/4 of staff due to reduced travel demand amid COVID-19 pandemic

The biggest airport in Canada is eliminating 500 jobs because of the dramatic reduction in demand for air travel due to COVID-19. Continue reading at CBC

[ CBC | 2020-07-14 14:02:27 UTC ]
More news stories like this | News stories tagged with: #dramatic reduction #pearson


Multiple Editors-in-Chief Exit Modern Luxury Amid Staff Cuts

High-end regional magazine publisher Modern Luxury Media parted ways with several employees in a restructuring earlier this month, including at least seven editors-in-chief, Folio: has learned. Those who have exited the company since the start of July include the editors-in-chief at both San... Continue reading at Folio Magazine

[ Folio Magazine | 2020-07-14 13:28:14 UTC ]
More news stories like this | News stories tagged with: #rely heavily #content shared #emailed questions #covid-19 pandemic #produce content #provide details #print editions #michigan avenue #magazine publisher


After Network Backlash, Nielsen Reverses Course on Delaying National OOH Measurement

After Nielsen weathered severe backlash from networks following Thursday's surprise announcement to delay its national out-of-home measurement rollout--scheduled for this fall--until at least early 2021, the company has reversed course. This afternoon, Nielsen told networks it will go ahead with... Continue reading at AdWeek

[ AdWeek | 2020-07-10 20:36:48 UTC ]
More news stories like this | News stories tagged with: #surprise announcement #nielsen


Nielsen’s Surprise National OOH Measurement Delay Throws Another Wrench Into Upfront Talks

During the ongoing round of upfront talks, media companies were seemingly operating from a defensive position amid economic uncertainty due to Covid-19 and linear ratings continuing to decline--but thought they had an ace up their sleeve. Nielsen had planned to integrate its out-of-home viewing... Continue reading at AdWeek

[ AdWeek | 2020-07-10 15:04:30 UTC ]
More news stories like this | News stories tagged with: #media companies #nielsen


Hachette tracks uplift in BAME staff numbers but pay gap widens

Hachette UK has published its second ethnicity pay gap report, showing the number of BAME employees at the company has increased but the mean average pay gap between them and their white colleagues has widened. Continue reading at The Bookseller

[ The Bookseller | 2020-07-06 04:28:27 UTC ]
More news stories like this | News stories tagged with: #hachette uk #bame employees #white colleagues #hachette


Sales fell 11% year-on-year in second quarter, Nielsen estimates

Book sales fell 11% by volume year-on-year in the second quarter of 2020, estimates by Nielsen suggest, although there have been gains on 2019 since bookshops reopened. Continue reading at The Bookseller

[ The Bookseller | 2020-07-05 21:42:39 UTC ]
More news stories like this | News stories tagged with: #bookshops reopened #nielsen


Publishers cut ties with David Starkey after 'abhorrent' comments

HarperCollins says it will no longer publish books by historian David Starkey and is reviewing his backlist, describing his recent comments on slavery as “abhorrent”. Vintage and Hodder & Stoughton have also said they will not publish further books from him. Continue reading at The Bookseller

[ The Bookseller | 2020-07-03 13:56:37 UTC ]
More news stories like this | News stories tagged with: #recent comments #hodder stoughton #hodder #harpercollins


Hirons in the fire: skincare influencer beats Bolton to charts number one

Blogger and influencer Caroline Hirons' Skincare (HQ) shifted just under 33,000 copies through Nielsen BookScan in its first week on sale to become just the second fashion and beauty title to claim the UK's Official Top 50 number one⁠—and the first for over 18 years. Continue reading at The Bookseller

[ The Bookseller | 2020-06-30 16:39:05 UTC ]
More news stories like this | News stories tagged with: #nielsen bookscan


The Sun and Times publisher warns of job cuts due to coronavirus

CEO of News UK, Rebekah Brooks, tells staff pandemic has hammered print sales and advertising revenueThe publisher of the Sun and the Times has warned of impending job losses as part of a major cost-cutting programme as the coronavirus pandemic hammers newspaper sales and advertising... Continue reading at The Guardian

[ The Guardian | 2020-06-11 12:06:20 UTC ]
More news stories like this | News stories tagged with: #news uk #rebekah brooks #advertising revenue #digital publishing #print sales


News Corp Cuts More Jobs, This Time at Its Metropolitan Newspapers

News Corp has made more job cuts, this time to its metropolitan mastheads, as the company again signals it is Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-06-09 21:44:49 UTC ]
More news stories like this | News stories tagged with: #metropolitan newspapers #job cuts #metropolitan mastheads #news corp


News Corp cuts more jobs, this time at its metropolitan newspapers

Herald Sun, Daily Telegraph and Australian newsrooms to be reshaped as the company moves away from print to focus on digitalNews Corp has made more job cuts, this time to its metropolitan mastheads, as the company again signals it is moving away from print to become “much more focused on... Continue reading at The Guardian

[ The Guardian | 2020-06-09 09:47:40 UTC ]
More news stories like this | News stories tagged with: #metropolitan newspapers #herald sun #daily telegraph #job cuts #metropolitan mastheads #executive chairman #michael miller #news corp


BookExpo, BookCon Online Drew Strong Numbers

ReedPop moved BookExpo and BookCon online last week when it was forced to cancel the in-person events because of the pandemic. The most popular attraction was BookConline's Sunday session, which generated nearly 240,000 views. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-06-04 04:00:00 UTC ]
More news stories like this | News stories tagged with: #in-person events #bookexpo


News Corp Australia to Cut ‘Up to a Third of Workforce’ in Move Towards Digital-Only Publishing

News Corp Australia is poised to cut hundreds of jobs as it moves towards digital-only publishing for many of its Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-05-27 14:51:01 UTC ]
More news stories like this | News stories tagged with: #cut hundreds #news corp


News Corp to cut hundreds of jobs in move towards digital-only publishing

Publisher of the Australian, the Daily Telegraph and the Herald Sun is expected to stop publishing as many as 100 titles News Corp Australia is poised to cut hundreds of jobs as it moves towards digital-only publishing for many of its local and regional papers and more copy sharing among its... Continue reading at The Guardian

[ The Guardian | 2020-05-27 10:53:51 UTC ]
More news stories like this | News stories tagged with: #stop publishing #cut hundreds #daily telegraph #herald sun #regional papers #metropolitan mastheads #executive chairman #michael miller #news corp