Chris Kane's job is to take a look at a brand's digital ad buys to see where there are overlaps that can be eliminated to improve the efficiency of the entire strategy. But in order to do that, brands have to understand exactly what they're buying through each exchange. Kane, founder and president of supply... Continue reading at 'AdWeek'
[ AdWeek | 2020-07-29 21:03:28 UTC ]
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Higher sales of a range of digital and online products offset continued declines in print revenue, leading to a 2% increase in sales in the first quarter of fiscal 2021 at John Wiley & Sons. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-09-04 04:00:00 UTC ]
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Digital Content Network, a trade body representing many publishers, told CEO Tim Cook as much. Continue reading at Publishing Executive
[ Publishing Executive | 2020-09-03 21:40:05 UTC ]
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Digital Content Network, a trade body representing many publishers, told CEO Tim Cook as much. Continue reading at Publishing Executive
[ Publishing Executive | 2020-09-02 17:42:58 UTC ]
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Holliday Grainger will read the audiobook version of Dolly Alderton's eagerly-awaited debut novel Ghosts (Fig Tree). Continue reading at The Bookseller
[ The Bookseller | 2020-09-02 15:24:17 UTC ]
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With a reading festival already under way for a month, the Beijing trade show opens 'phase one' of its online evocation. The post Beijing International Book Fair’s Digital ‘Smart BIBF’ Is Open appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-09-01 14:12:22 UTC ]
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Edinburgh International Book Festival director Nick Barley has said this year's event has "generated its own sense of community", despite being entirely online for the first time. Continue reading at The Bookseller
[ The Bookseller | 2020-08-31 15:56:44 UTC ]
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Jay Rayner, Douglas Stuart and Kirsty Wark are among the authors confirmed for the last stretch of this year's digital Baillie Gifford Borders Book Festival. Continue reading at The Bookseller
[ The Bookseller | 2020-08-28 17:42:59 UTC ]
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CNN’s Brian Stelter contends that Fox aids Trump in manipulating the truth and the public. Continue reading at The Washington Post
[ The Washington Post | 2020-08-25 15:43:28 UTC ]
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The American journalist witnessed the rise of the Nazi Party in Germany. Her nuanced approach offers clues about reporting a polarised society. Continue reading at The Conversation
[ The Conversation | 2020-08-25 15:02:35 UTC ]
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The Aké Arts and Book Festival has a strong activist context for many of its 2020 events, set around the theme 'African Time.' The post Coronavirus Impact: Nigeria’s Aké Arts and Book Festival 2020 is Digital appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-08-24 17:43:21 UTC ]
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Demons, ninja, enemies and friendships, these 10 manga like Naruto will be the perfect read after you finish the popular series, including Black Clover by Yuki Tabata. Continue reading at Book Riot
[ Book Riot | 2020-08-24 10:35:00 UTC ]
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In August 2019, The Bookseller reported that children's books accounted for just 4.9% of review space, despite making up a third of the market. Latest figures from Books in the Media shows that this figure has dropped to 4.3%, when looking at reviews from the past 12 months. Continue reading at The Bookseller
[ The Bookseller | 2020-08-24 01:05:09 UTC ]
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Across categories, winners displayed a commitment to crucial social causes, from sustainability to fighting discrimination. The post Sky News, Hearst UK and RT are Digiday Media Awards Europe winners appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-08-21 10:00:09 UTC ]
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Unit sales of print books jumped 14.3% in the week ended Aug. 15, 2020, over the comparable week in 2019, at outlets that report to NPD BookScan, with sales skyrocketing in three categories. Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-21 04:00:00 UTC ]
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Some of the world's largest brands are spending more on programmatic advertising, just as the practice is set to become much harder. Members of the World Federation of Advertisers (WFA) are directing 41% of their digital media budgets to programmatic channels, up from 16% in 2016. Exact figures... Continue reading at AdWeek
[ AdWeek | 2020-08-20 15:32:30 UTC ]
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San Antonio-based cloud services company Rackspace Technology Inc. could get investment from Seattle-based tech giant Amazon.com Inc., according to a Reuters report citing an anonymous source close to the deal. Amazon (Nasdaq: AMZN) would acquire a minority stake in Rackspace (Nasdaq: RXT) in... Continue reading at Silicon Valley Business Journal
[ Silicon Valley Business Journal | 2020-08-17 16:02:51 UTC ]
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The author’s picture book helps Indigenous children see themselves in familiar stories. (Sponsored) Continue reading at Publishers Weekly
[ Publishers Weekly | 2020-08-17 04:00:00 UTC ]
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Apple Daily founder and pro-democracy activist returns to office following arrest under national security lawThe Hong Kong pro-democracy figure and media mogul Jimmy Lai received a hero’s welcome as he returned to his newspaper after being arrested on allegations of foreign collusion, while... Continue reading at The Guardian
[ The Guardian | 2020-08-12 09:31:31 UTC ]
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Calling his ownership and management of The Bookseller 'the greatest privilege of my working life,' Nigel Roby sells The Stage's Hugh Comerford. The post Nigel Roby Sells the UK’s ‘The Bookseller’ to Stage Media Company appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2020-08-07 09:05:55 UTC ]
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The Society of Authors (SoA) had awarded grants totalling £185,000 to writers including Derek Owusu and John Mapanje for their works in progress. Continue reading at The Bookseller
[ The Bookseller | 2020-08-06 14:46:48 UTC ]
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