Hearst's Dr. Oz Magazine Takes Shape as 'The Good Life,' Pitches Buyers

Hearst is likely to call its forthcoming Dr. Mehmet Oz magazine "The Good Life," according to two people familiar with the matter. The title will likely also include the celebrity physician's name, though it's unclear precisely how that will be presented.A Hearst spokeswoman declined to comment.Hearst, the publisher of Esquire and Cosmopolitan, plans to announce the magazine's name on Oct. 15 as part of an event it's calling a magazine upfront, a reference to the TV industry's annual presentations to ad buyers and negotiations for ad inventory. Two pilot issues of the Dr. Oz venture are due starting early next year, the company has said. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2013-09-28 00:00:00 UTC ]
News tagged with: #people familiar #tv industry #ad buyers #ad inventory

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Hearst's Reveal magazine launches first website

Reveal, the celebrity weekly magazine published by Hearst, has launched its first website, which has attracted advertising from Gap. Continue reading at Media Week

[ Media Week | 2012-07-19 00:00:00 UTC ]
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Hearst Unveils Private Ad-Buying Marketplace for Its Magazine Websites

Another big magazine company is looking to ad tech to make its online ad inventory more valuable. Six months after Conde Nast launched a private ad marketplace to increase the sell-through of its online ad space without opening it up to public ad e ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-06-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine websites #ad tech


Hearst Magazines offloads Coast and Psychologies after seven years

Hearst Magazines UK is selling Coast and transferring its licence to publish Psychologies in the UK to Kelsey Publishing, the Kent-based publisher that acquired several IPC magazines in 2010. Continue reading at Media Week

[ Media Week | 2012-05-29 00:00:00 UTC ]
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PPA Conference: Digital takes up 80% of our time, says Hearst's Dolphin

Although print accounts for 80% of Hearst's revenues, the publisher is spending 80% of its time on the "huge potential" of digital, according to Ella Dolphin, publishing director of Hearst Magazines UK's young women's group. Continue reading at Media Week

[ Media Week | 2012-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ella dolphin #ppa conference #huge potential #young women


Hearst Magazines launches women's quarterly

Hearst Magazines UK has launched a quarterly magazine called Good Ideas, aimed at 35- to 50-year-old women. Continue reading at Media Week

[ Media Week | 2012-04-11 00:00:00 UTC ]
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What He's Reading: Hearst Magazines' David Carey

As president of Hearst Magazines, David Carey devotes most of his reading time to Hearst's 20 titles. He also finds time for personal favorites from other publishers, including Hemmings Motor News (Mr. Carey is a classic-cars buff) and The New Yorker, where he served as publisher. “It's more fun... Continue reading at Crains New York

[ Crains New York | 2012-03-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #reading time #david carey #hearst magazines #personal favorites #downton abbey #recent trip #ve watched


New York Magazine Takes Home Digital Ellie for General Excellence

NEW YORK – Today’s MPA Digital: Swipe Conference closed with the National Magazine Awards for Digital Media 2012, presented by the American Society of Magazine Editors [ASME]. People managing editor and ASME president Larry Hackett and Lucy Danziger, editor-in-chief of SELF and ASME secretary,... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #general excellence #mpa digital #american society #lucy danziger


A view from the top: Magazine leaders give their take on the ABCs

The latest figures from the Audit Bureau of Circulations for the last six months of 2011once again highlight the challenges facing traditional publishers in the digital era. The business - in the UK at least - is not for the faint hearted, but it remains full of opportunities. Continue reading at Media Week

[ Media Week | 2012-02-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #latest figures #audit bureau #digital era


Barnes & Noble, Taking On Amazon in the Fight of Its Life

As Barnes & Noble fights for its future, the publishing industry is holding its breath. Continue reading at The New York Times

[ The New York Times | 2012-01-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #barnes noble #publishing industry


Hearst Magazines partners Race Online 2012

Hearst Magazines UK has signed up as media partner for Race Online 2012's latest initiative to encourage everyone in the UK to get online by the end of next year. Continue reading at Media Week

[ Media Week | 2011-10-12 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media partner #latest initiative


Hearst Magazines increases profit nine-fold to £12.4m

Hearst Magazines, the publisher of Cosmopolitan and Esquire, has reported pre-tax profits of £12.4m for 2010, more than nine times its profit of £1.3m reported in 2009. Continue reading at Media Week

[ Media Week | 2011-10-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines


Hearst Launches HGTV Magazine

No doubt with hopes to mirror the success of its Food Network Magazine, Hearst is launching another television-channel based publication: HGTV Magazine. Continue reading at Folio Magazine

[ Folio Magazine | 2011-09-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hgtv magazine


Hearst Magazines restructures senior management team

Hearst Magazines UK has appointed Anna Jones as acting COO and Matt Salmon as group commercial director, after concluding the business review triggered by the merger of NatMag and Hachette Filipacchi. Continue reading at Media Week

[ Media Week | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #matt salmon #hachette filipacchi


Tess Macleod Smith quits Hearst Magazines

Tess Macleod Smith, group publishing director of Hearst Magazines' luxury magazine titles, has resigned from her position. Continue reading at Media Week

[ Media Week | 2011-09-21 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines


Hearst Magazines group publishing director returns to IPC Media

Drew Kirkland, group publishing director for weekly women's and TV titles at Hearst Magazines UK, has been appointed publishing director for TV brands at IPC Media. Continue reading at Media Week

[ Media Week | 2011-08-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ipc media #weekly women #tv titles #tv brands


Hearst-Owned Magazines Launching Daily Deals With Group Commerce

Hearst-owned magazines is treading on to Groupon's territory with the launch of group-buying discounts, starting off with Road & Track and Car and Driver. Continue reading at AllThingsD

[ AllThingsD | 2011-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #road track


With HGTV Magazine, Hearst Looks for Lightning to Strike Twice

Looking to replicate the success of its fast growing Food Network Magazine, Hearst Magazines is going forward with a test of a magazine based on another Scripps network, HGTV. Continue reading at AdWeek

[ AdWeek | 2011-04-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hgtv magazine #hearst magazines


Hearst Magazines is 2010 Group Publisher's Ad-Page Champ

With the explosion of magazine apps, social media and the resurgence of print advertising, magazine brands are showing a prominent face to their loyal and new readers and advertisers. A top 5 chart pulled together by FOLIO: sister publication min looks at the group publisher vanguards that had... Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #ad-page champ #magazine apps #print advertising #magazine brands


Hearst's John Loughlin Highlights Four Key Drivers for Magazines at DMA Circ Marketing Day

John P. Loughlin, EVP and GM of Hearst Magazines, kicked off DMA's Circulation Marketing Day at the Time Inc. Conference Center in New York City as keynote speaker. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst magazines #keynote speaker


Hearst Magazines Digital Media Announces Staff Changes

Hearst Magazines Digital Media announced several changes to its roster today. Julie Hocheiser is now site director for Seventeen.com. Hocheiser served previously as the senior web editor for the Hearst Teen Network. Neha Gandhi also joined Seventeen.com as a web editor. Gandhi is the former... Continue reading at Folio Magazine

[ Folio Magazine | 2011-02-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #seventeen magazine #site director #web editor