Hearst president David Carey: ‘We’re a content company with a platform mentality’

As Hearst Magazines president, David Carey is constantly on the lookout for growth, from Hearst's longstanding titles, acquisitions and new launches. But publishing a monthly magazine isn't what it used to be. In the first of our media CEO Q&A series, Carey talks about challenging orthodoxies; why Facebook is publishers' friend; and how he's updating the print magazine model. "We are a content company, operating with a platform mentality," he said. "We’re now functioning as one global entity as far as content sharing. It’s allowed us to use common ad experiences and take our brands across the world." The post Hearst president David Carey: ‘We’re a content company with a platform mentality’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2015-03-23 00:00:00 UTC ]
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[ Media Week | 2011-09-21 00:00:00 UTC ]
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[ The Bookseller | 2011-09-20 00:00:00 UTC ]
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[ Media Week | 2011-09-19 00:00:00 UTC ]
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McGraw-Hill To Split Into Two Companies: McGraw-Hill Markets and McGraw-Hill Education

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[ Folio Magazine | 2011-09-12 00:00:00 UTC ]
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[ The Bookseller | 2011-09-12 00:00:00 UTC ]
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[ Folio Magazine | 2011-09-09 00:00:00 UTC ]
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[ The Bookseller | 2011-09-08 00:00:00 UTC ]
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[ Media Week | 2011-09-08 00:00:00 UTC ]
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[ Media Week | 2011-08-24 00:00:00 UTC ]
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[ The Bookseller | 2011-08-18 00:00:00 UTC ]
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[ The Bookseller | 2011-08-05 00:00:00 UTC ]
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[ Media Week | 2011-08-05 00:00:00 UTC ]
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[ Folio Magazine | 2011-08-02 00:00:00 UTC ]
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[ AdWeek | 2011-07-21 00:00:00 UTC ]
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[ AllThingsD | 2011-07-18 00:00:00 UTC ]
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[ Folio Magazine | 2011-07-13 00:00:00 UTC ]
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[ The Bookseller | 2011-07-13 00:00:00 UTC ]
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[ Folio Magazine | 2011-07-12 00:00:00 UTC ]
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[ AllThingsD | 2011-07-11 00:00:00 UTC ]
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[ Folio Magazine | 2011-07-07 00:00:00 UTC ]
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