UK content producers to focus on data and audience profiling

Audience profiling and driving content across mobile platforms will be the main focus of the UK publishing industry over the next 12 months, according to a new survey. Continue reading at 'Media Week'

[ Media Week | 2011-09-08 00:00:00 UTC ]
News tagged with: #main focus #mobile platforms

Other news stories related to: "UK content producers to focus on data and audience profiling"


UK content producers to focus on data and audience profiling

Audience profiling and driving content across mobile platforms will be the main focus of the UK publishing industry over the next 12 months, according to a new survey. Continue reading at Media Week

[ Media Week | 2011-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile platforms #main focus


How a Female-Focused Branded Content Studio Connects With Its Audience

Specs Who Co-founder, CEO Joe Speiser and president, COO Gretchen Tibbits What Branded content studio Where New York From tasty bacon hacks to soldiers' homecomings from overseas, publisher LittleThings has become a hub for useful and meaningful videos since 2014. After starting out as an... Continue reading at AdWeek

[ AdWeek | 2017-01-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #adweek magazine #ve carved #grown rapidly #recently sponsored


UK audiobook downloads up 17% last year, Publishers Association data shows

Audiobooks are fast becoming ‘a major route to market for consumers of books’, the trade body saysThe number of UK audiobook downloads increased by 17% between 2022 and 2023, according to new data from the Publishers Association (PA).Revenue from audiobooks rose 24% across the same period to... Continue reading at The Guardian

[ The Guardian | 2024-05-07 15:28:43 UTC ]
More news stories like this | News stories tagged with: #audiobook #publishers association #trade body #audiobook downloads


London Book Fair: New Data on UK Readers of Translated Fiction

The Booker Prize Foundation reveals a Nielsen study's data on consumers of translated fiction in the United Kingdom. The post London Book Fair: New Data on UK Readers of Translated Fiction appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-04-19 03:19:31 UTC ]
More news stories like this | News stories tagged with: #nielsen #united kingdom #translated fiction #uk readers


Digital Book World Focuses on Data and Accessibility

Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book world #digital book #publishers association #accessible books #conference focused #data collection


Digital Book World Focuses on Data and Accessibility

Digital Book World, a conference focused on innovation in publishing, opened in New York City with a talk from the International Publishers Association about a two-year project focusing on data collection, as well as the need for more accessible books. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-01-16 05:00:00 UTC ]
More news stories like this | News stories tagged with: #book world #digital book #publishers association #accessible books #conference focused #data collection


Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at Digiday

[ Digiday | 2022-11-22 05:01:00 UTC ]
More news stories like this | News stories tagged with: #bertelsmann #recent explosion


How brands are keeping audiences engaged in a competitive content world

Arthur Gerigk, senior director of product management, Google Ads Today, consumers navigate a widening variety of digital content from text to image to video — and they choose to spend their time in the experiences that feel most natural and intuitive for them. Ahead of the holiday season, Google... Continue reading at Digiday

[ Digiday | 2022-11-16 15:33:50 UTC ]
More news stories like this | News stories tagged with: #digital content #google partnered #holiday season #product management #senior director


The UK’s Society of Authors Adds a New Disability-Focused Book Award

The Society of Authors in London opens its 2023 submission program, having awarded 32 writers and illustrators with 2022 prizes. The post The UK’s Society of Authors Adds a New Disability-Focused Book Award appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-08-05 13:37:47 UTC ]
More news stories like this | News stories tagged with: #book award


Denmark’s Saga Egmont Producing Audiobooks for Irish and UK Publishers

The Copenhagen-based Saga Egmont division of Lindhard & Ringhof is making English-language audiobooks for four new partner presses. The post Denmark’s Saga Egmont Producing Audiobooks for Irish and UK Publishers appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2022-03-02 16:19:37 UTC ]
More news stories like this | News stories tagged with: #egmont #uk publishers #post denmark


CONTEC México 2021: Focus on a ‘New Generation of Children’s Content’

This year's CONTEC México program from Frankfurter Buchmesse brings together textual and visual storytellers. The post CONTEC México 2021: Focus on a ‘New Generation of Children’s Content’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2021-11-08 19:38:44 UTC ]
More news stories like this | News stories tagged with: #frankfurter buchmesse


Question of the Day: How did data shape content creation in a year of change?

In 2021, Digiday and Connatix teamed up to ask experts at the Digiday Publishing Summit how the past year’s unprecedented online audience surge fundamentally changed the ways publishers use data to create content. In this installment of the Question of the Day, Joetta Gobell, vice president of... Continue reading at Digiday

[ Digiday | 2021-03-10 02:00:00 UTC ]
More news stories like this | News stories tagged with: #publishing summit #vice president #create content #ways publishers #post question


Focus on the customer to grow audiences, Shurin urges

Jared Shurin, author, editor and head of strategy at M&C Saatchi World Services, has urged publishers and booksellers to focus on customer insight to grow and retain their audiences.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 09:46:18 UTC ]
More news stories like this | News stories tagged with: #urged publishers


Booksellers welcome UK arrival of indie-focused Bookshop site

Booksellers have generally reacted enthusiastically to news that the US indie-focused retail site Bookshop.org is launching in the UK this November, although some remain cautious. Continue reading at The Bookseller

[ The Bookseller | 2020-09-13 19:17:12 UTC ]
More news stories like this | News stories tagged with: #bookshop


Profile Books to publish 'much needed' celebration of British farm produce

Profile Books will publish a new book by Ned Palmer, author of A Cheesemonger's History of the British Isles. Continue reading at The Bookseller

[ The Bookseller | 2020-04-20 02:27:22 UTC ]
More news stories like this | News stories tagged with: #british isles #profile books


How Hearst UK is Creating More Uplifting Content

Hearst UK knows readers are longing for positive and uplifting content, akin to another version of Italians singing on balconies. Over Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-04-16 16:15:52 UTC ]
More news stories like this | News stories tagged with: #hearst #uplifting content #hearst uk


‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content

The magazine group has been publishing more positive, feel-good content based on audience research. The post ‘Practical, life-affirming, positive’: How Hearst UK is creating more uplifting content appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-04-16 04:00:00 UTC ]
More news stories like this | News stories tagged with: #hearst #magazine group #uplifting content #hearst uk


How Do You Sell Content to an Audience That Controls the Narrative?

Now more than ever, the publishing industry finds itself on a quest for more effective ways to make money. For the past few years, the industry has been working through a regular cycle of taglines and keywords: ‘metered models,’ ‘memberships,’ ‘registration paywalls,’ dynamic paywalls,’ and so... Continue reading at Publishing Executive

[ Publishing Executive | 2019-12-11 16:35:15 UTC ]
More news stories like this | News stories tagged with: #publishing industry #make money #effective ways #sell content


The New York Times profiles Louise Erdrich’s Native American-focused bookstore.

The New York Times books section today featured a lovely profile by J. D. Biersdorfer of Birchbark Books & Native Arts, the Minneapolis bookstore owned by National Book Award-winning writer Louise Erdrich which provides indigenous-language guides, literature and crafts, alongside the latest... Continue reading at Literrary Hub

[ Literrary Hub | 2019-07-25 17:50:55 UTC ]
More news stories like this | News stories tagged with: #bookstore


Focus on Data Analytics Wins Over Gut Feeling Management at Croatia’s 24sata

Croatia’s largest news publisher was an old-school newspaper organisation where “mad men” pulled all the decision strings, relying on “senior Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-07-18 18:30:52 UTC ]
More news stories like this | News stories tagged with: #news publisher