Hearst Magazines to operate Autoweek under license agreement

New York City-based Hearst Magazines has entered into a multiyear license agreement with Crain Communications Inc. to operate Autoweek, a brand in the Detroit-based publishing company's portfolio. The deal is effective immediately, according to a Tuesday news release. Financial terms were not disclosed.  Under the agreement, Hearst Autos will produce the digital publication on Autoweek.com, and the website will be hosted on Hearst's proprietary content platform MediaOS. The print publication will cease. The company also said it plans to build out Autoweek's newsletters and podcasts.  Crain Communication’s holdings include Ad Age. "Hearst is at the forefront of consumer automotive media and digital innovation," KC Crain, president and chief operating officer of Crain Communications, said in the release. "With this agreement, they will leverage their creative expertise, best-in-class technology services and innovative marketing solutions to continue the legacy of this storied brand. As Crain continues to grow its B2B footprint, we felt Hearst was a perfect fit for our only consumer brand." Autoweek will be led by Patrick Carone, who is based in New York City as head of special projects for Hearst Autos. The addition of Autoweek adds to the Hearst Autos portfolio, which includes Car and Driver and Road & Track. "(Autoweek) has earned the trust of auto enthusiasts and the respect of auto manufacturers through thoughtful, insightful and passionate journalism," Hearst... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-10-15 21:53:10 UTC ]
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Media experts on the future of publishing: Hear from Condé Nast, Hearst, Meredith, NYT, Vox, WSJ and more

For publishers, this is a time of radical reinvention marked by a breakneck pace of innovation. To make sense of the changing landscape for both digital-native and traditional publishers, Ad Age is convening a high-level gathering of some of the best minds in the business. At Ad Age Publishing:... Continue reading at Advertising Age

[ Advertising Age | 2019-10-22 14:50:00 UTC ]
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Pamela Fiori on ‘The Best Travel Magazine That Ever Was’

The former magazine editor talks about her latest book about the magazine Holiday. Continue reading at The New York Times

[ The New York Times | 2019-10-19 09:00:08 UTC ]
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FUSE Media 2019 Speakers from Hearst, Annex Business Media, Industry Dive, Farm Journal & More

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[ Publishing Executive | 2019-10-17 18:06:42 UTC ]
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IPR License Signs All of Holtzbrinck’s Publishing Divisions

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[ Publishing Perspectives | 2019-10-15 11:57:26 UTC ]
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Gift Yourself A FIYAH Literary Magazine Subscription For 2020

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[ Book Riot | 2019-10-05 10:52:02 UTC ]
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Coolabi secures global licensing rights for Giraffes Can’t Dance

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[ The Bookseller | 2019-10-04 02:30:29 UTC ]
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[ The New York Times | 2019-10-03 21:16:21 UTC ]
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NYT Names New T Magazine Publisher | People on the Move

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[ Folio Magazine | 2019-10-03 20:16:27 UTC ]
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How Magazines Can Avoid Disaster by Coming Back to Earth

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[ Digiday | 2019-09-30 18:05:44 UTC ]
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[ Publishing Perspectives | 2019-09-27 02:23:26 UTC ]
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[ Publishers Weekly | 2019-09-26 04:00:00 UTC ]
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